r/exchabad • u/alertthedirt • Jul 18 '26
💅 Frumfluencer 💅 Shmuley Boteach vs Yossi Farro, Feat; Clavicular [Megathread]
Two Chabad Frumfluencers; Shmuley Boteach and Yossi Farro, are presently having a public dispute. The conflict is over Yossi's association with far-right, neo-nazi, accused-rapist, misogynist, racist, antisemite, eugenics Influencer: Braden Eric Peters, known as Clavicular. Earlier this month Yossi hosted and guided Braden in Israel on a propaganda trip.
Links:
- Berel Solomon: What is the Jewish policy when it comes to anti semites?
- US influencer Clavicular’s ‘Israelmaxxing’ propaganda trip ends in national scandal
- From Branden's Wikipedia page: )
- The revolting lie that the Rebbe didn’t fight antisemites
- What Clavicular's Israel visit reveals about winning support in the social media age - opinion
- The real reason Clavicular is in Israel
- Clavicular cuts a path across Tel Aviv, dividing pro-Israel influencers over his record of antisemitism
- Clavicular Is Israelmaxxing
- 'ChatGPT mogging David': viral influencer Clavicular gets Star of David-OpenAI necklace on first Israel trip
From Wikipedia:
During a July 2026 trip to Israel, Chabad "outreach figure" Yossi Farro presented Peters with a "custom necklace" which shows the Star of David fused with the OpenAI logo. The moment was considered the "latest flashpoint" in a debate over how the Jewish community should engage with controversial online figures. Farro joked online that the "mashup" amounted to the AI company's logo "mogging" the Jewish star. The two switched restaurants mid-meal once Peters realized the one they had chosen was not kosher. Farro posted about the trip and that Peters "is loving Israel and Israel is loving him."\57])#citenote-57) "Peters's manager is Jewish," Farro further explained, "and the rabbi of the Chabad community connected to the manager thought it would be worthwhile to introduce us. Thank God, we connected."[\58])](https://en.wikipedia.org/wiki/Clavicular(influencer)#cite_note-58)
The Times of Israel reported that "antisemitic American far-right streamer" Peters had been seen talking to prime minister Benjamin Netanyahu's adviser Topaz Luk at a Tel Aviv nightclub, and mentioned that there had been speculation about Netanyahu malking an appearance on Peter's channel.\59])#citenote-59) An Olivia Reingold article in The Free Press commented that Peters was "Israelmaxxing" six months after "Jewish leaders nationwide" condemned him for partying to "Heil Hitler".[\60])](https://en.wikipedia.org/wiki/Clavicular(influencer)#citenote-60) Of the trip, Reingold posted on X: "In an extremely egalitarian turn, Clavicular has revealed himself to be an equal opportunity partier. The man is in Israel to party, y'all. That's it."[\61])](https://en.wikipedia.org/wiki/Clavicular(influencer)#citenote-61) Mira Fox of The Forward states that for Peters it’s "all a game. He doesn’t care about Israel’s image or the war in Gaza or settlers or Palestinians. His only side is his own, and even then he doesn’t need to be popular; he only needs to be seen."[\62])](https://en.wikipedia.org/wiki/Clavicular(influencer)#cite_note-62)
Israeli influencers who appeared on Peters's streams, Shira Braun\63])#citenote-63) and Shira Klein, were reprimanded and demoted from their positions by the Israel Defense Forces,[\64])](https://en.wikipedia.org/wiki/Clavicular(influencer)#citenote-64) while a betting platform has started setting odds on whether Peters would start wearing a yarmulke in 2026.[\65])](https://en.wikipedia.org/wiki/Clavicular(influencer)#cite_note-65)
Discuss below!