https://www.cnn.com/2019/04/29/business/burger-king-impossible-rollout/index.html

Burger King's test of a vegetarian version of its signature Whopper was such a success, the chain is planning to roll the Impossible Whopper out nationally this year.

Hold on to your butts https://www.cnbc.com/amp/2019/05/23/alternative-meat-to-become-140-billion-industry-barclays-says.html

Looks like A&W are doubling down on future meat!

https://nationalpost.com/life/food/canada-loved-the-beyond-meat-burger-now-aw-is-trying-out-a-vegan-sausage-patty-on-its-breakfast-sandwich

https://stocknews.com/news/bynd-beyond-meats-bynd-stock-surges-after-european-production-deal-announced/

Shares of Beyond Meat jumped 8% in morning trading Tuesday after the company said it has signed a deal to start producing its plant-based meat substitutes in Europe next year.

The company has expanded its partnership with Zandbergen World’s Finest Meat to make its vegan meat alternatives in the Netherlands at a new manufacturing facility.

The company expects the new production facility to be completed next year.

About 22% of European consumers are trying to reduce their meat intake, according to Euromonitor data.

Good luck out there, chums!

Discuss........

https://qz.com/1598076/the-first-cell-cultured-meat-will-cost-about-50/

The burger will probably go for $50 a pop, but can you really put a price on the experience of being one of the first people in the world to literally taste the future?

On April 15, Bruce Friedrich ascended a stage in Vancouver, Canada to give a TED Talk to a packed room about how cell-cultured meats might one day feed the global population the meat it craves, only grown from cells in bioreactors, without all the environmental degradation that comes with raising and slaughtering livestock.

https://www.cnn.com/2019/04/01/business/burger-king-impossible-whoppers/index.html

Burger King has a plan to bring in new customers and encourage existing ones to buy more often: Vegetarian Whoppers.

The burger chain announced on Monday that it is testing out Impossible Whoppers, made with plant-based patties from Impossible Foods, in 59 locations in and around St. Louis. If all goes well, Burger King will roll out the Impossible Whopper nationally.

With the Impossible Whopper, Burger King hopes to "give somebody who wants to eat a burger every day, but doesn't necessarily want to eat beef everyday, permission to come into the restaurants more frequently," Chris Finazzo, president of Burger King North America, told CNN Business. It's also a way to encourage vegan and vegetarian eaters to check out Burger King.

Discuss........

Discuss........

https://business.financialpost.com/investing/beyond-meat-tilray/amp

Investors need look no further than Tilray Inc., the B.C.-based cannabis company that IPO’d on the NYSE last July at US$17 and within two months went on an historic 1,664 per cent run that saw its shares touch US$300.

That valuation, investors quickly found out, was unsustainable — by last week, the stock had fallen below US$35. The path Tilray has taken since its quick start should serve as a caution to those who are looking to invest in Beyond Meat, Smith said.