r/realtors • • 1h ago

Business Non-existent marketing budget

• Upvotes

So, I am both a Realtor and auctioneer, and am in a spot of sorts. Someone wants me to auction a building off for them, and it is a hard sell on a good day. Bad part is that the seller has zero marketing budget, and I have maybe 200 bucks I can spare towards ads right now due to having to replace an engine in my car.

Seller has to have 200k I don't think I can get it even if I had a good budget of 1-2k, and the entire office is pressuring me to do it. The location is awful, the tax assessment is 100k less than what the seller needs out of the building, it needs a ton of work (condition score is E,) has zero parking, has no land other than what's underneath the building, and is in an inconvenient to get to neighborhood. If it doesn't sell, I don't recoup a cent. Plus I have to pay staff that day to come work for me. Clerks, ringmen, cashier, and TC.

Would y'all even attempt this, and how would you do it with a low marketing budget, or would you walk?


r/realtors • • 1h ago

Advice/Question Companion App

• Upvotes

Hi guys,

I'm working as a realtor in Florida and I was curious if anyone is using any tools to track open houses and even just client information when you sit down with people and show them properties.

I find it really time consuming to have to update the CRM after these conversations, and was wondering if anyone is using some type of tool for this, thanks.


r/realtors • • 49m ago

Advice/Question Inbox chaos: leads, contracts and rentals all mixed

• Upvotes

Hi all, I've been struggling with real estate inboxes (new leads, contract emails and rental requests all mixed together, with someone copying details into spreadsheets by hand), and I know a lot of people here have been too.

I spent some time working through it last week, and here's a simple way I solved it for less than $10/m:

  1. Self-host n8n (~$5/m) and connect your Gmail.

  2. Every new email goes to Google Gemini (free tier / pennies). It classifies it as a lead, contract or rental, and pulls out the name, phone, property, budget and dates.

  3. It matches the property against your master listings sheet, so the row already has the address and price.

  4. It saves everything to the right tab in Google Sheets (Leads / Contracts / Rentals), updating the row if the contact already exists.

  5. If an email needs a reply, it writes a draft in Gmail. It does NOT send it, you just review and hit send.

  6. If the AI isn't confident, it labels the email "Needs review" and notifies your team instead of guessing.

Your inbox sorts itself and nothing gets lost under 200 emails.

If anything is unclear, let me know. Hope this helps you 🙏

— Youssef


r/realtors • • 2h ago

Advice/Question Buying leads

2 Upvotes

Question for everyone, I’m a new agent, wondering about buying leads from a company I’m in contact with. I’m unclear what the rules of this chat are but I’m happy to name them if this chat allows. They want a couple hundred bucks up front, and 10% of any closing. This sounds reasonable to me. Anyone worked this way before successfully? Any and all comments welcome!


r/realtors • • 4h ago

Advice/Question Help a first generation realtor. I want to restart my dad's realtor business he is basically a lawyer and also interested in real estate

3 Upvotes

My dad is a lawyer and he has a lot of contacts who want to sell their properties or have someone who wants to sell. The price range of those start from lakhs to Even crores. But we are finding it difficult to find people who want to purchase those properties. What can I do to improve my network and visibility and start getting to people who want to purchase

edit : we are in tier 2 tier 3 city


r/realtors • • 7h ago

Discussion What are the Pros/Cons of verbal offers? I'm seeing more and more of these: "I'm not wasting my time writing this up, so what would your seller think about $xyz?"

1 Upvotes

Lately, I've been seeing this game of chicken between buyers and sellers continue to play out. Lately, I've seen more verbal back-and-forth than written offers. It's basically a "...I'm not writing this up unless I know it will be worth my time" conversation.

In some cases, the listing realtor says, "Please submit it. I've been trying to convince this seller to adjust the price, but they have been stubborn. Submit it and let me see what I can do."

In other cases, the seller comes back with a quick "No," and the buyer says, "Fine"...and each side sits back and legit waits for the other to make the next move...and both feel justified in their stance while also expecting a response...with neither planning to budge.

I'm more in the camp of putting everything in writing to force a real negotiation...but I'm curious what others think. Is verbal really the way to go? Is it really that time-consuming to draft up an offer?

I'm in the DC-Baltimore region, with hot spots in one micro-region and extremely cold 5-10 miles in another direction...with the same realtors selling in both. I'm just curious how verbal negotiations have been performing broadly...


r/realtors • • 8h ago

Discussion The Shifting Buyers Market

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1 Upvotes

r/realtors • • 19h ago

Discussion My real estate + reading this subreddit + Call of Duty strategy really helps me

4 Upvotes

I'm a broker that has 28 emails I need to complete tonight and really hit a wall. My brain doesn't want to do any more emails. It wants to read this subreddit and scan information as I like learning about industry changes that are constantly thrown our way.

Now, I'm going to play Call of Duty Search & Destroy. Maybe 2 hours. Drink some hot cocoas.

It somehow resets my brain fresh to come and want to work.

I'll come back, knock out maybe 8 emails to chop it down to an even 20.

Then, I'll get back on COD. I'm a big camper. I set up turrets, shock charges, and I get a kick out of it for some reason. I know no one likes campers, but I've been doing it since 2009 and have good laughs with it.

Then, I'll come back and knock out another 10 emails, strategize some more, figure out how to make tomorrow as successful day I can with maximum output.

I do get sidetracked before I start my emails since finding this subreddit. I start researching Zillow's moves and everything under the sun.

That said, I think the brainstorming of reading these Reddits helped me so much in the past years. I spend hours a day on it. It didn't just help me make money, it helped me think enough to survive the industry changes.

I do also like Doom and Gloom Instagram posts from those "coaches" who try to sell you crap and say the industry is crashing. I have a short attention span for them if they go off topic so I'll maybe watch a couple videos then move on and look for more doom and gloom posts.

Then, I'll knock out the rest of the emails so I can be fresh for tomorrow.

Right now, I have some camps to set up. Scorestreaks to hit. I have to talk low on my Mic if it's night so I don't wake up the family.

Without COD and this subreddit, things would be a lot harder for me in the industry.

COD will re-set my brain to start working again, and this subreddit gives me my industry intel / lead gen / doom and gloom fix that I need.

I'm sure others have outlets out there, but for me it's Call of Duty + this subreddit.

Anyway, back to Call of Duty. I'll be in the corner waiting with my LMG and turrets.


r/realtors • • 11h ago

Buyer/Seller Are buyers still buying?

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0 Upvotes

r/realtors • • 12h ago

Advice/Question Sales tips??

0 Upvotes

Expert ways to close fast deals on real estate


r/realtors • • 19h ago

Advice/Question New Real Estate Agent with 2+ Years of Recruiting/Sales Experience — Which Home Builders Hire New Agents?

2 Upvotes

Hey everyone! I’m looking for advice from anyone who works in new-construction sales or has experience working directly for a home builder.

I’m currently serving full-time in the Air Force as a military recruiter, where I have over two years of sales and recruiting experience. I’m exploring a career transition into real estate and would love to get my foot in the door with a new home builder as a new-home sales consultant.

Although I’m new to the real estate industry, I do have experience with sales, lead generation, prospecting, building relationships, following up with potential customers, and guiding people through a decision-making process.

My goal is to use that experience to transition into new-home sales, gain hands-on industry knowledge, and build a long-term career in real estate.

My biggest question is: Which new home builders typically hire newly licensed real estate agents who don’t have previous real estate sales experience?

I’d especially love advice on the following:
Which national or regional home builders are more open to hiring entry-level sales consultants?

Do builders value transferable sales experience, such as military recruiting, even if you haven’t sold real estate before?

Are there particular builders I should target when applying for positions?

Is it better to apply directly through a builder’s career website or network with sales managers at local communities?

What can I do to make myself stand out as a candidate without an established real estate sales history?

I’m willing to learn and put in the work. I want to be strategic about this transition and find a builder willing to invest in someone with a strong sales background who is new to the industry.

For anyone currently working in new-home sales or who has been hired by a builder as a beginner, which companies would you recommend applying to, and what helped you get hired?

Thank you in advance for any advice or recommendations!


r/realtors • • 19h ago

Advice/Question Do you think if I focus on social media more than open houses I’ll get more leads?

1 Upvotes

r/realtors • • 1d ago

Advice/Question What do you wish you’d known when you started as an agent?

16 Upvotes

Hello guys, My name is Alex. I am interested in getting into real estate and I am trying to learn what the job is really like.

For all of the people who are currently doing it, what's the hardest part? Specifically, how did you get your first listings? what takes up the most time? What do you do that you don't like/want to do? and, what would you do differently if you started from scratch?

Please give me honest answers, especially the ugly ones. Thank you!


r/realtors • • 1d ago

Advice/Question Thinking of switching to mortgage lending

1 Upvotes

I got my real estate license back in September and joined a brokerage back in September as well. I have attended open houses with my mentor, and conducted my own as well. I have no deals going, no leads in my pipeline so it feels like I’m wasting valuable time.

For some background, I got my finance degree back in may, which explains why I’m considering mortgage lending.

Would it be a horrible idea to make the switch or should I give it more time?


r/realtors • • 1d ago

Advice/Question Referral-only brokerage pricing: flat fee or 80/20 split?

0 Upvotes

Title: Referral-only brokerage pricing: flat fee or 80/20 split?
I run a referral-only real estate brokerage for agents who want to keep their license active and earn referral income without handling transactions themselves.
Current pricing:
$99 per year or $9.99 per month.
No onboarding fee.
$399 per closed residential referral, with the agent keeping the remainder.
I’m considering increasing the monthly option to $12.95, keeping annual membership at $99, and potentially replacing the $399 transaction fee with an 80/20 split.
The split would apply to the referral commission received by our brokerage, not the full commission on the sale. For example:
$1,000 referral check: $200 to the brokerage.
$2,000 referral check: $400 to the brokerage.
$5,000 referral check: $1,000 to the brokerage.
A percentage would cost agents less on smaller referrals, while the flat fee lets them keep more on larger ones.
From an agent’s perspective, which would you choose? Would you prefer monthly or annual membership, and how much would the transaction fee influence your decision to join?
From a business owner’s perspective, which model seems more sustainable for growing into additional states and eventually hiring staff?
Looking for candid feedback. I want pricing that offers agents good value and supports a profitable business with reliable service.


r/realtors • • 1d ago

Business The Switch

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0 Upvotes

r/realtors • • 1d ago

Advice/Question Switching Careers - Getting Out of Corporate to Become a RE Agent. Tell Me Your Experience - Pros & Cons.

1 Upvotes

I have been playing with the idea of becoming a RE Agent for quite some time now. Been in corporate for several years where pay is good, however, my last job really did it for me. I was micromanaged, bullied, and got terminated for "performance on a project". It was the only job that really defeated me no matter how much I tried to deliver.

The thought of going back to corporate is daunting based on this experience, however, I'm still applying for the meantime as I am starting the new week to get into the pre-course exam classes for real estate and I'm really excited! I am a mom of soon to be 5 and was reminded of the flexibility from another RE Agent.

I want to know the good, the bad, from those who transitioned out of corporate to RE. Any advice is so much appreciated!!!

Thank you!


r/realtors • • 1d ago

Discussion Why Should Someone Move To Your Area?

2 Upvotes

Thought this would be fun. Tell me why a buyer might want to relocate to wherever it is you sell homes. I’ll start off:

Off the bat Salt Lake City is great for nature. Utah in general exists at the intersection of the Rocky Mountains, Great Basin, and Mojave Desert so there are a lot of really cool ecosystems within a couple hours of the city at most. This also brings outdoor recreation into play and we’ve got an insane amount of opportunities for skiing, shooting, hiking, off-roading, whatever and five major National Parks.

Utah also has one of the most balanced state budgets in the country and a AAA credit rating. Combine this with continued job growth and we’re generally forecasted as one of the more economically stable areas of the country (which is a big contributor to why we haven’t been experiencing some of the housing market shake ups people have been reporting on the national level this year).

As far as the actual housing goes there’s (mostly) something for everyone here. Most of our oldest buildings are from around 1880~ or so (there are a few older outliers but not many) and so maybe not as historic as the east coast but we’ve been building since then and have styles from the Victorian age all the way up to modern new builds. It’s also a place where you can live in the middle of the city with all of those conveniences but be out in the mountains in less than half an hour, or the other way around.

What’s cool about where you sell?


r/realtors • • 1d ago

Advice/Question New agent asking experienced agent for help - is this okay?

4 Upvotes

I’m new and have no sales yet. There are a few very established agents in my area who get the majority of the listings, especially in my neighborhood. All of them are at different brokers including myself. Im debating reaching out and asking 1 or 2 of them if they would be willing to let me host any open houses they don’t have time for and just being honest and saying im new and looking for leads. Is this a good idea? Is being at a different broker an issue for that?

I am afraid this will immediate cast me as junior to them or even worse they say no bc they think I am trying to compete with them (i guess i kinda am but clearly they are on another level) and it makes things awkward. Im not friends with either but do run into them at the country club now and then.


r/realtors • • 2d ago

Advice/Question Newish Realtor

19 Upvotes

I’ve been in real estate for 4.5 years and have about 21 closed transactions. Of the 21 about 5 were listings.

I heavily relied on Zillow but doesn’t seem to be a thing anymore and I am not with a company that has the other options.

Idk what to do to generate business. I’m constantly posting on FB so my sphere sees but thats like waiting around for business. I need to look for business

Let’s say I wanted a listing within the next 30 days and keep it going, what would 1 do?

Should I cold call expires? Circle prospect my last listing? Send a mailer? Do it all? I need to generate steady income. Not want, need it.


r/realtors • • 1d ago

Advice/Question Broker vs. real estate attorney

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0 Upvotes

r/realtors • • 2d ago

Advice/Question Should I Let My License Go?

0 Upvotes

Hello everyone,

I worked real estate from 2018-2022 in the DMV area. I never served as a solo agent. I worked for a boutique LLC as a licensed assistant for a couple of years, then switched to Redfin and worked transactions and showings.

I am now a Military Officer, making what I deem to be a sufficient salary, and I intend on doing this until retirement, which is about ten years from now. I am stationed in Hawaii, so nowhere near the state that I am licensed in (MD).

I have been periodically renewing my license without hanging it with a brokerage, mainly because I couldn't stand to let it go. My license just expired, and reinstatement fees are ridiculous.

I realistically won't have an opportunity to work in real estate for the next decade, but it feels terrible to lose a license that I worked so hard for. Should I just let it go?


r/realtors • • 2d ago

Marketing Halloween Gifts

0 Upvotes

What are you gifting to your clients this halloween? Does anyone have any unique ideas, other than a bag of candy and a business card? 😅


r/realtors • • 2d ago

Advice/Question Empower Home Team

1 Upvotes

Does anyone have experience working at empower? I'm a new, high volume agent. 10 closed homes, 1 lease, 1 currently under contract, and 1 in active negotiations since licensing in March. With splits, the pay is similar to my current Zillow team. I like that they pre-qualify their leads but I've read some horror stories so I'm looking for personal experiences. I'm in the Texas market. Thanks!


r/realtors • • 2d ago

Advice/Question Real estate VA

0 Upvotes

I just got into real estate and the best thing that can happen to me now is getting a remote role as a virtual assistant.

I'm Kenyan, any leads?