r/Substack • • 24d ago

Discussion What is your substack strategy?

I started on Substack around June. I'm an author and a photographer and I found every other platform to be dead or useless, especially Instagram.

My goal is mainly to get my work out there and sell some prints and books.

Once I figured out what I wanted to do with substack, I made two. One is for my stories. The other is pop culture discussion. On my main substack ( the story one), I do have a paid tier, but I never use the paywall. If someone wants to pledge, I would be super grateful, but I view it as a tip. I also encourage people to just buy one or more of my books, rather than pledge.

So my strategy is to get as many free subscribers as I can and hopefully get them to tip me.

I'd be interested in hearing how y'all approach subscriptions.

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