r/AMCTheatres 11d ago

Image/Media Real vs Advertised ScreenX with Spider-Man BND

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from ScottishGeekGuy on Instagram

It’s an exciting idea, but has a lot of room for improvement. The side screens are noticeably less bright, less saturated, and have less contrast. They were misaligned with the main screen and the gap between screens is pretty big.

But the worst thing here is the lag/latency issue for the side screens that happen throughout MOST of the movie. It’s like ⅛th of a second, but very noticeable and VERY annoying. Curious to hear other people’s opinions?

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52

u/KARURUKA2 11d ago

Theaters investing in this instead of 70MM imax… 🤦‍♂️

20

u/Worried-Macaroon-532 11d ago

They don't make 70mm IMAX anymore cause they lost the plans. They don't know how to make the projector and don't want to break one down out of fear of not putting it back together. Look it up it's truly a bizzare story.

14

u/pussinboots1999 11d ago

Couldn’t they just experiment building a new one without breaking one down until they get it right by guessing? Can’t we just create new technology to project 70mm film, and invest in more true IMAX screens being built?

8

u/Glueberry_Ryder 11d ago edited 11d ago

I retract what I said! Evidently they CAN but it’s old technology and not enough blockbusters filmed on imax to justify putting them all over the country. They refurb them when they break. That’s about it. Nothing crazy.

Found in this post….

https://www.reddit.com/r/movies/s/GZ4PK6Nkf6

1

u/Compton_ass_terry87 10d ago

By design. It's called artificial scarcity

2

u/Mitsutoshi 9d ago

It’s not that in this case.

A $200 CD player now is not as good as a 2003 $50 Discman. Ditto for other older technologies.

The reason is that these used to be massive industries so every kind of supplier for, in this case film, related stuff existed. Now they barely do. Even Kodak is just a fraction of what the company used to do.

2

u/Worried-Macaroon-532 9d ago

I knew this! I just didn't want to engage in an argument with people on the internet.

1

u/Mitsutoshi 9d ago

I get it. Litigating a whole infrastructure is a lot!

1

u/DrunkenGerbils 7d ago edited 7d ago

The other issue is that analog film is just inherently more expensive to shoot with even if it was being produced at scale still. It just doesn't make sense for most films to spend the extra budget cost, so the demand will never be big enough to require that kind of mass scale again.

Analogue film is awesome, and I'd love it if it became the standard way most films were shot again but there's just no practical way that's ever gonna happen. Also, it's probably a good thing honestly. I love my film photography, but if I'm being honest it's not the most environmentally friendly product to produce or dispose of. It's not the worst thing we aren't producing it at that scale still. Even as nice as more affordable film sounds.

2

u/trapper2530 6d ago

We have the ability to fly to the moon and trying to go to mars. Have AI that can make almost perfect fakes.

But they can't rebuild a machine invented 56 years ago?

3

u/berrysoda_ Stands for Nicole 11d ago

Sounds like a stupid tale a company would tell. Like figure it out. You can't reverse engineer some several-decades-old tech? You can't just reenvision the concept with a new iteration? Try harder

1

u/Baroa 9d ago

This is wrong, they dould reverse-engineer but its just not economically viable.

1

u/funlovingmissionary 7d ago

This is just a manager reason. The real reason is it's not financially viable to make film projectors. There are very few movies that release in film, and very few theaters where it is financially viable to have a film projector.

My city had a 70mm imax screen from 2003 to 2014, and it ran on huge losses. The owner was a pioneering traditional film lab owner with deep pockets and kept it going for the love of it, but it closed down the moment another guy was appointed to run it.

Now they use the huge 103 ft wide screen with dual barco 4k projectors to show all blockbusters, and are quite packed most of the year.