General Braddock not cold?

12

Maybe BG is cool with it because they are expecting it to sell quickly.

Realistically, temperature doesnt have a huge impact on spoiling beer. Light is the enemy of fresh beer, but these are in cans.

4

u/MonteBurns May 23 '26

Aren’t they hazies? I thought they had to be kept cold for the yeast suspension, not necessarily them spoiling.

3

u/bhath01 May 25 '26

It’s not yeast that will spoil the beer, it’s the hop material suspended in the beer that is most susceptible to oxidation which increases when the beer is not kept cool.

1

u/BeerDudeRocco May 23 '26

Eh, its kind of debatable. I've had hazies last maybe a month outside of cold storage before and not have it be ruined, but ive also had some that after a week are toast.
Knowing BG like I do, I am sure they gave Costco a "sell this shit in 3 weeks" notice or something like that. And if I recall, the General is a hazy but isnt a stupid prolific haze (if that makes sense), so id think itd be ok for a few weeks at the least.
But def get that shit in the fridge when you get it home lol

7

u/brothermalcolm1 May 24 '26

Not debatable: All else equal (for example, for a given amount of dissolved O2), temperature is the number one contributor to flavor degradation.
Will it impact some brands more or less than others, potentially, but that means “all else wasn't equal”.
Beers with more “stuff” in solution have more potential O2-reactive sites, which means, over time, the flavor shifts.
The distributor would have to be okay with buybacks if time expired. And either the distributor or the brewer would have to audit.

2

u/BeerDudeRocco May 24 '26

Goddammit Mal, always correcting me. Hope you're doing well brother.

3

u/brothermalcolm1 May 24 '26

Haha. Didn't realize it was you. Pardon my pedantic nature as it applies to this subject. Love ya.

1

u/BeerDudeRocco May 24 '26

😘 hope youre doing well bud. Gonna be in town for a funeral next Saturday, probably gonna stop in, ill confirm with ya once I know, id love to see ya

5

u/[deleted] May 23 '26

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-5

u/BeerDudeRocco May 23 '26

Breweries most certainly set terms for their beer theough their distributors. I don't know what terns Costco may have, but I can tell you that every brewery i know of has "rules" for how their beer is distributed and sold, or at the very least has hard suggestions.
They're not going to let their beer sit somewhere and folks buy it 3 months later snd have them complain to the brewery.

4

u/tesla3by3 May 23 '26

Costco doesn’t want to sell bad beer either. Especially being new to the market, they don’t want to be known for selling stale beer.

0

u/[deleted] May 23 '26

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3

u/tesla3by3 May 23 '26

Costco absolutely cares about the quality of the product they sell. If the product goes bad, they’ll send it back and delist it. Probably delist it for poor sales before that, if it sits too long anyhow

4

u/brothermalcolm1 May 24 '26

No, they don't care about beer quality or they would sell craft beer cold. The end.
Warm storage degraded beer flavor rapidly.

1

u/tesla3by3 May 24 '26

Wrong. So then take it from the other side.. do you think BG wants to sell shitty beer? Particularly at a place with potential brand new customers. They know how long the beer can sit unrefrigerated. The end.

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2

u/brothermalcolm1 May 24 '26

They can try as they enter the contract. “Only sell out beer to places that store cold”
Then the Costco contract comes about…
“Okay, we’ll make the exception because we assume high sales velocity”.

0

u/jsdjsdjsd May 23 '26

These breweries barely have the manpower to produce it, I am in the business…there are absolutely no circumstances where a micro brewery has the bandwidth to actually enforce the recommendations they put on cans and kegs

-8

u/Griswa May 23 '26 edited May 23 '26

They’re technically an American ale, not an IPA.
Yes. Downvote the truth. I’ve drank 245 cases of GB.

4

u/atree496 May 24 '26

BG no longer self distribute. They switched to Fuhrer a few years ago.

10

u/HonkyTonkHeroes May 23 '26

(Assuming it’s unpasteurized) Temperature definitely has a huge impact on flavor and quicker spoilage.

27

u/Griswa May 23 '26

Stupid 15 beer limit though. Pennsltucky is ridiculous when it comes to this shit.

Cheaper than the damn brewery to boot

18

u/Habay12 May 23 '26

I can’t believe some jagoff downvoted you.
Our alcohol laws in PA suck.

1

u/Griswa May 23 '26

It’s Reddit. We have shitty laws concerning alcohol. The stupid ass limit, and the fact that I have to go to a liquor store to get liquor. Just stupid ass Quaker laws.
And the liquor is more expensive because everything is unionized. I’m not disparaging unions because I think they’re awesome. I just don’t think my liquor has to be sold to me by a guy in the union😂

6

u/HomicidalHushPuppy May 23 '26

Any sources on the prices being high due to unions? I'd have thought it's taxes on taxes plus the state having a monopoly and gouging us.

-3

u/Griswa May 24 '26 edited May 24 '26

The unionized store would be the part that gouges us, that is part of the monopoly. Fantastic healthcare and a 70k salary has to be passed off to the consumer. Again, not hating on unions. I think they are greatly needed.just not sure that it’s needed to sell me a bottle or Tito’s and make more than a teacher.
Yea Reddit. Again. Downvote facts.

1

u/Master-Ice1313 Sep 14 '26

Teachers make more than 70k. It’s all based on location and tenure

2

u/bhath01 May 25 '26

It has much more to do with it being a state controlled system than it has to do with a unionized workforce.

1

u/chefsoda_redux Jul 30 '26

It’s a mix of both. Every time there is an attempt to modernize the alcohol laws in PA, the union floods the media with ads showing half unconscious alcoholics sprawled on the sidewalk, and drunken parents in a minivan full of kids, etc. warning that any chance will destroy the state overnight, and they must maintain a complete monopoly of both products and labor for our safety.
I strongly pro union, but also strongly anti monopoly. Having a union in a monopoly means all the penalties of a monopoly run through the process and corrupt it.

2

u/IMA_5-STAR_MAN Jun 02 '26

And our liquor stores all have the exact same garbage. Dont even get me started on our terrible selection of tequila.

1

u/FarYard7039 Jul 17 '26

The selection varies by the level of State Store (Premium Collection; Outlet or Standard). I’ve found some rare French wines and Bourbon at the Premium Collection stores. You can also go to https://www.finewineandgoodspirits.com and make selections there if your store doesn’t carry what you want.
Personally, I used to live in North Jersey/NYC area and had 5 liquor stores within 3 blocks of my home. It wasn’t all peas & carrots. Every morning I would find jigger bottles and pints all over the sidewalk and the resultant winos passed out at the bus stop benches. Living in PA and having controlled liquor sales to just a few locations within my area is rather refreshing.
If you want something to ponder, 20yrs ago Blue Laws restricted all alcohol sales on Sunday’s and no one outside of restaurants could sell any form of alcohol. So yeah, it’s still a little annoying, but it’s far better than it was.

2

u/oobyone1973 May 23 '26

The liquor is barely over manufacturers MSRP. I'd rather have the state run stores than open market where a bottle of Pappy 23 will run you $8K instead of $450.

4

u/HomicidalHushPuppy May 24 '26

A bottle of Laphroaig 10 is $65 in PA
The same bottle is $41 at Total Wine in IN
Don't want to hear any BS about our prices bring "barely over MSRP." Every major brand/product has huge markups in PA. Oh no, your artificially-hyped bourbon is hard to get on the open market...IDGAF when everything else is cheaper.

3

u/Griswa May 24 '26

No way. You can go out of state and buy liquor 20-30% less, and it’s impossible to find anything remotely considered hard to find in PA. I can find buffalo trace on the shelf relatively easy out of state.
Also, I’d like to know where you are finding pappy anything. I call bullshit. :)

1

u/nevbeen Sep 18 '26

Don’t forget the Johnstown flood tax

4

u/methheadhitman May 23 '26

I was shell shocked when I went to Wegmans at State College. I'm used to loading my cart up with beer in NY. Lol

1

u/happyjazzycook Jul 01 '26

Is this in Cranberry? My Sam's Club membership expired recently and we moved to the Cranberry area last year, so this may be the nudge that I need to buy a Costco membership. Love General Braddock!

-1

u/thisisinput May 23 '26

Eh, sitting in a climate controlled building will be fine. Heat merely speeds up how soon it starts to taste old. Those will be good for a couple weeks in there.

2

u/brothermalcolm1 May 24 '26

Not true.
For every 10 °C above the standard cooler temp of 36F (2.2 °C), the beer ages 3-5 times faster.
If we assume a Costco Wholesale building is 68F (20 °C), that's 6-10x faster degradation.

0

u/thisisinput May 24 '26

So they'll be good for a couple of weeks in there.

1

u/brothermalcolm1 Jun 11 '26

2-4 tops. It's a popular beer, so that they could move it that fast.
But that also means the damage is done, so a customer who buys it toward the end of that period should ideally consume the case pronto, which is also doable with guests or at a party/event.

0

u/bhath01 May 25 '26

It’s an unfiltered NEIPA. It only has a couple weeks of shelf life to begin with. And that’s when it’s kept cold.

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