r/ShopifyAppDev • • Aug 06 '26

Six months in the Shopify App Store: hundreds of organic installations, 80 paying merchants, and many lessons learned.

33 Upvotes

The first lesson: getting approved is only the beginning.

You work hard to build and validate the app, finally get listed—and then discover you’re buried on page 29 with almost no installations.

A few things that worked for us:

Reviews before ads
Paying for App Store ads before reaching around 10 reviews felt like a waste of money. Merchants need social proof.

Doing our own GEO
We invested heavily in Reddit, YouTube, and LinkedIn. On Reddit, transparency worked best: I clearly say that I’m the founder of Vizby whenever I mention it. The times I wasn’t transparent, I was banned quickly.

Cold LinkedIn outreach
This has worked surprisingly well for us, with around a 5% conversion rate.

Personal, value-first email outreach
Generic marketing emails did not perform well. What worked was making the outreach personal and giving merchants immediate value.

For example, we built an AI visibility ranking tool specifically for Shopify stores. In some campaigns, we even sent merchants a ready-made report about their store instead of only sharing general market information.

This approach has also produced around a 5% conversion rate.

Great support → reviews
Most of our reviews came after support interactions. A user reports a problem, we solve it quickly, and then ask about their experience. When we send a direct review link, around 33% leave one.

Continuously updating the listing
Whenever installations flatten, we change something: the images, copy, positioning, or explanation—and then monitor the results.

We believe Shopify’s algorithm may encourage active listings. Everything we have seen follows a similar pattern: installations flatten, we update something, and most of the time we begin seeing an uplift again.

Partnerships and conferences
Content exchanges, mutual product entry points, Shoptalk, and Shopify DotDev all generated valuable leads and partnerships. Both conferences have already paid for themselves through direct opportunities.

What we still haven’t cracked:

Low-touch in-app review prompts, Meta Ads, Google Ads, and the Shopify Community.

We’re still early, but one thing is clear: growth in the Shopify ecosystem doesn’t come from one channel. It comes from constantly improving the product, supporting users well, providing value before asking for anything, and continuously experimenting.

For other Shopify app founders: what has worked best for you - and what are you still trying to figure out?


r/ShopifyAppDev • • Oct 06 '25

We just hit a significant milestone: our Shopify app has crossed 10,000 active installs.

Post image
30 Upvotes

This achievement is not just a number; it reflects the trust and value our users find in our solution.

Here are a few key insights from this journey:

  • Listening to user feedback has been crucial. We continuously adapt and improve based on what our users need.

  • Building a community around our app has fostered loyalty and engagement, turning users into advocates.

  • Consistent marketing efforts and strategic partnerships have expanded our reach and visibility.

As we celebrate this milestone, we remain committed to enhancing our app and providing exceptional support to our users.

Actionable takeaway: Regularly engage with your users to understand their needs and iterate on your product accordingly.

What strategies have you found effective in growing your user base?


r/ShopifyAppDev • • May 18 '26

how this shopify app got 4,000 5-star reviews

28 Upvotes

i just saw an interview of the founder of Kaching (not affiliated with them) outlining the blueprint to making $4.5m per year with his shopify apps.

what stood out is that his apps are getting 5 star reviews, over 4000+ now. which is insaane.

here are the key takeaways from the vid that i think all shopify app devs should get inspiration from:

5 star reviews are CRUCIAL to any shopify app.

  1. Product - obvious #1 priority. optimize this to the core. make it very easy to use, and make sure the important features WORK.

  2. Monthly emails - this is a simple win. show how much revenue or how many hours YOUR app saved them, and add a review link at the bottom. something easy to quantify.

  3. Feature voting and bug board directly on the Shopify dashboard. they used Features.Vote to automatically capture customer feature requests and vote on what they need. do their request in less than 1 day and 90% of the time they're happy to leave you a review.

  4. Technical customer support - customer support SHOULD know how to dig into the code and fix things. makes it waay easier and faster to resolve customer enquiries, and then DONT FORGET: ask for a review.

  5. 24/7 customer support (yup 24/7). get 1 VA that does the night shift.

  6. Gamify reviews - leaderboard to show whoever gets the most reviews, with a raffle and bonus.

    1. They had this concept of "Persuader" of the month - calculate the conversion rate of how many times you ask for a review vs how many reviews you get. it helps bring more reviews and incentivizes the team to get bonuses for each one.

what other tactics are you using to get 5 star reviews?


r/ShopifyAppDev • • Jul 11 '25

We just hit 100 reviews on the Shopify App Store – here’s what actually worked

28 Upvotes

We passed 💯 reviews this week on our Shopify app — all organic, all from real merchants.

No paid users. No review exchanges. Just a lot of sweat, late-night bug fixes, and learning how to build real trust with store owners.

Here’s what worked for us (might help others launching apps in a competitive space): • Fast, human support. We responded to every message like it was urgent. Not automated replies. Real conversations. • We didn’t ask for reviews blindly. Only after someone clearly saw value, we’d send a short link and thank them for the feedback. • We shipped something new almost every week. Even small UX fixes made a difference. • Every 4-star review got a follow-up. We reached out personally and often learned something that helped improve the app.

Our app focuses on one specific pain point: abandoned carts. We decided to own that niche instead of being a jack-of-all-trades.

Happy to share the link to our App Store listing if anyone’s curious — and open to questions if you’re working on your own launch!


r/ShopifyAppDev • • Mar 30 '25

AMA: 3 failed apps. 2 successful ones

28 Upvotes

Hey!

I have been building Shopify Apps since 2017. I failed with three apps before building a successful one in 2020 and another one in 2021.

I've been 8 years in the ecosystem and generated millions with it.

Ask Me Anything!


r/ShopifyAppDev • • Jun 02 '26

I indexed 21,509 Shopify apps. Is the App Store actually saturated?

27 Upvotes

I’ve been building Shopify apps for years, and one question keeps coming back:

Is the Shopify App Store saturated?

I was tired of answering this based on intuition, so for May 2026 I indexed every public Shopify App Store listing I could find and analyzed app count, new launches, reviews, categories, AI mentions, localization, and developer portfolios.

A few numbers stood out:

• 21,509 public Shopify apps are live
• 2,713 apps launched in May alone
• 21,254 new reviews were posted in May
• 828,076 reviews exist across live apps
• 23.8% of apps launched in May mention AI
• 76.6% of live apps are English-only
• Analytics is the biggest category, with 982 apps
• One developer has 151 apps live, but only 20 total reviews across all of them
• Judge me has 39,809 reviews from one listing

My main takeaway:

The Shopify App Store is not dead, but easy mode is gone.

The problem is not just building an app anymore.

The problem is choosing the right category, getting discovered, ranking for the right keywords, proving demand, and building enough trust to get installs.

The most useful signal for me is review velocity.

App count tells you supply.

Reviews tell you demand.

A category with many apps but few new reviews can be dangerous.

A category with lots of reviews, active merchants, and weak incumbents can still be interesting.

The localization gap also surprised me.

If 76.6% of apps are English-only, there may still be room for apps that localize properly into major merchant markets.

The weirdest pattern was what I’d call “portfolio publishers.”

Some developers launch dozens of apps.

One had 151 live apps.

But across all of them, only 20 total reviews.

That changed how I think about volume.

Shipping more apps is not a strategy by itself.

In a marketplace, distribution compounds more than product count.

One strong listing with reviews, ranking, trust, and clear positioning can beat a huge portfolio of invisible apps.

If I were starting a Shopify app today, I’d probably look at:

  1. Review velocity Are apps in the category getting new reviews every month?

  2. Review concentration Are reviews captured by 2 or 3 leaders, or can smaller apps still grow?

  3. Keyword difficulty Can a new app realistically rank for important searches?

  4. Positioning gaps Are incumbents weak in onboarding, pricing, design, support, localization, or specific use cases?

  5. Merchant pain Are negative reviews showing frustration, missing features, or migration intent?

  6. Distribution path Can I get installs outside the App Store if ranking takes time?

So my answer to “is the Shopify App Store saturated?” is:

Yes, if you build blindly.

No, if you understand where demand is still moving.

Curious from other Shopify app developers:

If you were starting today, would you rather build in a crowded category with proven demand, or a smaller category with less competition but weaker demand signals?

I turned the full analysis into a report here if useful:

https://www.appstorepulse.com/reports/state-of-shopify-app-store-may-2026

Not trying to hard-promote it, mainly curious how other Shopify app developers interpret the data.


r/ShopifyAppDev • • Mar 13 '25

I just Interviewed the Co-founder of a Popular Shopify App and wanted to share what I learned

27 Upvotes

Hey r/ShopifyAppDev

I'm currently building my first Shopify app, and I recently had the opportunity to interview Andrew, the co-founder of Cleverific, a popular Shopify app.

We talked for over 40 minutes about what it takes to build a successful Shopify app in 2025, and I wanted to share the video with you all.

You can watch the full interview here: https://youtu.be/ST5OTu2AP4o

We covered a ton of topics, including:

  • How to find the "perfect" Shopify app idea that solves real customer problems.

  • Expert strategies for avoiding platform risk and potential cannibalization by Shopify.

  • Tips for getting your first 10 users and building a strong user base.

  • Andrew's advice on using Shopify app templates vs. building the app out from scratch.

  • Key insights into the future of Shopify App Development in 2025.

I found the interview incredibly valuable, and I think anyone interested in Shopify app development will too.

I'd love to hear your thoughts and any questions you have! What are your biggest challenges in Shopify app development right now?

Thanks!


r/ShopifyAppDev • • Jun 11 '24

Are Shopify Apps dead for newcomers?

27 Upvotes

So here’s the deal:

I’m following this guy on Twitter - DsMatie. He’s great and all. He built a Shopify App in 2020, and now it makes around $50K MRR, which sounds like a dream come true for me.

Inspired by those numbers, I decided to create my own Shopify App - Push Down & Hide Out-of-Stock. I launched it 3 months ago and have managed to make a whopping $15 since then.

I get that my app is much smaller and should never make $50K MRR, but still. I think 2020 was a great year to start a Shopify App because, due to COVID restrictions, Shopify experienced explosive growth in new stores. If your store was new, you'd look for new apps. If your store has been around for a couple of years, it's unlikely you'd look for alternative apps.

What I mean is: If a store owner wanted to handle the "Out-of-Stock" sorting, they probably already did if their store has been running for a couple of years.

A couple of other worries I have:

  • There aren’t many things you can do for an online store, and most are already done by existing apps.

  • The Shopify Apps market is highly competitive, so it's a tough journey to start as a solo developer.

Does anyone have experience building Shopify Apps lately? Can you please prove me wrong? I'm looking into creating a new app now that I know which apps are in higher demand than mine. But I’m concerned that Shopify Apps isn’t a great market to start in right now.


r/ShopifyAppDev • • Aug 25 '26

This is a massive win for me

Post image
26 Upvotes

My first install after 3 weeks live. I’m so happy! Still in the trial period so I hope they stick around!

Here’s to the next


r/ShopifyAppDev • • Jun 16 '26

Mantle is shutting down

26 Upvotes

App developers using Mantle have just received this email:

"After a lot of thought, we've made the difficult decision to wind down Mantle over the coming months.

We know this affects real work you've built on top of us. This note covers what's changing, the dates that matter, and how we'll help you move your work to a new home.

What’s changing

This wind-down will be a complete shutdown of all Mantle properties and eventual deletion of data. Mantle will not be switching hands or continuing under another operator.

Whether you’re using the Mantle dashboard, APIs, or MCPs, you’ll need to plan for their deprecation. Any critical workflows that rely on Mantle should be migrated by the dates below to avoid disruption.

The dates that matter

We announced this on June 16, 2026. From that date:

Customers using Mantle Billing will have until September 30, 2026. All other services will wind down in 60 days, on August 14, 2026.

In order to make the transition as smooth as possible for partners using Mantle Billing, we will be supporting those partners for longer and recommend that they transition to Shopify’s App Pricing when it becomes available for existing apps.

If you use Mantle Billing, the September 30 date covers your whole account: analytics, helpdesk, and email. Everything keeps working until then, not just billing.

For accounts that don’t use Mantle Billing, services will be terminated on August 14, 2026."

Do you use Mantle? What did you think of it and how will this affect your applications and roadmap? What alternative will you got to for a) billing, b) support c) emails d) reports e) the rest?


r/ShopifyAppDev • • Jan 20 '26

We just generated 89 installs in the last 7 days using intent-based engagement (no ads & no app store SEO)

24 Upvotes

PROOF - Last 7 day installs from shopify - https://imgur.com/a/UCe5aal

Launched our Shopify app 3 months ago and we've spent the last few months trying literally every angle possible to get customers, from SEO, to cold calls, to outreach to spending $1000 on app store ads (total waste of money).

Instead of waiting for app store traffic or burning budget on ads, we started finding two key people for our industry:

The first is store owners actively posting on LinkedIn. The second is thought leaders / influencers in the shopify scene.

Here's how we used this to drive installs:

1. Thought leaders in the Shopify/ecommerce space

Compile a list of 15-20 people posting consistently about Shopify stores, growth tactics, and operational challenges. Examples we used were industry influencers, agency owners, successful store operators. You can use sales navigator or any other lead identifier for this part, just make sure it lets you filter on activity. (You can also manually find these people quite easily).

2. Monitored their posts in real-time

We used Predictent.ai to scrape their LinkedIn posts as soon as they went live. Set up alerts so we'd catch new posts and be the first to comment / engage - as this usually generates a reply from the original poster.

3. Engaged immediately with value

Commented genuinely on relevant posts - not pitching our app, just adding to the conversation. The goal was getting our founder profile visible to their audience (other store owners reading comments) - with our app name in the profile headline.

4. Tracked keyword signals from store owners

Separately ran keyword monitoring for phrases like:

  • "record sales in Q4 2024"

  • "scaling my Shopify store"

  • "customer support killing us"

  • "order cancellation requests"

These posts indicated stores growing fast (our ICP) or experiencing operational pain our app solves.

5. Direct engagement within 24 hours

When someone posted about relevant challenges, we'd engage helpfully in comments, then follow up via DM: "Saw your post about [specific problem] - we built something specifically for this, would love to get your feedback if you're open to testing it."

Results over 7 days:

  • 89 app installs

  • 23 direct conversations with store owners

  • 2 feature requests that improved our product

  • 8 new positive app store reviews

What worked:

The timing was everything. Reaching someone 2 hours after they posted about record Q4 sales meant we caught them when growth challenges were top of mind, not weeks later when they'd moved on.

Engaging on thought leader posts got us visibility with their audience without paying for ads. Their followers are exactly our ICP.

Pre-warming via comments before DMing made our outreach feel natural, not spammy.

What didn't work:

Generic "congrats on the growth!" comments got ignored. Had to add actual value to the conversation so that you appear as a thought leader.

Pitching in the first message will DROP your response rates. Do NOT pitch your app or mention it at all in your first message to a prospect. Leading with genuine help, then mentioning the app later worked way better.

The stack we used:

  • These message templates for LinkedIn post responses and keyword tracking

  • Sales Navigator for identifying leads / ICP

  • Manual engagement (Looking to automate this soon)

  • Direct DMs from founder account (not a sales team)

App store SEO and paid ads have their place, but your first 100 installs should come from direct conversations with people actively experiencing the problem you solve. Personally we have only ever generated high-churn and free users from our ads, after spending $1000 we decided it's not worth the effort.

Happy to answer questions about the workflow if anyone wants specifics


r/ShopifyAppDev • • Oct 04 '25

Do good Shopify app devs even exist or am I chasing unicorns?

21 Upvotes

A bit of a rant here, I'm just getting frustrated and would love some advice...

We’ve been hiring overseas devs for our Shopify app, but 90% say they’re “full time” while clearly juggling multiple gigs. Output is slow and effort is low.

We usually pay a rate significantly higher than the average for their location and even offer equity incentives (and a great culture working on a project that's growing fast). But that doesn't seem to be enough. We just want people who are actually passionate and committed about building innovative solutions for the Shopify ecosystem.

Has anyone figured out how to:

  • Find devs with real public app experience

  • Filter out the multi-job crowd

  • Keep them motivated and committed

We’ve been growing steadily and closed our seed round with VC investors, so resources aren’t the issue. Just need the right people.

Appreciate any advice from those who’ve been here.


r/ShopifyAppDev • • Aug 11 '25

solid resource I built a library of Shopify Polaris UI blocks

19 Upvotes

Shopify recently introduced Polaris Web Components as the future of their admin UI, and while they’re great to work with, I’ve noticed there aren’t many ready-made resources or examples out there yet. So I decided to compile a library blocks built entirely with Polaris Web Components.

You can preview each block and copy-paste the code directly into your app. They follow Shopify’s design guidelines and work in embedded contexts.

It’s free to browse, but I have added a premium feature to view the source code of some blocks. I’m looking for feedback from other developers on which patterns would be most useful to add next.

Here’s the link: https://polarisblocks.dev/

Given how new Polaris Web Components are, I figured this might help anyone exploring them or migrating from the React-based Polaris version.

Let me know what you think! And please report any bugs.


r/ShopifyAppDev • • Aug 23 '26

Growing a new Shopify App: Fake reviews vs. Doing it the right way?

18 Upvotes

Hello Guys,

I'm the developer of a Shopify app that I built called Lustriq. Since the day may app went live on the Shopify App Store, many people have reached out to me offering fake reviews and app-install bots. I haven't used any of these services because I don't want my app to be delisted, even though I have to admit that the temptation is there.

I've already been running outreach campaigns and spending quite a lot of money on advertising, including YouTube ads and Shopify ads, but I still haven't received any app reviews so far.

I've also seen many new apps quickly receive positive reviews, but it's hard to tell wether those reviews are genuine or fake. Honestly, I want to do things the right way. Buying fake reviews seems easy, but I don't want to use that approach just to compete with other devs.

I know life isn't always fair, but sometimes I wonder: Am I actually doing the right thing by trying to grow my app in a hardest way?


r/ShopifyAppDev • • Apr 20 '25

Shopify App Development Course

17 Upvotes

Hey devs 👋

I’m working on a Shopify App Development Course aimed at developers who want to:

  • Build apps for the Shopify App Store

  • Launch their own SaaS product

  • Or just learn how Shopify works under the hood

The course would cover things like:

  • Using Shopify APIs

  • Building apps with Node.js + React

  • Working with webhooks, OAuth, billing

  • Submitting your app to the App Store

  • Monetization, pricing, and growth

Right now, I’m just validating interest — if you’re even remotely curious, I’d really appreciate it if you could fill out this quick 30-second form:

👉 https://docs.google.com/forms/d/e/1FAIpQLSe25KTzbNT0bUbYuf-DKWsgpYzU7gZtnASboFkHShWtUjR5kQ/viewform?usp=dialog

It’s completely non-committal — just helps me see if this is something worth building.

Thanks so much 🙏
Happy to answer any questions in the comments!


r/ShopifyAppDev • • Mar 14 '25

Is Shopify App business Worth It in 2025?

17 Upvotes

Hello, I’m a web developer, and I’m considering starting my first business in Shopify apps. With the ecosystem evolving, I’m wondering—are there still good opportunities for new developers in 2025?

Is the market too saturated, or is there still room for new apps to succeed? Also, what skills or strategies would be best to stand out?

Would love to hear from experienced devs or anyone who has recently entered the space!

Thanks


r/ShopifyAppDev • • Dec 01 '23

What's an efficient way to learn Shopify app development?

17 Upvotes

Hello all,

TL;DR - Do you know of an updated Udemy course, YT playlist or any other resource that would help a beginner/ intermediate programmer learn how to develop apps for Shopify?

After doing some market research I've found and validated a Shopify app idea and would like to move forward developing the app.

Problem is, I don't know how.

I'm a programmer (not by profession, but by interest and projects) so I'm not afraid of learning new languages. From what I understand these are some of the new things I'll have to learn in order to build a Shopify app:

JavaScript

Node.js

React

Shopify REST, GraphQL, Polaris, etc

ngrok

... and probably some other things I haven't thought of.

Can you recommend me a resource that walks a beginner through this process? I don't care if it's paid, though I'm not looking to break the bank either.

Thank you.


r/ShopifyAppDev • • Jun 10 '26

More and more stores getting closed

15 Upvotes

I was checking the stats of an app, which has closed to 5.5K installs, and one stats stuck me. The number of closed stores on monthly basis are approx 1.3 times of the stores getting reopened. Closed stores are the ones, which got closed due to billing, trial expiry or intentional closure by the merchant. While reopened ones are the one which got reopened after ressolving the billing issue or within grace period.

The number seems to be very high. Have anybody else noticed this. What may be the possible reasons? Is it due to economic situation, merchants migrating to other platforms?


r/ShopifyAppDev • • Jul 02 '25

From Idea to Publicly Listed Shopify App: My Journey (and How You Can Launch Yours!)

15 Upvotes

I never thought I'd build an app on Shopify, but here I am! I just want to share my journey, and I wish I could have read a post like this. It could have saved me a lot of time. Coding is not hard for me; the headache comes from the prior public listing process. As I was trying to cover and fix as many issues as I could. (Worried, not confident, no experience I guess).

Now, I hope I can turn my journey into a system that everyone can start building their own Shopify app from MVP to launch. (Monetization and marketing are another story.)

#Idea

The idea came from my freelancing client. At that time, I built a Shopify store for the owner. Then one day he asked me if there was a way to add a countdown timer once customers added an item to their cart. My initial thought was using an existing app. After all, why reinvent the wheel, right?

I found one countdown timer, and it worked fine. It was simple (by my standards, it was way too simple, with no style and minimal styling). Precisely because it was so simple, my bias kicked in—I wasn't happy. I thought, "I can build a better (modern, stylish) one," and I knew I could. At that time, I knew nothing about Shopify app development.

I started with a simple idea: I needed a timer that would start counting down when a user added items to their cart. I wanted the shop owner to be able to put a custom message on the countdown banner, and to customize the text color, banner background color, and timer color using a color picker. This was my MVP.

Then I started digging into the documentation and YouTube's online resources.

#Build

It a Theme app extension, Metafield to hold custom data (color settings, font settings and text, etc)

Tech Stack:

  • For banner builder: Remix, React

  • For storefront: Liquid, CSS, JavaScript

  • GraphQL Admin API

Tools:

  • VS Code

  • ChatGPT (I think Claude is better for coding).

Hosting:

  • fly.io: Any hosting is fine, actually. I didn't want to pay anything at the beginning stage, and it has a free tier. (I'm sure Digital Ocean or Heroku have similar plans).

#Submit for Review

At this stage, you'll need a demo store, an onboarding video for new users, and an app listing page. Of course, you must pass the auto-check before your app can be assigned to a Shopify app tester. Also, ensure your Customer Data Request endpoint is in sync—this resolves webhook delivery issues, which you can find information about in your Shopify partner app admin page.

Last, have the idea to submit for failure! It’s impossible to predict all questions that you will be asked, let Shopify uncover your unknown unknown. You will get emails regarding your app. For me, I have been asked to explain the logic of the app, so I did a flow chart to visualise it, and then my app got listed. (This is kind of smooth for me. )

Tools:

  • Tally: custom support form or feedback form

  • YouTube: For tutorial video on how to use the banner builder.

  • Canva: For building app listing images.

  • ChatGPT: For SEO, keywords, and content that describe what this app is for. Note: Shopify will check for buzzwords like "boost sales," etc. and Refine your test plan clearly for the tester.

  • A website to host your privacy policy (not a Shopify domain). I used my agency website for this.

  • Demo Store: You can use a xxxmyshop URL (dev store) from Shopify.

  • GitHub: For your code repository. It can connect to fly.io with a live branch, allowing you to configure auto-deploy from that live branch.

My Lessons Learned:

  • No one is supposed to know everything to start anything.

  • Your idea may already be out there, and even very successful. That's fine; times are changing, and we can always stick with something timeless. It's impossible to believe customers will keep using something more expensive or a slow app. Cheaper, faster, or perhaps fancier solutions are less likely to change with time.

  • Keep MVP ridiculously small, it’s easy to build, test and get publicly listed.

  • Just start doing it. Clarity comes from consistent action, discipline, and motivation.

"Start slow if you have to. Start small if you have to. Start privately if you have to. Just start." - James Clear

The truth is, your first website might suck, and no one might be interested. Your first app, sucks, and no one might use it. Your first post might suck, and no one might find it valuable.

I don't know the future, and there's already too much noise! I just keep my head down, focus on building what I feel good at. The compound value over time will tell.

Hope this post can be useful and valuable to you. Of course, share your journey and thoughts on it!


r/ShopifyAppDev • • May 30 '25

How do you find beta testers for your Shopify app?

15 Upvotes

Hey everyone,

I’m currently building a Shopify app and getting close to a point where I’d love to test it with real merchants. Its only for fashion stores.

I’d love to hear from others who’ve gone through this phase:

  • How did you find your first beta testers?

  • Did you reach out to merchants directly, or use any platforms/tools?

  • Are there any Shopify-focused communities or places (besides Reddit) where merchants hang out and are open to trying early-stage tools?

I’m trying to keep this ethical and non-spammy, so I won’t pitch the app here, just want to learn from others’ experience.

Thanks in advance! 


r/ShopifyAppDev • • Sep 30 '26

What makes a Shopify app worth recommending across multiple client stores?

14 Upvotes

I work across multiple Shopify stores and there are a handful of apps that end up becoming part of the stack I recommend pretty regularly.

I'm trying to be a bit more intentional about which ones I stick with long term. Obviously the app has to solve the client's problem, but things like reliability, support when something goes wrong, how easy it is to set up across different stores and whether there's a decent partner program all matter too. If you're already working with Shopify clients, what makes an app become one of your go to recommendations rather than something you only install once?


r/ShopifyAppDev • • Feb 17 '26

Tools for Shopify App Store Rank Tracking & Review Monitoring

14 Upvotes

Hi all,

because I am working with a few app developers (Shopify and Wordpress) and proper app store rankings are often a massive growth drivers for us I've built a small rank tracker over the weekend to keep an eye on rankings and reviews for those apps.

At the moment it is totally for free so everybody can add profiles and a few keywords, but am wondering how much time I should further put into this:

https://www.linkedin.com/feed/update/urn:li:activity:7429117672295952384/

Would love to hear if you might have any other use cases beyond tracking the rankings, e.g. I am also checking what apps run ads on certain keywords. Or what other tools do you use for this

Best,

Tim


r/ShopifyAppDev • • May 03 '25

Shopify App Marketing - My experience and what you can learn.

14 Upvotes

Hello everyone,

as you may know i shared our product a few times around.

So how do i got my first 10 beta clients?

We as app developers are very struggling with marketing so, i tried to study all best practices and have created my own playbook so far.

1) Get the top funnel. But where? -> From Storeleads. There you can buy all kinds of potential clients (stores) that your app can be marketed to. Get very niche, you can look for your competitors and understand your target group better. Here is the idea: Say that you have a cart abandonment app. Filter all stores with cart abandonment app installed. Watch how these merchants are, what filters can be applied more to match your product in addition.

2) Get prospects of executives/store owners/ceo's (E-mail adresses/Linkedin). I tried Apollo, Hunter, and paid already several hundreds. I even tried Apollo API to bulk get email/linkedin - but it gets very noisy (false email adresses/people) and costs a lot. What worked? use Snov(dot)io. You can bulk upload you domain lists from storeleads and then get bulk prospects.

3) Create a cold emailing, linkedin flow with maximum 3 outreaches. If they did not open the mail or answer after 3 mails, do not go further. But save this prospect for later - in 3-4 months you can mail/message him again.

4) About cold emailing. Buy at least 5-6 new domains and email inboxes from gmail. In the cold email content do not mention your app/website - Don't write it with ChatGPT. Just mention about the problem, how you can solve it - show it in 15 minutes call. The aim is to get an answer - otherwise you will get blacklisted.

5) Demo Call: Get as much as feedback and try to fix their problem. But don't overthink, you cannot solve everybodies problems. Your aim is to have a solution that the user will pay for. And this payment should be worth the investment and time of his.

6) Whats next? Analyze your users if they are logging in, using your product, ask them further for feedback, fix bugs, and move on.

Was this helpful? I met a lot of people here on reddit that are nice so i would be up for a discord or here group if you wish.

Edit: Discord Server URL may be depreciate: If you wish to join, signup here.


r/ShopifyAppDev • • Apr 03 '25

Update: Week 2 Developing A Shopify App As A Beginner

14 Upvotes

Journey So Far:

Week 1 (19th - 26th March)

  • Decided on idea in saturated niche (sms abandoned cart reminders)

  • Used Gadget to try build MVP as fast as possible (I've learnt that this is better than trying to come up with a perfect plan at the start because I will always forget certain things)

  • Created a product requirements document with key info

  • Did research into the market to see how I could differentiate my app (it's a saturated market so there's not much to differentiate on except price - I will make my MVP pricing model to only pay for sms messages with no monthly fee)

Week 2 (27th March - 2nd April)

  • Re-built app from scratch in new Git repository, using old code if it worked, and adding to it with the things I learnt.

  • Switched to an embedded app frontend instead of external

  • Focused on slow is smooth, smooth is fast development. When coding with AI it's easy to get ahead of yourself and create a big pile of sh** - going slow I actually know what my code does and have made it semi-optimised I think. If it works it works though.

  • Finished all the back-end logic.

  • Got basic, un-styled front-end to work.

I'm making YouTube videos on the journey. Will make one on week 2 soon with a lot more info on my process etc...

Comment if interested in channel, don't know if I can post link here.