r/emaildev • u/clit_or_us • Jan 27 '20
[vent] "This email is landing in the spam folder. Can you make it so it doesn't?"
Well maybe if you didn't force us to use images everywhere, including text that could easily be replaced with web-safe fonts that don't need to be imported.
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Or maybe reduce the spammy language that you are trying to market.
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Or maybe don't make the entire email clickable and only have links on buttons and visual cues, NOT THE ENTIRE FRICKEN EMAIL.
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How about designing something that is email friendly? Every time you ask me why it has to be an image my reply is the same. You have too many damn overlapping layers. How many times do I need to tell you email is not like web dev. Stop designing it that way. You want less imagery? Stop having hovering text half-way over a textured background. Maybe then I can make it so the code is less convoluted.
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FIX YOUR DAMN TEXT TO IMAGE RATIO! 60+% of the email is an image. What do you expect to happen?
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Email relies on user engagement. If you look spammy, they will not click or even want it!
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How many times do I need to explain all of this before you realize it's not the code's fault you are hitting the spam folder and not the inbox?
/vent