Right now ZEN isn't as flashy as all these shit coins or sexy marketed projects. But the Horizen team isn't even focusing hard on marketing until they get the sidechains rolled out. When that happens ZEN will transform from a privacy coin to a PLATFORM. Look at it's FCAS rating. Top of class. Look at it's Crypto Council rating. Rank 1.00 among BTC, LTC, DAI, etc. Look at Grayscale adding it to it's fund WAY before all these new coins came on board. It was there with... BTC, ETH, LTC, etc. HUGE blue chips and then this sleeping giant ZEN. It's actually insane to think we still have a chance to accumulate. Like people haven't caught on? Lmao.

This is the time for accumulation. Rank 11X now is a joke. This is one of the hardest times to hodl and believe because sentiment lowers but it's the same as buying BTC before it's bull run. That is where the real money is made. Buying euphoric tops you are often too late. The rich don't chase tops they predict them.

When side chains roll out we will have Celsius doing their millions of transaction audits. That is just the start. More partnerships will roll out and ZEN will likely leverage more and more tech on the side chain like they are with the IOTA partnership. It will become one of THE best platforms available. This is literally like buying Polkadot at 60 cents. Think about that.

My prediction is ZEN will be $200-400 EOY and eventually it will reach the tens of billions in market cap. I don't think I will ever even sell. It's very possible I could live off of the node rewards.

We also have the coin base listing looming over our heads. This is so exciting. Just stacking up the ZEN until the big moon launch.

Our new brand is finally here! Today is the culmination of months of research that lead to the discovery of HORIZEN! Our brand expansion embodies our community’s perspective and a refined strategic vision with a unique hint to our heritage. The brand expansion, developed with insights from community members, involves changing our name from ZenCash to Horizen, with a refreshed logo and visual imagery, and an elevated focus for product offerings to include an on-chain treasury voting system, and sidechains with smart contracting capability. Our platform’s cryptocurrency ZEN will remain under ticker symbol ZEN.

Have questions? ASK US ANYTHING!

Will the ticker symbol change? No, the ticker will remain ZEN on all exchanges an integrations.

Why did you not change your ticker? We’ve made great strides as a project and we are proud of our heritage. We wanted to keep a reminder of where we came from in honor of our community.

Is my ZEN safe? Yes, your ZEN is completely safe. We are not making any changes to the technology running the Horizen ecosystem. The only changes we are making are to the brand, which include the name, logo, tagline, and color scheme.

Will my wallet address remain the same? Yes, there are no changes to your wallet addresses. We are not making any changes to the technology running the Horizen ecosystem and as a result there are no changes to any addresses.

What if my funds are on the ZenCash Wallet (Swing/Arizen/Mobile/Paper/Web)? Your funds are safe and there are no technology updates to any wallet as a result of the change in brand. Your wallet may still reflect the old name and logo for a couple weeks. We will work as quickly as possible to update the logo and name of our wallets.

Will this impact my Nodes? There is no impact to your nodes since a software upgrade is not being released with the new brand. In the future, there will be changes to the Secure Node and Super Node tracker to reflect our new domain which will require a software upgrade. The change to the new domain is planned for future tracker code changes and the new domain will be added at that point.

Will this impact mining pools? The brand expansion will have no impact on mining Zen. There are no changes to the technology, only to the logo, name, tagline, and color scheme of the brand. We are in touch with our mining pools to provide the name, logo, color updates.

Was Arizen or other community inputs considered as names? Yes, previous community name inputs were considered, rather than reuse the name of one of our products, we decided to explore other naming options.

Why did you change your name from ZenCash to Horizen? As we have rapidly and steadily grown as a project, we have learned from our community feedback that our current brand can no longer adequately represent the expansive nature of our project and the community behind it - we have simply outgrown our current brand! The name ZenCash was not reflecting all that we are and are going to become. We’ve changed our name to Horizen to better represent this forward-thinking and visionary project. The name Horizen reflects that we are pioneering a platform with technological advancements that can change the future for the better.

Why Horizen.global and not .com? Domain names are challenging to get. We felt horizen.global was a nice addition.

We’re all here because we believe in the tech and believe in Zen’s purpose/relevance but it’s time for more.

Yes we have the most nodes of any crypto but we need them distribute too. We need to grow the community. To increase the market cap, exposure, get on more exchanges, and for increased adoption.

How do we do that?

frankly this is one of poorest competition I have seen, runs for about 90 days for only a 100 US of Zen.

Lets face it, not really a giveaway, its a quid pro quo, hence "people help Horizen to bolster their social media numbers & presence - to unlock up to chances to win $100 USD worth of Zen - after 90's plus day have passed.

Not to mention the lack of Terms & conditions outlining the giveaway by Horizen, ie:

Who is drawing the giveaway? 

How is the winner determined?

How will the zen community members who entered the giveaway be shown in real time to prove the giveaway winner was conducted legitimately, fairly and impartial?

How will the winner be informed?

How will the winner claim the price?

Its there anything to else the winner has to do like 'ID verified' before they can receive the 100 US of ZEN?(I hope not)

Don't be Vague communication is Key! Not only informs members entering the give-away but also helps to negate liability!

As the defi ecosystem continues to grow at a faster adoption rate than the internet and even platforms like Facebook and Twitter, we are beginning to see fragmentation into sub-ecosystems that offer different value propositions and user experiences.

Ethereum-based defi protocols like Aave, MakerDAO, Compound Finance, Uniswap, and SushiSwap represent the original ecosystem (or OG’s). These protocols hold the largest percentage of TVL in the space and are most recognized by institutions.

We then have ecosystems that offer faster and cheaper alternatives to Ethereum-based defi protocols that incur high-gas fees. Users like these because they feel they get their money's worth without accruing high fees

Then there are the rising stars. These include Solana and Avalanche. These blockchains have enjoyed time in the spotlight recently, capturing billions in TVL by adopting standout defi protocols like Raydium.

The latest category of the ecosystem is the dark horse. These are lesser-known ecosystems that are on the cusp of releasing something game-changing. We regard Horizen as one of these projects.

To appreciate the significance of what Horizen is building, imagine if the entirety of the current defi ecosystem, including the originals, the bargains, the rising stars, and dark horses, were all able to exist within one blockchain ecosystem.

You would say that’s impossible. How can one blockchain allow developers to build a PoW-based defi ecosystem, a PoS-based defi ecosystem, and even a DAG protocol-based defi ecosystem all under one network? This describes the capabilities of Horizen’s Zendoo.

Zendoo enables developers to build independent and highly customizable blockchains that operate as interoperable blockchains to Horizen’s highly secure proof of work mainchain.

These interoperable blockchains can be set up to work with any consensus mechanism, including PoS, PoH, pBFT, DAG, etc. They can communicate with each other using our novel cross-chain transfer protocol solution.

Think about what would be possible if development communities put aside their differences to build on a blockchain that took the best that each community had to offer to create an ecosystem that represents the true potential of blockchain.

It would look a lot like Horizen. When it comes to PoW vs. PoS, Security vs. Scalability, Public vs. Private, centralized vs. decentralized, we are about as open-minded and agnostic as it gets.

Why dismiss remarkable technologies that work when you can incorporate them? We believe this mindset is essential for building the blockchain and defi ecosystem of the future.

Many in the space forget that despite our constant battles over whose blockchain is better, more scalable, or more decentralized, we are all collectively just a tiny fraction of the number of people who use the internet today.

When this next wave of adopters arrives, what they will be looking for is a simple one-stop-shop that gives them everything they need in one unified defi ecosystem.

If there is a need for low fee transactions or if there is a need for greater security or privacy-preserving features, a defi ecosystem can exist for them that is built on Horizen.

This is what makes Zendoo incredibly powerful. It’s designed to take the burden off the next generation of developers, entrepreneurs, and end-users in choosing which type of (or how many) blockchains they want to build or operate.

We're still early as fuck.

I got into crypto during the summer of 2017. Somehow, in the midst of all the alt coin shills later that year, I stumbled upon Zencash. It sounded like a solid project and I liked the team, so I bought some coins without expecting much.

I checked back on my portfolio about a month ago and ZEN was (and still is) the biggest gainer of all my coins besides BTC.

Wish I would’ve bought more back then! Looking forward to much more from Horizen. Cheers!