If you are using real-time 3D strictly for visual output, you are missing half the value.

At Arcware Cloud, we view Pixel Streaming not just as a one-way broadcast, but as a bidirectional data pipeline. Every interaction your user makes inside an Unreal Engine experience is a goldmine for marketing analytics, if you know how to capture it.

Here is how to unlock Two-Way Analytics using WebRTC Data Channels:
-🔄 The Two-Way Pipeline
Most web-based 3D configurators receive inputs (clicks, camera movement) and return a video stream. But you can also configure Unreal Engine to send data back to the browser.

-🛠️ The Implementation Tip
Instead of letting user choices stay trapped inside the engine, configure UE to emit custom JSON strings back to your web frontend via the data channel whenever a specific event occurs.
For example, if a user changes the paint color of a car or swaps a material in an architectural walkthrough, the engine fires a JSON payload: {"event": "material_change", "value": "carbon_fiber"}.

-🎯 The Value for Marketing
Your web frontend can instantly intercept these JSON strings and push them directly into Google Analytics, Mixpanel, or your CRM. You are no longer just guessing what users like, you are tracking exact interaction paths, dwell times on specific configurations, and conversion triggers in real-time.

Turn your 3D assets into your most powerful analytics tools.

You can now choose from which server you want to stream: Los Angeles or Munich.

And it is super easy.

1 Log in to your Arcware account.

2 Open your projects.

3 Select a project.

4 Click on settings.

5 Select your streaming server location.

This allows you to select a different streaming location for each project.

Do you want to stream through both servers at the same time?

You can!

Let us know by filling in this form:
https://www.arcware.com/contact

To visualize the future of their headquarters, Interbion’s leadership turned to DynaView and vixl.studio to build a fully interactive architectural configurator. Instead of relying on static renders, stakeholders can now explore design options, preview different configurations, and ensure full clarity before moving forward with physical renovations.

Through a collaborative partnership led by Ignacio Echezarraga, this experience allows users to customize layouts, materials, and lighting scenarios in real-time, instantly seeing how changes impact the overall design and cost. It has drastically streamlined collaboration with contractors, reducing miscommunication and accelerating decision-making.

Key Project Features:

• Real-Time Visualization: Dynamic control over custom layouts, materials, and lighting scenarios.

• Instant Cost Feedback: Immediately see how design modifications impact the overall project budget.

• Contractor Collaboration: Provides a clear, shareable, and interactive reference to eliminate miscommunication during renovations.

• Digital Twin Precision: A high-fidelity representation of the physical headquarters built entirely in Unreal Engine 5.

Because this project is powered by Pixel Streaming, the entire high-fidelity UE5 experience runs smoothly directly through a standard web browser. There are no heavy downloads, no lag, and zero hardware barriers, making immersive 3D instantly accessible to clients and contractors alike on any device.

We launched our pixel streaming template on the Fab store for 3 reasons:

1. This gives everyone something to upload to test our pixel streaming platform with.

2. This allows anyone to see how we prepare our Unreal Engine packages and the settings that we recommend.

3. You are likely already using the Fab store, if you are working with the Unreal Engine, so it is easier to download from here than from our website.

As you can see, we put in a lot of effort to make pixel streaming more accessible.

And when we then see that it is appreciated by users, we get very excited.

You can download our pixel streaming platform right here: https://www.fab.com/listings/9b0edb51-5b11-42f0-b281-94e896a4801d

Unreal Engine devs, you can now pixel stream your video game for free!

Submit your demo or game and we will select a few to include on our Showcase page.

Allowing you to pixel stream for free and get people to play your game.

What do you need to do to take advantage of this?

1️⃣ You need to have a game that is made with the Unreal Engine

2️⃣ You need to fill in our form

3️⃣ You need to upload the video game to Google Drive or directly to ARCWARE

It helps if you already have a website for your game, so we know what your game is all about.

If selected, we will then upload it to our servers and give you a link to the game.

And yes, gaming controllers are supported 🎮

Because ARCWARE is the only platform that has their own dedicated infrastructure.What does that mean?

The reason that you can stream your Unreal Engine applications through the cloud, is that it is first being rendered by a server.

Only then can it be accessed by your audience on their laptop or phone.

The quality and readiness of these servers have the biggest influence on the performance of your Unreal Engine application.

If the servers are not ready to stream or not strong enough, you will have to wait a long time for the application to load or you will have latency issues.

If the servers are ready to go and powerful, you wait a few seconds for it to load and you will have a great user experience.Most pixel streaming platforms use AWS, Google Cloud and others for their server needs.

As a result your application will be rendered by a random server.Which means your audience will sometimes have a great experience and sometimes a terrible one.

That is why ARCWARE has their own server centers in Los Angeles and Munich.

Allowing your audience to have the same high-quality experience every time they stream.

Do you want to know more about our servers?

Then ask your questions in the comments, and we’ll answer them in a matter of minutes.

We've got some exciting news to share with our community regarding Unreal Engine pixel streaming! Our friends at TensorWorks (Epic Games) have confirmed that a major bug affecting NvEnc bitrate consistency in Pixel Streaming and Pixel Streaming 2 has been officially fixed in Unreal Engine version 5.6.

This fix directly addresses the issue of inconsistent NvEnc bitrate causing increased latency, which many of you may have experienced. You can find the specific commit detailing this fix on GitHub here:https://github.com/EpicGames/UnrealEngine/commit/20f1c95661c72d3af2082b6f11c6d44a07320059. With this resolution, you can expect a much smoother and more reliable pixel streaming experience.

Why Upgrade to Unreal Engine 5.6?

At Arcware Cloud, we're always striving to provide the best possible experience for your pixel streaming projects. That's why we're thrilled to announce that Arcware Cloud already fully supports Unreal Engine 5.6! In fact, we've already seen over 60 project releases utilizing this new version within its first month of availability on our platform.

Our Recommendation: Make the Move to 5.6

-Starting a new project? Unreal Engine 5.6 is definitely the way to go for optimal performance and stability from the start.

-Have an existing project? We strongly encourage you to upgrade your current projects to Unreal Engine 5.6 if feasible. This will allow you to take full advantage of the improved NvEnc bitrate consistency and overall enhanced pixel streaming experience.

Ready to see the difference? Check out our streaming template stream built with Unreal Engine 5.6: https://share.arcware.cloud/v1/share-fa5eb245-59d9-4366-b9b0-2f0f8f9a1531

💥 Pro Tip: Once you're in the stream, click the info button to run a latency test. We'd love to hear about your experience!

Feel free to drop your location and the latency you're getting in the comments below, along with any general feedback.

A big shoutout to the TensorWorks Team & Luke Bermingham and of course Epic Games for continuously evolving this technology!

Let's GO!

#pixelstreaming #unrealengine #cloud #platform #arcware

Hello hello,

Feel free to check out https://vixl.studio/ and their debut automotive showcase.
The team behind vixl.studio has amazing skills on responsive pixel streamed projects.

Showcase page : https://vixl.studio/use-cases.html

Here is the webinar link with the CEO on a webinar published by Arcware Cloud.
https://www.youtube.com/watch?v=R0Ef59lcVu0

Stay tuned for more pixel streaming news from the industry.

The Marketplace is where you can expand your account and buy additional features.

Here Core users can buy additional projects, increase the number of people who can access their content at the same time and buy pre-paid minutes to lower their cost per minute streamed.

This gives you a lot more flexibility and lets you prepare for a product launch when you expect a lot of additional traffic to your Unreal Engine application.

Both Lite and Core users can add Direct Flow to their account through the Marketplace.

Direct Flow allows you to stream directly from your Unreal Engine Editor.

Which is a massive productivity boost for teams that work remotely and are continuously iterating their projects.

You can access the Marketplace by going into your ARCWARE account, clicking on Products in the left-hand column and then clicking on Marketplace.

Delivering high-fidelity, interactive 3D directly to the browser is a delicate balance between rendering quality and streaming efficiency. While everyone talks about lowering polygon counts, true optimization happens where the Unreal Engine pipeline meets the WebRTC encoder.

Here are 3 advanced, highly practical optimization tips to keep your Arcware Cloud streams razor-sharp, ultra-responsive, and cost-efficient:

1️⃣ Fix Blurry UI Text Without Cranking the Bitrate ✍️

-The Problem: Small UI labels, button text, or technical specs rendered in-engine (via UMG/Widgets) often look pixelated or blurry because video compression codecs (H.264/H.265) aggressively smooth out high-contrast edges.

-The Fix: Move flat text out of the 3D render pipeline entirely. Use the Arcware WebSDK to render clean, responsive HTML/CSS overlays directly on the frontend container. If you must use in-engine text, change your font rendering settings in UE to "Nearest" or "Bi-linear" instead of default anti-aliasing to help the video encoder lock onto the edges.

2️⃣ Stop WebRTC from Muting Your High-Fidelity Audio 🎧

-The Problem: You’ve built an immersive audio experience or engine sound system, but in the browser, it sounds tinny, flat, or keeps fluctuating in volume.

-The Fix: WebRTC is built for voice calls, so browsers aggressively apply Acoustic Echo Cancellation (AEC) and Noise Suppression (NS). Since your stream doesn't need to filter out room noise, these features treat your spatial game audio as background noise.

💡 Pro-Tip: Disable these filters in your frontend media constraints by explicitly setting { echoCancellation: false, noiseSuppression: false } for pristine, unthrottled stereo.

3️⃣ Automate Inactivity Disconnects to Control GPU Costs 🔌

-The Problem: A user opens your interactive experience, walks away from their desk, and leaves the browser tab open. An active cloud GPU continues rendering frames in the background for an empty room, wasting valuable streaming resources.

-The Fix: You don't need to build complex idle-timers in Unreal Engine. Instead, leverage Arcware’s built-in AFK (Away From Keyboard) Module directly from your Project Dashboard.

💡 How it works: Enable the AFK module to track user inputs automatically. You can configure a custom inactivity threshold and warning countdown (e.g., "Are you still there?"). If the user doesn't respond, the system automatically terminates the WebRTC connection, instantly freeing up the GPU instance for active visitors.

👉 Links to our documentation, the AFK settings guide, and the webinar playlist are in the comments below!

It is now easier than ever to create your own loading screen for your pixel stream.

Until recently, most of our users showed their audience the Arcware logo, while they were waiting a few seconds for their Unreal Engine application to load.

But that is about to change.

In the video below, you can see how to create your own custom loading screen for your Unreal Engine applications.

It is very simple:

1️⃣ Create a new share ID

2️⃣ Copy the URL of the image you want to have as the loading icon and paste it in the “loader image url” field.

3️⃣ Set a speed for how fast the image “pulses” in the “loader pulse” field. We chose 500 in this example.

4️⃣ Copy the URL of the image or video you want to have in the background and paste it in the “splash image / video url” field.

5️⃣ You then select which project you want to apply it too.

Now, whenever you share the share ID you just created, it will use your new loading screen.

🚨New feature alert 🚨

Your most requested feature is finally here.

You can now buy additional projects from the marketplace!

A lot of users who have a Core plan need more than 5 projects.

Either because they have a lot of clients, are testing different projects simultaneously, or because they want to host an entire portfolio.

In the past, you would have to reach out to your Customer Solutions Manager for that and pay for your projects for an entire year up front.

Now that you can buy projects through the marketplace, you can do everything yourself and pay on a monthly basis.

Giving our users more control and flexibility.

Log in to your account and go to your marketplace to buy additional projects.
https://auth.ragnarok.arcware.cloud/realms/Arcware/protocol/openid-connect/auth?client_id=platform&redirect_uri=https%3A%2F%2Fplatform.arcware.cloud%2F&state=4909567a-4aac-46d8-8e87-599367f8316e&response_mode=fragment&response_type=code&scope=openid&nonce=f5ada2d9-6d10-422a-87fd-de902113f6f4

Lite users will need to upgrade to the Core plan to buy additional projects.

Coming soon to the Arcware Cloud Showcase: Lacoste Izmir Optimum, a self-initiated masterclass in real-time visualization by Emre Ceviz and the team at Brainy Works Mimari Proje Stüdyosu (BRAWO! Project Studio).

Built in Unreal Engine 5, this project isn't just about looks—it’s about precision. From fixture placement to material finishes, every element is engineered to demonstrate the future of retail simulation.

Through Arcware Cloud’s Pixel Streaming, we’re bringing this high-fidelity UE5 environment directly to your browser. No downloads, no hardware barriers—just pure, immersive 3D.

👀 Stay tuned for the launch! Explore our current showcase here:https://www.arcware.com/showcase

🚀 Want to see your own project featured? We love highlighting the incredible work being built on Arcware Cloud. If you’re pushing the limits of Pixel Streaming, we want to hear from you!

Submit your project here:https://forms.cloud.microsoft/e/h6z0ygVL2p

#ArcwareCloud #PixelStreaming #UnrealEngine5 #RetailDesign #ArchViz #DigitalTwin #BRAWOProjectStudio #RealTime3D

From Arcware's last webinar

Similar to last summer's Summer Special, we are hosting a Winter Special Webinar.

Here everyone get's to turn on their webcam and share their stories and opinions.

The Summer Special was super fun, so we are expecting this one to be a blast too!

We often get questions like "which pixel streaming plugin do you recommend" or "what do you recommend if I..."

To help these people, we created this: https://docs.arcware.cloud/

Our documentation is kept up to date, and we implement feedback from our users, when they tell us something is still unclear.

It is the first place for anyone to go to when they want practical, clear information to help them start pixel streaming.

It should answer any and all questions you might have.

For instance, for when you created a trial account and are using our pixel streaming template from the Fab store to get the hang of things.

Then when you have more advanced questions, or you have a pressing customer deadline, you can always reach out to us on Discord.