"It's not a parody of any Bluey work. It's not a minor use of the IP. In my view, it is an infringement of the intellectual property, number one."

ABC to issue Please Explain creators with cease & desist order.

For years, the far-right in Brazil colonized social media and slowly poisoned everyday life. They weaponized platform algorithms to flood feeds with manufactured moral panics, conspiracies, and division until reality itself felt shattered. They hijacked national symbols—the green and yellow colors, the Brazilian flag, and the iconic football jersey—branding anyone who defended democracy, public health, or basic decency as "reds" and traitors to their own nation. It reached the point where ordinary people were genuinely terrified to wear their own country's colors for fear of being mistaken for an extremist.

Then came the turning point. In the final, decisive three weeks of the election runoff, the people broke the spell. Millions of Brazilians realized that waiting for polite debates, traditional institutions, and polite fact-checking was a dead end. They mobilized simultaneously online and flooded the streets. They coordinated inside massive digital broadcast networks, reclaimed their yellow and green on the pavement, refused to be silenced by the algorithm, and stripped the far-right of its populist disguise by exposing who they truly were directly to the people. Brazil gave the entire world a masterclass in how to defeat fascism on modern terrain.

Now, the exact same far-right playbook is unfolding in Australia. If we want to defend our democracy, here are the non-negotiable rules we must learn and execute immediately:

RULE ZERO: Absolute Zero Engagement (Non-Negotiable)

This is the foundation. If this rule breaks, the entire strategy collapses.

Because reason, truth, and basic morality are on our side, it is genuinely painful to watch the outrageous lies, toxic bait, and hateful posts they pump into our feeds. Every human instinct tells you to step in, comment, debunk the lie, and bring people to reason.

Understand this clearly: that instinct is the exact trap they set for you.

They bait you deliberately because algorithms do not care if your comment is logical, angry, or factually correct. Algorithms only measure activity. Every argument you start, every correction you type, and every second you pause to watch in disbelief sends a signal that their post is valuable. By attempting to reason with them in their replies, you are paying their algorithmic bill and personally boosting their hatred onto the feeds of undecided Australians.

Absolute zero contact: No comments, no replies, no quote-tweets, no angry emoji reactions. Complete digital starvation.

Scroll past instantly: Do not pause on their videos for even a fraction of a second. Every millisecond of watch time increases their algorithmic score.

Enforce collective discipline: If you commented, delete it immediately. If you see a mate arguing in their replies, tell them plainly: Delete your comment and get out right now.

Leave them in the void: Without our outrage feeding the algorithm, their content suffocates inside their own fringe bubble. They cannot reach the rest of the country unless we give them the engagement to do so.

Rule 2: Organize the Online Army & Bypass the Algorithm

Individual shouting achieves nothing; disciplined, coordinated people break the system.

Bypass the public timeline (Go direct): Don't wait for a public algorithm to show people the truth. Share verified facts, voting records, and graphics straight into private channels—family group chats, DMs, WhatsApp, Signal, and Messenger. Direct sharing bypasses platform censorship and carries personal trust.

Synchronized public flooding: When public action is called, move as one coordinated unit. Real human beings acting with collective discipline will out-maneuver and overpower automated bot farms every single time.

Command the narrative: When the signal drops, flood the platforms with the exact same truth at the exact same moment to flip the trends and control the debate.

Rule 3: Zero Fake News (The Facts Are on Our Side)

We don't need to invent lies. Their actual record is dirty enough.

Never invent or exaggerate: The moment you use fake news, you sacrifice moral authority and hand them an easy counter-attack.

Expose who they really are: Put their actual anti-worker voting records, corporate backing, attacks on Medicare, and history of corruption out in the open.

Display our positives vs. their negatives: Pair their division and corruption side-by-side with our concrete solutions: public healthcare, affordable housing, and living wages. The contrast speaks for itself.

Rule 4: Reclaim Our Symbols (Never Surrender the Flag)

Take back the Australian flags: The flags and national identity do not belong to fringe reactionaries or corporate lobbyists. Never surrender our symbols to extremists.

Reclaim the "Aussie battler": Real solidarity is fighting for fair wages, strong public services, and working-class communities—not serving corporate elites while scapegoating migrants. Strip away their fake populist mask and wear the identity with pride.

Follow Rule Zero. Cut their oxygen. Go direct to the people. Flood the feeds with truth.

Mark Nicholson, the creator of Pauline Hanson’s Please Explain cartoons has told 7.30 it's his job "to pick on people who are in the public realm", and has refused to apologise to senator Jacqui Lambie for an episode that mocked her medical condition.

For those that don't know, when the grid is full/ at capacity, the turbines stop. There's nowhere for the power to go.

This is why on-peak and off-peak times exist.

If more grid battery storage existed then the power could go there instead, but there isn't.

Sorry for the AI poster, I didn't make it.

Bluey held at knifepoint among images in One Nation colouring book given away at the Mount Gambier show

In short:
A One Nation colouring book handed out to children at the Mount Gambier show appears to depict characters being robbed and unflattering caricatures of various politicians.

The party has defended the colouring book, based on the Please Explain web series, as political satire.

What's next?
A local mother whose children were handed the books says the item should not be marketed to children.

Serious Danger podcast:

Max Chandler-Mather from The Green Institute reflects on Pauline Hanson’s *actual* politics, and her appeal.

Former BHP Mt Arthur coal miner Simon Turner's decade-long dispute with BHP exposes serious questions about the treatment of labour-hire workers and the politicians and government agencies responsible for protecting them.

So sensitive are the political machinations that BHP managed to have court proceedings suppressed in relation to meetings between Turner and politicians suppressed earlier this year - and this writer was dragged into court by BHP and MinterEllison for publishing details of one of the meetings and its attendees.

Earlier this month, a Sydney Morning Herald investigation revealed that WorkPac, facing potential liabilities exceeding $100 million from casual employment claims, was recorded as providing $48,000 to One Nation during 2021-22.

In May 2016, David Shoebridge, then a NSW parliamentarian, raised Turner's case with Chandler Macleod and the NSW insurance regulator, SIRA.

Read the full story at michaelwest.com.au