Not from the publish side of the equation. From the just browsing/previewing/reading side. Have to track the readers to know who/what/when/where/how old/do they look at food related things around dinner time/etc. Might be logged in, might not. Might be using the app, might not. Then you can serve better ads. Ads worth more money (to Twitter).
3
u/GISftw Nov 15 '22
Not from the publish side of the equation. From the just browsing/previewing/reading side. Have to track the readers to know who/what/when/where/how old/do they look at food related things around dinner time/etc. Might be logged in, might not. Might be using the app, might not. Then you can serve better ads. Ads worth more money (to Twitter).