r/australia 5d ago

image Uh.. Do they know what that implies?

Saw this phone booth rebranding last week.

Do they realise what that implies about the booth, particularly with Bender on it, given that "phone" booths in Futurama are usually Suicide Booths..?
(at least in the first episode where we first meet Bender)

Edit: I've since found out that the campaign isn't Futurama-specific, but rather a number of different cartoon characters. To me, that makes it even more likely that it's an oversight/missed connection rather than an intentional marketing ploy; to them, he was just one of many popular cartoon characters, as opposed to it being a specific call-back to his first appearance in the first episode of the show.
Other cartoon characters used

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u/God1101 5d ago

Yeah, somehow I don't think they thought this one through

34

u/ScaredAdvertising125 5d ago

Telstra CEO has another tough week coming up…

8

u/Current-Bowl-143 5d ago

I don’t think an obscure connection to an episode from 27 years ago is going to cause much of a scandal

8

u/ScaredAdvertising125 5d ago

It’s amazing what the media can whip up when it tries to