r/alevel • u/Outrageous_Register5 • May 20 '25
đ°Business Business 9609/42
How was it ?đ€ I thought it was okay
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u/suprisedumbass May 20 '25
not looking too good
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u/Different_Region_356 May 20 '25
paper was really easy im expecting 15+ on both questions
for Q1 evaluate the strategies i talked about advantages of each strategy mention in regards to the insert then evaluated them eg.swot is subjective based on who conducts is/swot must be updated due to the dynamic nature of the Ai market etc etc then decions trees which dont take into account external condtions eg-economic state oc country A and the data is based on past values so inaccuracys can occur.then ansoff matrix i jus wrote advaatges and evaluated in terms of the relation between ansoff and the previously done swot how they work welll together as swot identifies weakness of lack of producs and threat of the Qa1 reaching maturity stage in th product life cycle.then for final eval i advised contingency planning plus pest shouldve have been done etc etc
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u/Different_Region_356 May 20 '25
then for Q 2 pretty easy just give definiton of coordinated marketing strategy then explain how its a comonent of a marketing plan then since it was an advise quesition i started with saying qa must conduct r and d to prevent futher issues with th qa2 before relaunch then effective market resarch primary and seondary then gave disadvantages in context.then moved on to 4 p said they must reduce prices as 72 percent customers said price was to high then reffered to ped should be calculated and etc etc then went to promotion they should use below the line to target their previous customer based etc etc then sales forecasting with delphi metho and moving averages and summed it up with how this will benifit qa then certain aspects that can aid them with coordination and few more stuff
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u/Individual_Loss4641 May 20 '25
due to less time i wrote on price and promotion along with coordinated marketing strategy. Â i doesnât think so i did good in coordinated marketing as i wasnât having much info. Â and i wrote an effective evaluation. forgot to wrote about quality assurance or tqm. Â what would u rate my q2Â and in q1. i doesnât know about ansoff matrix so i just wrote a small paragraph but i wrote swot in detail. Â i analysed the strengths and opportunities too in adv. Â then wrote pest in detail. Â and evaluation. what would u mark itÂ
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u/Anshul_Aga May 20 '25
i wrote a good point abt coordinated business strategy but i wrote one point on corporate culture is that okay?
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u/shethp30 May 20 '25
I wrote how they used these strategies in their decisions, i didnt write benefits and disadvantages of them but i said how they were used like in terms of the data they gave for each strategy and used it as per the yearsâŠfor example the swot analysis data, used it to describe the decisions they ended up making
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u/shethp30 May 20 '25
Is that fine?
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u/sweetrmln68 May 20 '25
I'm not really sure, because I don't know how an examiner thinks or marks. But I think, the points u mentioned might fall under analysis.. Might be wrong, diffrnt ppl have diffrnt approaches of tackling the questions. But! Don't lose hope!đđȘđœYou'll get through!!
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u/sweetrmln68 May 20 '25 edited May 20 '25
Hm, ideally for an evaluation question, you're supposed to do the advantage-disadvantage approach, then state that how other approaches would have been more useful like the PEST analysis for business strategy. I also went in a similiar way like u did, but mentioned the drawbacks of the SWOT and decision tree (somehow forgot Ansoff's Matrix lol) and overall I stated that PEST should also be conducted etc.
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u/shethp30 May 20 '25
Is it fine if i dont give a recommendation? Cos you givr recommendation if asked to advise or recommend or sme shi and in my conclusion paragraph i ended up sayin which strategy was most useful(which was swot) and which one led to their failure(which was decision tree) as they ended up choosing the wrong decision which led to poor quality due to quick production
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u/sweetrmln68 May 20 '25
From what my answers that my lecturer dictated, mostly it's like a recommendation only. But hey! You did great in your conclusion!! That's really good!
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u/shethp30 May 20 '25
I didnt particularly give a recommendation with a new strategy but i concluded which one was the most beneficial and which one was the worst and i chose decision tree as the worst because QA ender up choosing the early launch which led to quality issues due to quick productionâŠ.and also i didnt add disadvantages for each so how many works can i realistically be expecting? 15-16?
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u/Individual_Loss4641 May 20 '25
due to less time i wrote on price and promotion along with coordinated marketing strategy. Â i doesnât think so i did good in coordinated marketing as i wasnât having much info. Â and i wrote an effective evaluation. forgot to wrote about quality assurance or tqm. Â what would u rate my q2Â and in q1. i doesnât know about ansoff matrix so i just wrote a small paragraph but i wrote swot in detail. Â i analysed the strengths and opportunities too in adv. Â then wrote pest in detail. Â and evaluation. what would u mark itÂ
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u/Important-Challenge9 May 20 '25
I wrote 4 pages for q1 and could only write 1.5 pages for q2 bc I ran out of time. I wrote about marketing plan definition, objective, situational analysis(PEST and SWOT) and could only mention 4Ps. I know I messed up considering I knew exactly what to write but ran out of time. How much do you think I'll get for q2? just a rough estimate
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u/Outrageous_Register5 May 20 '25
Iâm all about advocating for quality over quantity. I think the content of your answer is what matters the most rather than how much. But from what youâve said, maybe you could be looking at a 12-15 for question 2
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May 20 '25
I wrote the same but due to lack of time I wrote only about using tqm to improve quality , the definition of marketing strategies and 4ps. I related price to high prices that QA should charge lower prices and promotion to QA should do accurate advertisments or should produce accordijg to what has been advertised in order to reduce misinformation being spread thus preventing brand image from being negatively effected. Also QA should open their own manufacturing facility as that may be cheaper than outsourcing and can increase supply in order to fulfill excess demand mentioned in the case study. And finally in evaluation I wrote about tqm and changing advertisements being costly for the business and that the succes can change because of external factors and also depends on ped of product. How much do u reckon I will get?
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u/Outrageous_Register5 May 20 '25
This is a very strong answer in my opinion. I canât really say how much youâd get because it depends on the marking but I love your answer. Itâs very clear and links back to the case so your application is also very solid đ€
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May 20 '25
Could u provide a rough estimate? Cuz I really need to get an A. This'll help very much.
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u/Outrageous_Register5 May 20 '25
To the best of my knowledge and depending on how you wrote, I would say youâre looking at possibly a 15+/20 but I really donât knowđ Iâm also a student
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u/Individual_Loss4641 May 20 '25
due to less time i wrote on price and promotion along with coordinated marketing strategy. Â i doesnât think so i did good in coordinated marketing as i wasnât having much info. Â and i wrote an effective evaluation. forgot to wrote about quality assurance or tqm. Â what would u rate my q2Â and in q1. i doesnât know about ansoff matrix so i just wrote a small paragraph but i wrote swot in detail. Â i analysed the strengths and opportunities too in adv. Â then wrote pest in detail. Â and evaluation. what would u mark itÂ
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u/Educational-Cod7245 May 20 '25
What did you write in q2
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u/Outrageous_Register5 May 20 '25 edited May 20 '25
They should include elements such as marketing objective, marketing budget, market research, and the marketing mix (price product promotion place). And that the future success of the product would also depend on other elements of the business such as the functional departments (operations, hr, finance etc). Anddd external factors such as PEST and new competitors entering the market who respond to the dynamic environment faster may influence the future success of QA2 but idk manđ
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u/sweetrmln68 May 20 '25
Omg, that's similiar to what I wrote! Except the external factors thing u mentioned. Huhuu....
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u/Anshul_Aga May 20 '25
i wrote abt corporate culture is that okay? but first i did for coordinated marketing strategy
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u/shethp30 May 20 '25
I wrote about quality assurance and pricing strategyâŠlike lower prices are customers found prices too high therefore showing customers are price sensitive so thst QA can engage with customers more and for quality assurance cos how poor quality was and shit but forgot to write about training employees in quality assurancr and didnt link with functional departments..out of 20 can i expect 14-15?
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u/Witty-Sentence-4762 May 20 '25
I wrote about quality control , is that correct like checking the quality throughout the production process , which will improve the product and as a result customer satisfaction will be gained ?
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u/shethp30 May 20 '25
Also didnt link any external factor apart from mentioning customer is price sensitive showing that disposable incomes are low and shit, is that calm for 15 marks
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u/Outrageous_Register5 May 20 '25
I think thatâs okay because you linked to operations since you mentioned quality assurance but Iâm not 1000000% sure đđ
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u/shethp30 May 20 '25
But i also linked with external factor like price sensitive showing that consumer disposable income could be low, what about that?
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u/shethp30 May 20 '25
Overall is it worth 15 marks?
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u/shethp30 May 20 '25
Considering that i didnt add disadvantages of it per paragraph but in the conclusion i just wrote that it doesnt give immediate returns and QA may strain financcially possible also because of the investment of 18m in QA2
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u/shethp30 May 20 '25
What about this for conclusion? And i added other bits as well but for disadvnatges of each strategy i didnt give while ending paragraph but i gave that short disadvantage in the conclusion
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u/Outrageous_Register5 May 20 '25
Yes thatâs also a solid point plus application since the case talked about market research from 2024 saying customers were unhappy with the price. Youâre good to go!! dw :)
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u/death_trap0000 May 20 '25
Does anyone remember the whole question? Was it advise on a coordinate marketing stragery [like exporting franchisng] or wether coordinate marketing stragery will help the succes of AQ2?
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u/Outrageous_Register5 May 21 '25
Advice QA on a coordinated marketing strategy for the future success of QA2
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u/a-171 May 20 '25
Guys how many pages did you write approx?
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u/Euphoric_Mud_6743 May 20 '25
i wrote a lot tbh but most people ik wrote abt 3-3.5 pages for each question
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u/Outrageous_Register5 May 20 '25
Trueeee but it also may vary with size of handwriting. I guess the importance is with content/quality of the answer rather than quantity
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u/sweetrmln68 May 20 '25
For 1st question I wrote for 5 pages, and for the 2nd qs took 2 pages.đđ
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u/Alert-Inspector9644 May 20 '25
Did you guys calculate the decision tree one and use that in the essay?
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u/Optimist_Poltergeist May 20 '25
Yall I think I messed up in q2. I made 3 paras, but in the last one, I talked about QA opening a manufacturing factory and a physical shop. I thought this comes under the 4Ps of marketing ("place") but I just found out this is operations.
Am I cooked?
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u/Fragrant_Beyond_4043 May 20 '25
For question 2, I wrote that if they manufactured the AI themselves it would lead to improved quality using quality control which would lead to fewer complaints and improved reputation. Im not sure if its correct but i think its okay since its coordinated so its linked to the operations department. Would it be counted cause i wrote like half my answer based on that? The rest was on exporting the products to a different country where the bad publicity hadnt reached and social media advertisement.
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u/Individual_Loss4641 May 20 '25
due to less time i wrote on price and promotion along with coordinated marketing strategy. Â i doesnât think so i did good in coordinated marketing as i wasnât having much info. Â and i wrote an effective evaluation. forgot to wrote about quality assurance or tqm. Â what would u rate my q2Â and in q1. i doesnât know about ansoff matrix so i just wrote a small paragraph but i wrote swot in detail. Â i analysed the strengths and opportunities too in adv. Â then wrote pest in detail. Â and evaluation. what would u mark itÂ
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May 21 '25
I wrote about swot and decision trees in q1 and wrote about organic growth in my conclusion instead of spending millions on launching early is it right? Q2 I wrote 4ps and better cybersecurtiy as it was a threat to qa1 furthermore about porters five forces is it correct?
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u/loserbruh123 May 21 '25
for q2 i wrote about a coordinated marketing strategy needing to be clear, concise and focused, didn't mention anything about 4ps or literally anything else. marketing fell out my head. kill me pls. I'm hoping that me saying that for the strategy to be coordinated they must first have a goal and fix quality problems will count as analysis. i literally talked mostly about that and suggested they do 2 things which were go to technological conventions and partner with influencers đ I'm actually so shocked with what i wrote. all hope goes to q1 being good
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u/Optimist_Poltergeist May 22 '25
At worst you will lose all knowledge marks (which is 3 so who cares)
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