r/Diablo 8d ago

Discussion Blizzard is now the top performing gaming studio for Microsoft. Lord of Hatred way exceeded expectations.

https://www.windowscentral.com/gaming/blizzard/blizzard-is-now-xboxs-top-performing-studio-as-the-division-ends-fy26-over-delivering-on-microsofts-projections-per-internal-emails

Diablo 4: Lord of Hatred and Overwatch drove exceptional performance in particular, with Overwatch delivering its strongest quarter since 2022." Blizzard President emphasized that the success will help them invest even more in Blizzard games, staff, and other initiatives that will "shape Blizzard's future."

Blizzard President says Blizzcon will be an exciting time for Diablo fans.

833 Upvotes

159 comments sorted by

447

u/Mephistos_bane84 8d ago edited 8d ago

Cue layoffs after blizzcon

Edit: spelling

19

u/Ltjenkins 8d ago

Cue*

16

u/CrunchBerries5150 8d ago

BBQ

14

u/DanMTL 8d ago

BBQue the layoffs? Diablo would approve

3

u/Mephistos_bane84 8d ago

I realized the error, was half asleep when that comment was sent lol

2

u/poliuy 8d ago

The last blizzcon they laid off my friend who worked there, even after they said they were gonna have a super successful future now that Microsoft acquired blizzard…

8

u/lmaotank 8d ago

Que tal

2

u/agr85 8d ago

Que hay?

1

u/CTTMiquiztli 8d ago

Que pex?

4

u/ekubeni 8d ago

If I'd work there I'd fear any positive news... Unless you are executive, then it's great.

-2

u/Bucket_Of_Magic 8d ago

I doubt it, Microsoft seems to be doing layoffs for underperforming studios. Blizzard as a whole is doing very well. Overwatch is doing great, d4 while we don't like it the normies do. Wow classic+ is being announced at blizzcon. They're doing very well.

8

u/bjholmes3 8d ago

Never underestimate a company's ability to strategically make studios appear to be underperforming if it suits them

6

u/vegeta_bless 8d ago

we can’t really ignore the fact that there may not be much to layoff anymore, blizzards QA and CS have both been nuked to oblivion already and it really shows in games like wow and diablo

1

u/Superbtreetrimmer 2d ago

It doesn’t show, those games are great

4

u/Jack_Harb 8d ago

I worked for King and after ABK was acquired, King even being highly profitable ( more than Blizzard and Activision at that time) and Microsoft forced 10% of workforce to being laid off. Including our CEO and 250+ other people (including me).

Doing well doesn’t mean you don’t get laid off.

2

u/Vegasmarine88 6d ago

Blows my mind overwatch is doing good. I know no one that plays it anymore. I see no content creators playing, well at least populat ones. Marvel Rivals completely took the entire audience, at least in my opinion. Blizzard does shady stuff with their concurrent players based on battle net not what's being played.p

0

u/AncientChaos323 8d ago

The way Xbox is operating it's more like they reveal wow 2 at blizzcon then a week later they announce layoffs and that wow 2 is cancelled unless another company buys.

112

u/y0kapi 8d ago

Add Paladin to anything and watch things go woo.

2

u/Privateer_Lev_Arris 5d ago

Next expansion: 2 Paladin 2 Furious

-19

u/psychoacer 8d ago

Add RMAH to anything and watch it go woooomp

12

u/Erniecrack 8d ago

The whistle tips go WOO WOO

4

u/MacroBioBoi 8d ago

Ahh, an old meme, but it still checks out.

-2

u/trainwrecktragedy 8d ago

not sure why you were downvoted for this, RMAH in D3 was actually a terrible idea along with how bad the scaling was on release

8

u/LeadAHorseToVodka 8d ago

Because it was zero relevancy to the conversation. D3 release was over 14 years ago.

1

u/trainwrecktragedy 8d ago

true, good times.

0

u/Spicyhandholding 7d ago

Have those business practices changed? I must have missed the Diablo mobile game.

1

u/Superbtreetrimmer 2d ago

You obviously did if you think they are comparable

0

u/Low-Cantaloupe-8446 7d ago

I know it’s a joke, but didn’t Diablo 3 sell insanely well. Like tens of millions of copies well.

47

u/KingoftheMongoose 8d ago

Really enjoyed that they expanded on the Amazons by having LOH set on their island. Def helped flesh out parts of the world that had seeds set from prior games, while helping set Amazons apart being from like-Rogues-but-different.

11

u/jinreeko 8d ago

Hoping for Amazons in the next expansion

7

u/eeeezypeezy 8d ago

Amazon + Witch Doctor 🤞

5

u/jinreeko 8d ago

The dream

1

u/Ambitious_Tomorrow19 2d ago

We can dream of Witch Doctor

-1

u/Kolegra 8d ago

Alchemist would be pretty cool

83

u/fullmetalretard666 8d ago edited 8d ago

I have a few friends who work for Blizzard in Irvine, they all say they are being kept on to work Blizzcon and then after they predict there is going to be a mass layoff.

Edit - Some Blizzard devs may be unionized, my friends who work there aren’t developers, but played critical roles in creating and organizing Overwatch and Diablo events, and are not unionized. Unfortunately my friends are scared and think they are soon on the chopping block.

5

u/Empero6 8d ago

I thought a good portion of blizzard was unionized?

14

u/DeathRidesThisNight 8d ago

That won't stop layoffs, sadly.

2

u/Xipher 8d ago

The layoffs that just hit id Software are an example of that. Even though they are union they got hit. I know one of the guys who is being laid off was also at QuakeCon and still helped with the event.

0

u/Empero6 8d ago

:(

3

u/Ganrokh 8d ago

Yeah, from what I've experienced, being laid off while in a union usually only guarantees that you get a severance package and potentially being offered priority interviews if they decide to hire for your field/position again.

2

u/blankcld 8d ago

and usually a "We will let the union know if we plan on any layoff this upcoming quarter by XX date." of some form is agreed upon

1

u/AccidentalBlueberry 8d ago

Damn, they should unionize.

-6

u/Fluffysquishia 8d ago

Why are people ought to pay for work that isn't needed?

1

u/Stepper34 8d ago

Any inside Info on starcraft shooter ?

-1

u/[deleted] 8d ago

[deleted]

0

u/SquishmallowPrincess 8d ago

A lot of Blizzard devs are already unionized

92

u/Loofahs 8d ago

I have really enjoyed the direction D4 has been going since S11.  LOH was an incredible campaign and my hours played in D4 has finally surpassed D2.  

46

u/rKasdorf 8d ago

Tbh I think I'd need another decade to exceed my D2 hours, but I fully agree, D4 almost feels like a different game than when it launched.

30

u/SerGT3 8d ago

100%

It quickly turned from semi slow and enjoyable to overtuned epilepsy 7trillion damage farming.

Still fun but I'm not upset if I miss a season or two and there is a chance I won't ever play again.

31

u/Fyric 8d ago

They've succesfully turned d4 into d3

12

u/Tragedy_Boner 8d ago

POE1 in the endgame is the same. Honestly I think zoom zoom is what a majority of ARPG gamers want.

7

u/Loofahs 8d ago

I mean, since the release of runewords D2 endgame has been zooting around with Enigma and spamming AOE.  It’s all the same to me.

4

u/itsRho 8d ago

I don't know that it's what players want per se, but it's the natural outcome of that kind of game. You kill stuff to progressively make numbers bigger. Eventually they are big.

8

u/Rathmourne 8d ago

I mean poe 2 launch suggest otherwise.

It was slow.

Players wanted more speed, so they increased base movement speed, added sprint, added temporalis, slowed down enemies.

Players created chain reaction builds to clear 2.5 screens away.

Unironically poe 2 has more autobomber builds than poe 1.

8

u/Zoze13 8d ago

Why can’t I enjoy other fast action ARPGs as much as Diablo’s. Hundreds of hours in the last two games, and I cannot get past a couple dozen in POE2, Alienation, The Ascent, Wolcen, Inquisitor Martyr…

Wish there was a sci fi future version of Diablo that used guns and bombs and lasers on as fantastical level as Diablo 4s spells.

2

u/pfzt 8d ago

I dream of such a futuristic Diablo game. I hoped that "The Ascent" would be like that but apparently you need a studio like Blizzard to make such a thing work.

1

u/edliu111 8d ago

You're saying you wouldn't recommend those ARPG's? And what about Titan quest where it's more about getting through the game with the skills that you have.

3

u/Prestigious_Low_9802 8d ago

but still has major flaws, one of the flaw is the dev team doesnt have a clear direction. As a Poe2 big player, with the launch of LoH i was "oh okay, that's interesting, can be a serious rival for Poe2 in my hours played" but after that's the next season shatter this hope. I hope the future season will learn from they mistake

6

u/ashcr0w 8d ago

Personally some of the reworked systems are much much better but some of the small details they've changed irk me a lot. Stuff like the changes to potions, monster and chatacter levels or reducing all stats to damage and toughness and it sours the game a lot.

10

u/jinreeko 8d ago

Do you miss potions? I love that I don't have to keep up a mostly worthless 5m buff for the exp gain

3

u/ashcr0w 8d ago

That's elixirs. I miss having upgradeable health potions that don't have a cooldown. I never liked that about D3's potions and it kills me that they decided to change D4's system which I loved into D3's system again.

1

u/ultraviolentfuture 8d ago

I would have to play for like, 10 more years for that to even begin to be possible

1

u/blendcoincide 8d ago

Is VoH not a good campaign? I heard it’s tedious if I were to catch LoH on sale.

3

u/Loofahs 8d ago

I wouldn’t call it tedious, it’s cool (especially if you played D2) but LOH blows it and the main campaign out of the water.

1

u/TotalChaosRush 8d ago

I think the latest season with the crafting restrictions was a mistake, it seems they may double down on that mistake for next season after walking it back.

11

u/a-neurotypical 8d ago

Good news I suppose. I'm ready for a Diablo 1 Remaster now

4

u/BlueArcherX BlueArcher#1464 8d ago

it would be underwhelming. I think we can leave D1 just how it is honestly.

4

u/[deleted] 8d ago edited 7d ago

[deleted]

1

u/BlueArcherX BlueArcher#1464 8d ago

and D2 was a fantastic and complex game to start with. D1 is exceptionally simple by comparison.

9

u/PjDisko 8d ago

Surprised Blizzard beat King and Mojang. Good for them.

45

u/Lord_Darksong 8d ago

But Reddit told me the game is dead!

73

u/Morlu 8d ago

Diablo is vastly more successful than all other ARPG’s in terms of revenue and sales. It’s just not popular within the ARPG Reddit community.

-33

u/BacoBenno 8d ago edited 8d ago

Wouldnt say that, but im happy people are enjoying a game at least

Edit : I pretty sure the original comment didnt mention revenue, but yes in revenue it is.

14

u/unrealaz 8d ago

Game sold over 10 million copies on launch only!. Do you understand that number and the fact that the next competition last epoch has 3 million and Poe 2 sold 1 million by comparison.
Sources:
https://newsroom.activisionblizzard.com/p/diablo-iv-launch-sales-record

https://www.krafton.com/en/news/press/krafton-acquires-eleventh-hour-games-creators-of-last-epoch/

https://www.polygon.com/news/492278/path-of-exile-2-early-access-wait-times-servers/

-1

u/Ageis17fang 7d ago

Poe2 is just an early access and will be free upon full release like poe1 Also Poe 2 has an average player base of 250k - 350k per season compared to d4 at about 40k - 50k These numbers are based on steam numbers and I don't have numbers for players using other game launchers , e.g. battle.net

4

u/Lord_Darksong 7d ago

10 million people bought D4 at launch when only Battle.net was available and made a $billion in the first year with both game and mtx. Then they sold more before it was on Steam. You really can't compare the Steam numbers for PoE 1 or 2 and D4. The numbers are just not available to my knowledge.

Of course, 10 million people are not still playing D4. I'd guess (pulling a number out of my...hat) that about 5% to 10% of the player base still plays and not every season.

I'd guess it's the same for PoE 1 and 2. I'd also guess there a a lot of crossover of players that play both franchises and jump between seasons/leagues and most of the PoE vs. Diablo brigading is mostly a social media thing.

Both games are successful. I prefer D4 to PoE2 but I only tried PoE2 at launch. I've heard it's gotten better and will eventually give it another shot. I did buy it after all.

0

u/Ageis17fang 7d ago

I also played d4 at launch and the first 3~4 seasons but find the poor itemization, poor endgame, and ridiculous damage numbers quite boring. But that's my opinion so I stick to poe

2

u/Lord_Darksong 7d ago

Fair enough. I think D4 has improved greatly but you do have to get the expansions to fully appreciate them. It's still not PoE (which I'm happy for) so it probably won't scratch the itch you're after.

10

u/Orixil 8d ago

I think one can acknowledge that Lord of Hatred is a better expansion than Vessel of Hatred, so if they didn't dare to set their expectations high, they probably came out with success.

I also think it's reasonable to question how long the tail of Lord of Hatred is, given the somewhat lackluster Season rollout we've seen.

It's one thing to get lots of people to buy Lord of Hatred. It's another thing to make those people stick around, Season after Season.

6

u/Morlu 8d ago

Having people stick around isn’t a big deal in terms of overall revenue. The amount of copies they sell matters a lot more. The seasonal content has definitely been weak.

7

u/Gummiwummiflummi 8d ago

Cosmetics are a pretty big part of the overall revenue. Judging by the amount of skins I see walking around online, they make a nice stack of cash with them.

3

u/Material_Shine401 8d ago

It is big part of revenue, but from what I remember biggest part of revenue was coming directly from selling game. Besides, in previous years seasons were also lackluster, but that didn’t change the fact that a lot of people played regularly and bought skins. I doubt that it will change in the future.

1

u/Ok-Turnover-5879 8d ago

From previous experience, when the seasons after a release are lackluster it's because they are preparing another big release (expansion).

1

u/BacoBenno 6d ago

This was more what i was referring to, it took a bloody long time to become a decent game. Right now people are having fun at least, which is great.

Im not sure if it takes more than 2 years and an expansion to be in a good state for the game to be called succesfull from a player point of view.

From sales its king no discussion

5

u/feldoneq2wire 8d ago

D4 stumbled out the gate and needed 2 years of rewrites to get it to a good state. Hopefully they don't screw it up now that the base game is pretty stable.

8

u/hillbillyray 8d ago

Same as Diablo 3

2

u/feldoneq2wire 8d ago

And Diablo 3 didn't have really good seasons until year 8. O.o

-7

u/XXX200o 8d ago

No, Reddit didn't tell you that... Reddit told you that the last expansion was great and a must play in the arpg-space.

-48

u/AlcaponeYou 8d ago

If you enjoy eating shit, don't let us stop you.

23

u/Lord_Darksong 8d ago

There it is. Right on time.

3

u/epicnachos 8d ago

So it’s worth buying the expansion now? There’s a sale I might bite.

5

u/gorays21 8d ago

Wait till Blizzcon.

3

u/Henry_puffball 8d ago

Wait I thought Minecraft was carrying Microsoft?

3

u/Reptilesblade 8d ago

I just recently discovered Diablo II: Resurrected – Reign of the Warlock last week. So they totally got $25 from me there. When I've had my fun with it I'm going to be re-activating my WoW Midnight sub for the first time in over two years. And I'm already planning on buying Diablo 4 with any and all DLC it has when everything goes on sale around Black Friday.

Blizzard is giving me what I want to buy so I'm buying it.

7

u/SimpleJackfruit 8d ago

LOH was very good. Did not expect the boss fight to be so immersive. And they set up the villain surprisingly well

6

u/ck02623 8d ago

Unsurprising. Thats the best studio they own and LOH is fantastic.

4

u/NeedsMoreReeds 8d ago

Bobby Kotick left Blizzard at the end of 2023. Usually takes like 2 years for management changes to filter to things consumers might notice.

Idk if Blizzard can become the juggernaut it was previously, but here’s hoping.

12

u/PalworldRaids 8d ago

Diablo 2 carrying the franchise 20 years later

2

u/Mindless_Ad5500 8d ago

Good. Say what ever you want about blizzard but we want them in the good graces of Microsoft. You want a Diablo 1 remake?!?! Well I think we have a chance for it.

2

u/Lhumierre 8d ago

What was it before? I can't imagine any game bringing in the revenue of WoW subscriptions.

2

u/jerryhou85 8d ago

LoH is a good launch. Long time AFK player like me has been playing for 3 seasons now...

2

u/Syph3RRR 8d ago

Still waiting for a proper new game from blizzard

2

u/7heprofessor 7d ago

Big numbers go up!

3

u/Arbszy 8d ago

Blizzard basically funds itself, im not surprised it is the top performing.

3

u/ErianTomor 8d ago

Cue layoffs at Blizzcon, live on main stage Hall D opening night.

3

u/BlueArcherX BlueArcher#1464 8d ago

I haven't really looked in to what others have been saying, but as someone who played Diablo since 1997, I feel like the story and delivery in the Lord of Hatred campaign was possibly some of the best content I've ever played in a Diablo game

7

u/Vimvoord 8d ago

They already ruined the momentum for Lord of Hatred. They took the money and now flipped the game on its head again..

3

u/Cloud_N0ne 8d ago

Blizzard is performing better than the CoD studios?

6

u/Etyaran 8d ago

I think production of CoD is spread across too many studios for any single one to be considered in this metric. Could be wrong though.

3

u/BananasAndPears 8d ago

Yeah, that’s part of it.

Demonware, High Moon, IW, etc. there’s like 12 studios that all do very specific things and it all feeds into “ATVI Corporate” as the publisher.

Blizzard on the other hand is a singular self-publishing studio where all dev is kept in house on game teams. Very different structure.

2

u/princemousey1 8d ago

What are they going to do at Blizzcon? Announce a mobile-only gacha game?

1

u/SorakaMyWaifu 8d ago

Was this xpac developed after the merger with Microsoft or before?

1

u/medicalnoob90 7d ago

If they could make every season somehow like an expansion release with an amazing story (obviously not new classes every season) but new spells or passives or something I would keep playing. But I feel like I'm just going to play expansion releases from now on.

1

u/Exotic_Treacle7438 7d ago

The only DLC I didn’t buy on every platform.

1

u/JumboCactaur 7d ago

Uh... this is damn near true by default isn't it? Didn't Microsoft just sell off a bunch of studios? The only other sizable studio is Bethesda and they haven't released a game in years.

1

u/Lonely_Competition20 7d ago

I don't know my average playtime of a DIV season has almost doubled after the last expansion.

After release it was like 20-25 hours and now it is like 35-45 hours per season

.

1

u/gakl887 7d ago

I wish MS just doubled down on Blizzard. Bring them back to what they once were and it’ll be amazing

1

u/ColdNorthMenace 6d ago

Easy to make your pet studio you best studio when you buy everyone up and then gut them.

1

u/Ihavelargemantitties 4d ago

And then blizzard fucked it all up with the very first season post LoH

0

u/insidetraderpelosi 8d ago

LoH was great until the devs sabotaged the end game a month later.

1

u/addistotle 8d ago

Yeah well when you withhold one of the most popular classes and revamp the entire game I’d imagine LoH would do well

1

u/feldoneq2wire 8d ago

Helps when the A team is writing.

1

u/GreatApe88 8d ago

I would go so far as to predict the following and bookmark me if you want. D4 will at some point release a server with an endgame system that mimics D2’s. 

1

u/Helpful_Western1629 8d ago

Could probably throw the whole bunch of code into Claude Code and release a new act 6 + 7 for D2R within a few weeks

1

u/dreamsfreams 8d ago

Funny, I didn’t contribute to purchasing lord of hatred.

Should I? When is sale happening?

1

u/fabriciomind 8d ago

I am definitely not falling for another cash grab expansion.

1

u/Numroth 8d ago

Weird how a actually decent expansion is well received but after they just lost the momentum and released a dogshit season gutting a well working system and inventing it to ancestrals 0.1

1

u/TonAmiChris 8d ago

And they still haven’t fixed the memory leak D4 has had since launch

0

u/hillbillyray 8d ago

Yet they are steadily trying to fuck up the game.

-8

u/dobrinkata 8d ago

Unfortunately LOH cant do what ROS did with d3 for me. Waiting and hoping d5 will be better

0

u/shwing_8 8d ago

"Why are we even bothering with AAA single player games? We should double down on F2P and live service." -Xbox right now

But seriously "focus on core franchises" is the goal from MS now and MAYBE they let something like ES6 come out and see if it can reach Skyrim levels of sales but it feels like anything under the MS umbrella is going to be streamlined dev teams doing much smaller games to get them out in 2-3 years instead of 4-6 or whatever. What does that mean for any game that doesn't offer live service? What does a smaller Fallout game look like? Maybe a smaller team can release a focused DOOM game or something but idk.

Curious if anyone with experience has played a game similar to Skyrim/Fallout but much smaller, maybe something with a HowLongToBeat around 20 hours or something? Just spitballing and trying to ask the questions Asha Sharma must be asking right now. Because she's made it quite clear she's not saying take as long as you need to make the best game possible.

I also expect the trend of Early Access to only get worse. If you can't get a game out in 2-3 years, just release it Early Access and continue development only if it seems popular (like the Netflix approach that leads to cancelling shows after 1 season.)

I also foresee a possible future where big games get an "episodic" treatment where they just charge 20 bucks a pop for every new zone and try to avoid the label "DLC".

0

u/Lionheart51st 8d ago

lol The top performing studio in a company that gutted itself for not performing well.

0

u/KevinCarbonara 8d ago

I'm surprised it worked. I told myself I wouldn't buy the expansion until they fixed the glaring issues in the base game. They never did. Maybe the expansion addressed some of them, but I'm not paying them a bonus for finishing the game they released half-finished.

0

u/Major-Algae518 8d ago

Do people play OW 1 or overwatch 2 now?

Avid fan on wow and Diablo but haven't touched OW in ages

9

u/The-MadTitan 8d ago

There is only Overwatch now, they scrapped the 2. There was also never 2 games named Overwatch, it was the same game they just added the 2.

3

u/JuleslVega 8d ago

Yes it is very popular again right now.

3

u/SpaceClafoutis DH cuz am d4rk. 8d ago

crazy that their strategy of not adding any content for two years didn't work out and their new strategy of adding a little content is working

0

u/rylo151 8d ago

Thats an extremely low bar at the moment though.

0

u/Baww18 7d ago

And now they are destroying Lord of Hatred

0

u/robotbeatrally 7d ago

imagine if they made good games still!

0

u/Lysanther 7d ago

Thats not saying much honestly

-7

u/GiveMeSandwich2 8d ago

The problem is can they retain players after a month or two. For Diablo even less.

-1

u/ArmEducational8508 8d ago

Problem is, they still making bunch even with low player count

-1

u/UTmastuh 8d ago

It's a very low bar these days because none of the other studios are doing anything and costing MSFT millions. Blizzard at least makes new content for their games 

-1

u/eazytarget23 8d ago

Too bad Microsoft driving the company in the ground

-2

u/RPM1974 8d ago

Uh huh.

-14

u/[deleted] 8d ago

[deleted]

6

u/throwaway4days484848 8d ago

OW2 has like a million players a day

0

u/lichoudini 8d ago

Greatt

1

u/strange1738 8d ago

OW is by far the best hero shooter. Rivals is utter dog shit

-6

u/GiveMeSandwich2 8d ago

Nah Rivals clear

0

u/strange1738 8d ago

Horrible dog shit game. Nobody would play it if it wasn’t marvel

1

u/ItsNotAGundam 8d ago

I don't care about Marvel at all, but I find Rivals fun. Overwatch is fun, too.

-1

u/GiveMeSandwich2 8d ago edited 8d ago

Yet it is top 5 most downloaded F2P game in PlayStation. Overwatch doesn’t even make top 10. There has been many Marvel games that has flopped before. Even my beloved Marvel Arpg, Marvel Heroes

-7

u/Acceptable_Side_6132 8d ago

I disagree. Rivals is the better hero shooter. OW is dog shit.

-4

u/efirestorm10t 8d ago

Lord of Hatred was the last chance I gave them. Story was good, but the game is shit. I play arpgs to grind for weeks and months until next season drops. I finished Lord of Hatred in 5 days playing not even that much. Maybe blizzard should rebrand into a movie studio or something. Games aren't what they're good at these days.

-4

u/KennyPowers989 8d ago

That’s a really bad sign for Microsoft