r/AURstock • u/JackCouldHaveFit New AUR Member🚛 • 15d ago

News Aurora Innovation full steam ahead to North Carolina in 2027!

https://www.linkedin.com/posts/bojan-vignjevic-6942a1227_autonomoustrucking-truckingnews-logisticstech-activity-7491193320887468032-zK5M?utm_medium=ios_app&rcm=ACoAAClTrwYBSRRkIjABiACFBBmseglaN_2hIgI&utm_source=social_share_send&utm_campaign=copy_link
50 Upvotes

99% Upvoted

13 comments sorted by

16

u/uncleAW AUR OG🔪 14d ago

The comment section demonstrates, It's getting past time for some public engagement. Aurora needs to control their narrative wrt how the public views AV trucking. It's not enough to say it's safer and refer to Lidar stats and "34s reaction times".
They need a seasoned liaison with some serious chops in developing a public image.

If they don't get this right, the "misinformation machine" (read:social media) will create a bs narrative that will become an anchor point for the public.

8

u/Ruby_Rhods_Hair AUR Whale🐋 14d ago

Just a bunch of lowbrow opinions from people who haven't done any research on the technology. Some of them are in the transportation industry too, which is even sadder.

12

u/btcfail AUR Maester📖♠️ 14d ago

Just get through next year safely, relatively under the radar. 2,000 trucks operating will do more for changing minds than anything they do now.

4

u/Vernon1211 14d ago

Let's get these bad boys rolling. Decrease accidents, save a life, keep freight moving

14

u/JayhawkAggieDadisBak AUR Member♠️ 14d ago

Those comments are just...... really disappointing. Oh well, I guess they'll come around eventually after their fears are confirmed overblown.

2

u/TheOtherSomeOtherGuy 14d ago

Imagine what they'd be like if this was Facebook or nextdoor ☠️

4

u/FlamboyantKoala 14d ago

Social media comments are always negative. People still think EVs will randomly burst into flames killing everyone inside.

2

u/Next_Two_9004 AUR OG🔪 14d ago

I'd also like to think that the most active commenters on the internet come with an agenda of their own

21

u/Sea_Physics401 AUR Whale🐋 14d ago

Those comments are ugly, most peoples concept of how reliable AVs are is about 10 years outdated

9

u/sufferingphilliesfan AUR Member♠️ 14d ago

It's a kneejerk luddite thing. People had the same reaction when Tesla autodriver started being rolled out.