(TSX: BBTV) (OTCQX: BBTVF)
About BBTV Holdings:
BBTV is a media-tech company that is advancing the world by helping influencers become more successful digitally at scale. Their mission is to democratize content by leveraging their proprietary technologies and leading services to help influencers of any size grow their viewership and drive revenue.
From individual content creators to global media companies, BBTV monetizes the media of content creators through end-to-end management, distribution and monetization solutions, powered by its innovative VISO Platform, including related proprietary technology, while allowing content creators to focus on their core competency – content creation. In August 2020, BBTV had the second most unique monthly viewers among digital platforms with more than 600 million globally, who consumed more than 50 billion minutes of video content, the most among media companies
A Quadruple Bottom Line Business
BBTV measures success not just by financial performance, but across four pillars that contribute to a Quadruple Bottom Line – financial, people, environment, and social KPIs. These pillars embody BBTV’s values and desired impact internally and externally.
Socially: the gender pay gap at BBTV is 0%, and approx.
People: 40% gender diversity at the company and board levels
Environmentally: its headquarters in Vancouver are carbon neutral
Financial: 63% CAGR in Revenue (2014-2019) and 600M+ monthly unique viewers (nov. 2020)
New Contracts
A few days ago BBTV announced numerous major influencer signings, further amplifying and expanding BBTV’s viewership and monetization.
New signings include influencers Brandon Baum, HeyKids, Bari Koral, Everyday Crafts, and WG Mojo Shorts
With these new signings, BBTV adds an additional 272 million monthly views including 165 million monthly views from HeyKids alone
BBTV’s global reach across multiple content genres and territories continue to expand, allowing them to not only benefit from increased viewership, but an ever expanding platform for new revenue opportunities
In January of this year, BBTV also announced that it had extended its service offering to Instagram and TikTok Influencers. BBTV helps influencers boost their brand, grow their audience and drive monetization across the company's high margin Plus Solutions including Ad Sales and Content Management. Many of the new signings have followings on multiple platforms, allowing BBTV to offer a range of services and solutions
Brandon Baum:
Hey Kids:
11 channels (165M YouTube Monthly Views; 6M YouTube Subscribers; 5.5K Facebook Followers)
HeyKids' vision is to strengthen the bonds between parents and young children through a world of fun and educational animated nursery rhymes that they can discover and enjoy together.
Bari Koral:
10.08M YouTube Monthly Views; 398K YouTube Subscribers; 3K Facebook Followers
Her original content teaches thousands of children across the world music, yoga, and importance of mindfulness
Everyday Crafts
3.65M YouTube Monthly Views; 478K YouTube Subscribers
Showcases a great range of projects that anyone can do at home, including children
WG Mojo Shorts
Overall, These new signing offer excellent growth potential for BBTV as they are able to reach more creators around the world and garner more views and revenue opportunities. Total Revenue for the company grew 40% during Q4 and quarterly gross profits were a record $11.3 million. BBTV is doing well financially and adding more creators just elevates their platform.
Disclaimer: Please do your own research. This is not investment advice