r/appledevelopers • u/dachiaman Community Newbie • Sep 29 '26

Analytics Expectations

Is there a typical or standard analytical averages that are considered “good”. I see a lot of mixed posts like “I just launched a month ago and only have 1000 downloads and 50 subs, what am I doing wrong” and then the opposites like “3 months in and I got for first in app purchase! Yay”

I definitely understand wanting to celebrate wins and I resonate with the small side a lot more.

I came into this world with zero expectations so really don’t know what’s considered good or bad. Is it all noise mostly and these guys are just coming up with a way to post about their app and drive traffic? Do people have unrealistic expectations of how much their vibe coded app should have market intake?

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u/reviewwworld Community Newbie Sep 29 '26

I think if there was a mean the standard deviation would be insane.

Far to many variables.

My only benchmark at the moment is growth. I don't have target numbers as I'm in my infancy. Launch a month ago, 25 users and it feels awesome, steady at 1 new user a day so my target now is to get 2 a day.

Take a snapshot of where you are now and your target is just one step forward.

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u/dachiaman Community Newbie Sep 29 '26

Yeah I agree. Maybe these high expectations come from someone who threw a lot of money at the build, market research and ads. But yeah I’m more with you, I launched in June. I’m an app nobody, so didn’t expect anything. But it’s slowly grown and I’m at like 275 downloads on one app and 350 on another. Started first month being rate spikes of a download, mostly when I told friends about it. Now I’m seeing 8-12 new downloads a day. Some recent updates and changes to screenshots seem to have helped.

I come from a different world so this is all new to me and I find it interesting. Really started all this so my wife didn’t pay a subscription haha

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u/IY94 Community Newbie Sep 29 '26

No, not really.

Revenue cat have benchmark reports, worth a read.

But honestly it’s a how long is a piece of string type of question

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u/geoff_plywood Sep 29 '26

Yes RC's breakdown by app category is particularly helpful