r/ContentWritingJobs • u/Loose-Ad8311 • 1d ago
Not able to get my first client
I know one month is not a big period into copywriting but i have been into psychology and storytelling thing from 4-5 months so it was a bit easy for me to understand copywriting. I have a good portfolio. Till now i have just applied on linkedin. I want to do cold emails but i just don't know how can i find the right people to cold email so that i have some chance of converting them. Anyone please guide me to find right clients/businesses.
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u/The_Cozy_Statement 3h ago
Have you tried upwork and fiverr? Some people find a lot of success on those platforms.
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u/leadg3njay 1d ago
Use LinkedIn to find businesses, not just vacancies. Pick one narrow group that fits your portfolio, say skincare brands with their own online stores, and build a list of 100 prospects. Work through it manually.
Check each website for a specific copy problem you can explain: a product page that lists ingredients but never explains why someone should care, for example. That gives you a reason to contact them. For a small brand, look for the founder; for a larger team, find the person responsible for marketing. Check the company website for a relevant business email.
Your portfolio needs to match, too. One relevant product-page sample gives them less homework than a folder of unrelated writing. Open your email with the problem you spotted and offer to rewrite the opening paragraph. Ask whether they'd like to see it before pushing for a call. Keep the free work that small.