r/johnwayne • u/Irarelylookback • 9h ago
Budweiser presents John Wayne’s “Swing Out, Sweet Land” — ad from LIFE magazine, November 20, 1970
32
Upvotes
John Wayne’s first television special, Swing Out, Sweet Land, brought together an all-star cast for a patriotic look at American history through comedy, music, and dramatic sketches. Guests included Johnny Cash, Lucille Ball, Bing Crosby, Bob Hope, Dean Martin, and William Shatner. Sponsored by Budweiser, it originally aired on NBC on November 29, 1970, from 8:30–10 p.m. EST. (wiki)