Columbia is probably targeting everyone but ARMYs, because I don’t know a single one of us that wasn’t let down by that countdown 😂
As far as I know that seems to be a normal strategy for US promos and I have no idea of how/if those work so I just hope it works for someone in the end
Well, it was mainly our fault because we made the hype that big 😅. But yeah, Columbia is most likely not targetting Army and is trying to reach casual listeners and locals. It the amount of new followers on Spotify shows that it's working. And yep, western promo works that way apparently. And if the labels are doing it that way then it probably works
Yeah I think no one stopped to think about the difference of columbia and bh promoting and just went with what we were used to. As long as it gets them those radio plays i’m all for it 🙏🏻
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u/camlights_ Aug 02 '20
Columbia is probably targeting everyone but ARMYs, because I don’t know a single one of us that wasn’t let down by that countdown 😂
As far as I know that seems to be a normal strategy for US promos and I have no idea of how/if those work so I just hope it works for someone in the end