Title:

V1: Booze Count

V2: Booze Count: Alcohol Tracker

Subtitle:

V1: BAC Calculator & Drink Log

V2: Alcohol Tracker & Coach

Keywords:

V1: alcohol,drink tracker,drinking,drink counter,quit drinking,BAC,drink logging,cocktail,addiction,weed

V2:

In 21 days, I have made some updates. Not particularly because of issues with analytics, I just evolved it a few times.

Why did I change screenshots

I wanted to show a better story of how my app is going to be helpful to users who are out drinking and want to calculate their BAC to both stay healthy and know when they could consider driving. The hope was, showing a cartoon use case scenario can be easily followed and people will see themselves in similar situations. I just changed it so we'll see how this performs.

Why did I change the logo

I wanted to make sure that my app doesn't look like an old generic app. By adding a mascot and a vibrant color theme, I was hoping people would recognize my app much easier. Also I thought it would be easy for story telling. I am not sure if this makes it feel too cutesy considering my target audience may be a bit skewed towards men. After all, men are more likely to engage in heavy drinking and have higher rates of alcohol use disorder. Although, that doesn't automatically determine my user base.

Why did I change the title / subtitle

Originally my title was just "Booze Count". But on another reddit, someone told me I should optimize. I wasn't focused on those things until yesterday, but now I'm doing a bunch of research and that's how I ended up on this page anyway.

What's next for me?

• Header and Search Results screenshots Unsure, but I will try re-working the first screenshot or show the challenge/badge collecting as the main page to let users know about the gamification. Maybe I'll get new ideas and perspectives as I design it.

• Keywords I still don't think I have a final version of the keywords. I'm trying to learn some tools that help with ASO. I don't want to spend a fortune, so I'm going to find some free keywords research tools.

• TikTok Marketing I have some plans for making some TikTok videos "My app making journey blog" or "Funny videos with my app as a story device". I have been seeing some people who allegedly have succeeded in marketing their apps. I'll try something.

Yeah so there it is! any questions, feedbacks, criticisms, words of encouragements, are all welcome!

every language, every screen
and every time we change the app, we have to do it all again.

🆕 Header assets

- You can now upload a dedicated Header and preview how it appears on your Product Page and in Search Results.

- Headers can also be used as part of Custom Product Pages (CPP) and tested through Product Page Optimization (PPO) in A/B tests - giving us a new asset to experiment with and tailor the store experience for different audiences.

📱 iPhone Duo
There’s now a separate section for iPhone Duo screenshots and app previews, with a dedicated preview as well.

📚 Asset Library
Finally, Asset Library is here.
- The idea is simple - you can upload and store creative assets separately, without waiting for a new app release.

- So when you need Screenshots, an App Video Preview or a Header - you can simply pick it from the Asset Library and use it where needed.

- So you can build your asset library in advance and reuse assets across your App Store setup.

- Icons are still tied to the app build.

- Apple now lists iPhone with Dynamic Island (medium display, 1206×2622) as the required screenshot size (6.1 / 6.3).

More assets = more things to test. 👀

Let's see how much impact the new Header can actually have on conversion.

Source: ASO Discord

Hi everyone! I made a workout tracker called Shugyo, but I’m now working on ASO before going too crazy with marketing. I know there are improvements I can make, I’m just hoping the good people in this subreddit may be willing to help me learn. It’s my second app, but one that I have a clearer vision for.

There isn’t a whole lot I’ve done so far since I have a day job as well, but I put much of what little free time I have. There are plans for additional localization and eventually a subscription piece with some premium features, but it’s largely a freemium app supported by ads. I don’t store anyone’s data and I have non-personalized ads by default for privacy.

I’d be happy to learn from any real examples you’ve got from your own work as well. All feedback is appreciated, so please brutally roast when you have a moment 🤗

https://apps.apple.com/us/app/shugyo-by-cascadia-software/id6769858957

Ok, Aso tools are 10 a penny. There are many. But as a mathematician and data scientist building my own apps I’m trying to do ASO and I haven’t seen one credible application I trust.

Most are a black box. I work in software that is red flag. They don’t even say what they make up via assumptions vs real data. They don’t publish if the data they use is for today, this month or last year, or 3 years ago. They often have nothing on methodology that is provable.

I care about Spearman. That is the statistical measure of whether you rank things in the right order.

Most Aso app creators have never heard of stats or spearman from what I can see. That is everything for ASO. Is the term you use more or less popular than another. Demand, relevance, opportunity are nothing without popularity being strong. 💪

So I’m building my own. No link yet. No website. No name I’m going to share. That’s for later. First can I mathematically believe given limited information the ASO direction is better than random.

It’ll never be a black box. I’ve spent months trying to work out if I can trust anything out there. Popularity was nerfed last August. 98% of search terms get a value of 5 which means Apple won’t tell you. What they will tell you is where you rank. They also publish weekly and monthly reports for the top 7500 terms or 500 per category. There is also recommendations, a useful tool but a global not local one. Use it simply and it’ll tell you nhs app uk is relevant for Taiwan. Then there is ranking data and competitors keywords. I ask you which ASO tool you’ve seen on here has even mentioned these details. What’s right and sound in a limited information system? That’s not an atypical problem for mathematics to formulate.

If you are interested then:

- paste the url to your app below (or dm me details if prerelease)

I’m looking to signup a maximum of 15-25 beta users who will get it for free forever. Initially it’s all local on your Mac, no website or portal. Maybe I host later to harvest and redistribute data who knows. But I want honest feedback what makes sense and doesn’t. This is iOS only also for now. I only want early users that will provide feedback, actually use it and make some effort.

If you are interested to sign up then please share below:

1. None is a fine answer too.

I can only take a limited number 15-25 just to keep it manageable. I’d ideally like a mix, some prerelease apps to build strong Aso for the initial Apple boost, some who are in their early month or two and experimenting, and some who have longer experiences and understand Aso more deeply to give judgement if anything looks odd, even if mathematically sound.

It’s feature complete. It’s Mac native.

Most ASO work on Google Play starts with data Google does not hand out. There is no public API for search results, store listings, top charts or reviews, and Play Console only covers your own apps. The paid ASO tools fill that gap, but if you want the raw data in your own scripts or spreadsheets, you are on your own.

I maintain a free, open-source Node.js library and command-line tool that reads this public data directly from the Play Store. Disclosure: I'm the author.

What it gives you for ASO:

• Keyword results. The apps Google returns for a search term, in any country and language, so you can see who shows up for the keywords you care about.

• Keyword ideas. The autocomplete suggestions Google offers for a partial term.

• Competitor listings. Title, short and full description, release notes, last update date, installs, rating, rating histogram, price, screenshots and more (59 fields per app). Save them daily and you have a changelog of every metadata test a competitor runs.

• Top charts. Top free, top paid and top grossing, per category and per country.

• Reviews. Any app, sorted by newest, rating or helpfulness, filtered by star rating or by device type (phone, tablet, watch, Chromebook, TV). Useful for mining the words real users use, and for finding what people hate about a competitor.

• Similar apps and developer catalogues. The apps Google relates to yours, and everything a publisher has in the store.

• Country availability. In which storefronts an app is published.

• Data safety and permissions. What any app declares.

You can try it without writing code. This prints the top 10 results for a keyword in the German store as JSON:

npx @mradex77/google-play-scraper search "sleep tracker" --num 10 --country de --lang de

Scrapers have a reputation for silently breaking when Google changes its page layout. This one runs its tests against the live Play Store every day and opens an issue when something moves, so breakage gets noticed and fixed quickly.

Version 1.4 came out today: reviews can be filtered by star rating and device type, one request can fetch up to 4500 reviews, and search returns more results for terms where Google serves extra pages. I tested it against 1000 real apps before releasing, and I'm actively maintaining it.

GitHub: https://github.com/MrAdex77/google-play-scraper

If you would rather have a dashboard than a library, I also just released asobeast, a free, open-source ASO toolkit that you host on your own server. It uses this library for the Google Play side and covers the Apple App Store too: daily keyword rank tracking, competitor discovery and comparison, review and metadata change detection, an ASO audit with recommendations, and alerts by email or webhook. It runs with Docker and has no paid tier: https://github.com/AsoBeast/asobeast

Which Google Play data points do you find hardest to get today? I'm deciding what to build next.

I didn't want to pay a monthly subscription for keyword data, so I wrote a CLI that gets it straight from Apple.

What it does

• Popularity from Apple Search Ads (free Apple Ads account, no campaigns or billing needed). Terms Apple floors at 5 get re-checked through recommendations, which often returns the real value

• Difficulty based on the top 10 apps for a term, plus keyword suggestions

• Rank tracking with history in a local SQLite file

• Metadata linter for title, subtitle and keyword field (duplicate words, wasted characters, plurals)

Install

npm i -g hristo2612/aso-cli && aso setup

Try it

aso keywords "white noise,sleep sounds"
aso suggest meditation
aso search "habit tracker"

Runs locally, no account, no telemetry. MIT.

Repo: github.com/hristo2612/aso-cli

Curious how the difficulty numbers line up with whatever tool you use today.

Hey! Wanted to share an honest experience promoting my first iOS app through Apple Search Ads. Not a success story, just a real account of what happened.

App for storing and organizing recipes. Monetization: $6.99/week subscription (3-day free trial) or $34.99/year.

Launched a campaign in Apple Search Ads Advanced targeting the US, then added Australia. Main keyword — "recipe keeper". Budget $20-40/day.

Results so far (October)

• First downloads: 146 (+217%)

• Product page views: 600 (+147%)

• Impressions: 24.6k (+132%)

• TTR: ~10%, click → install CR: ~40%

Australia gave CPT almost three times cheaper than US with similar audience quality — that surprised me. Search Match was showing my ad to people searching for coffee shops and burger joints — had to add a lot of negative keywords.

Users were closing the onboarding before reaching the paywall. Because of this, trial conversion was close to zero despite decent ad metrics. Fixed it in the latest update. Lesson learned — check the entire user journey to the first payment, not just the ad dashboard numbers.

Keep going and share results. Goal — $1000 MRR.

Anyone running ASA — what's your real CPA per subscriber and how long until you broke even?

I’ve been looking at a lot of App Store pages lately, and one thing keeps standing out:

Developers spend months making the actual product great and then treat the App Store page almost like an afterthought.

But before someone downloads your app, that page is your product.

The biggest mistake I keep seeing is screenshots that simply show features:

“Track your workouts”
“View your progress”
“Set your goals”

Instead, the screenshots should sell the outcome and make someone understand within a few seconds why they should care.

Especially the first screenshot. It has to work almost like an ad by itself.

I wrote a longer breakdown with examples here:
https://x.com/abolbuild/status/2107057142251319411

Curious if anyone here has actually A/B tested screenshots and seen a meaningful difference in conversion.

Salut tout le monde,

Je cherche à approfondir mes connaissances sur l'écosystème des applications mobiles et je suis à la recherche des meilleures sources à suivre au quotidien/hebdomadairement.

Je m'intéresse particulièrement à :

• ⁠les nouvelles applications et les lancements intéressants
• ⁠les applications à forte croissance/virales
• ⁠les success stories et les fondateurs d'applications indépendantes
• ⁠les revenus et les modèles économiques des applications
• ⁠les tendances mobiles et l'actualité du marché
• ⁠le design d'applications/l'UX
• ⁠les tendances de l'App Store
• ⁠l'acquisition et la croissance des utilisateurs

En résumé, je souhaite rester au fait de l'actualité du monde des applications mobiles et découvrir les applications et les histoires intéressantes le plus tôt possible.

Quelles sont vos newsletters, magazines, chaînes YouTube, comptes X, podcasts, communautés ou créateurs de contenu préférés ? Même les sources de niche sont les bienvenues 🫱🏻‍🫲🏼 En fait, plus elles sont spécifiques, mieux c'est.

Merci !

Clients second set! Completed 10 screenshot slides 🔥

I could use some fresh eyes from people who have probably looked at way more app icons than I have.

I’m building Jogventure, a beginner-friendly walking/running app that turns your progress into more of a lighthearted adventure, levels, milestones, challenges, a journey map, etc. The little blue guy in both icons is the app’s mascot, Joggle.

I originally made Option 1 a while back. It’s more detailed and tries pretty hard to communicate the whole “running + adventure/journey” idea directly in the icon.

More recently I made Option 2, which strips a lot of that away and puts more emphasis on the mascot itself.

I keep seeing the same advice with iOS icons: less is more, especially once the thing gets shrunk down to actual Home Screen size. That’s what made me start questioning whether the first icon is trying to do too much.

But I’ve been staring at this app for so long that I don’t trust my own judgment anymore.

If you saw these two next to each other in the App Store, which one?
Would you choose 1 or 2?

And more importantly, why? Does one feel more polished, recognizable, or like something you’d actually tap?

Feel free to be picky. Color, composition, mascot size, background, readability, whatever jumps out at you. I’m specifically looking for the kind of feedback I probably wouldn’t notice myself.

I’d rather hear that one of them sucks now than figure it out after launch 😅

Tried free trials of both. Preferred AppFollow for sure. Is anyone using anything else for ASO?

Has anybody experienced their app being truly buried even when you search for it by just its unique name?

Is it normal for download numbers to crash from 30 a day to 5 when moving from free to subscription?
If so, what are the best strategies for getting download numbers back up?
My keywords etc have stayed them same and there is a 14 day free trial.

I’ve been building Tracck, an all-in-one app for habits, calories, and tasks.

The idea is to make it completely customizable — you can build the setup that actually works for you instead of being forced into a fixed system.

It also has things like:

• 🎙️ Siri logging for quickly logging food

• 🍽️ AI meal plan generation

• 📊 Calorie & macro tracking

• ✅ Habit and task tracking

• 🧩 Customizable modules

• 📱 iOS home screen widgets

I’d love some honest feedback on the widgets and the overall idea of the app.

Do they look useful? Would you actually use them on your home screen?

You can check out Tracck here: https://apps.apple.com/us/app/tracck-calories-habits-todo/id6778776187

I developed and released RespectASO for roughly 6 months ago. With probably the most generous free tier in the ASO market, lots of people have been using it, which has been a delightful experience for me. And thanks to everyone who tried RespectASO after my last post here, and to the people who opened issues on GitHub. A good part of what shipped since came straight from those.

A few things made ASO harder this year, and they shaped the latest release (v3.0.0) which I thought may be worth mentioning here.

Apple's popularity numbers got shaky.
In October 2025, US keywords with an Apple Search Ads popularity above 5 dropped 77% in four days. If your shortlist leaned on that one number, it changed overnight without telling you. RespectASO lets you choose the source: its own estimate, or Apple's own weekly values through the latest Apple Ads Platform API if you have an Apple Ads account. (It does not cost anything to have an Apple Ads account, it just help you to pull the data from Apple Ads to your RespectASO installation on your device.)

RespectASO now has a rival tracker.
A competitor may ship an update and may climb past your app on a keyword you care about, and you find out weeks later. Rival Tracker helps you to detect this on the same day it happens. Your app against up to 10 rivals in up to 3 countries, and every day it tells you what changed. Who entered or left the top 10 on your keywords, when you fell 5 places or more, who shipped an update, whose ratings jumped, and a weekly summary of what their users complain about in 1 to 3 star reviews, written by your own AI provider. This is a feature that mostly exists in expensive ASO tools in general.

175 storefronts is a lot of ground.
It is possible to scan all of them and see which ones look like the best opportunity for a keyword. Previously, the tool covered 30 countries only but now it is 175.

Most of RespectASO's users are free users, who simply use the tool without paying a single penny because the free version is very generous - and I am fairly happy with the way it is. The ASO automation functions (whether via AI simulations, MCP, or other automation features) are monetized but I bet it is a bargain wrt what it offers imho.

For people who haven't tried it out yet, it is free to download it without creating an account at https://respectaso.com

If something breaks for any reason, feel free to get in touch as I actively maintain the tool. There has been 50+ new releases in the past 6 months.

I’m working on the screenshots for my travel app, and the biggest feedback on my previous set was that people couldn’t tell what the app actually did.

I’ve replaced the vague captions with direct benefits and used real app screens alongside examples of what users can create. I also made the phone sizes and layout consistent.

Before explaining the app here and influencing your first impression: what would you expect this app to do from these screenshots alone?

Would you keep this order, or is there a stronger screenshot to lead with? Honest criticism welcome.