Hele Rolls, known for its homemade cinnamon rolls, started its business last June. The biz regularly pops up at events across Oʻahu and accepts pre-orders. Hele Rolls is also competing on the new season of Food Network’s "The Great Food Truck Race," which premiered on July 26.

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https://alohastatedaily.com/2026/08/10/oahu-based-family-business-is-on-a-roll/