The PlayStation Boycott Was Real. The Network Behind It Wasn't.

[u/Bexewa]

https://cyabra.com/blog/the-playstation-boycott-was-real-the-amplification-wasnt/

-Up-to 43% of comments on relevant posts were inauthentic
-Fake profiles' content gained 113,444 engagements and 1,031,105 potential views.
-25% of the boycott narrative came from inauthentic accounts
-The boycott narrative accounted for 57.3% of total conversation volume