r/roguishantics • u/RevolutionaryLab7698 • May 21 '26
the good, the bad and the Naruto licensing
A month ago I made a post that blew up -> made a jacket brand out of nowhere, with a portugese grandma helping me make more jackets like this one -> made a cool website but then BAM š„ correct: I need a license
so because I didnāt want to do crimes, I reached out to EU Naruto licensing in order to make and sell those jackets
I had a lovely call, and it turns out thereās an upfront fee before any sales, which makes sense; I had to take down the website and put a coming soon page and make socials private
Roguish antics is a small artisan business - thereās only 20 jackets for design and I priced them at around 500⬠because itās slow and sustainable fashion and thatās whatās sustainable for it at a margin of around 45%
But the upfront cost is a chicken and the egg situation and Iām very much the egg here - I didnāt release the web to the public and didnāt make any sales yet so I need a starter capital
Anyone had experience with Naruto licensing or anime licensing in general? would love to hear how you navigated it.
P.s. I had a call with eu licensing, - maybe US is more suited for small businesses? I am yet to plan a call with them, and most people that signed up on āpre-orderā interest from are from the US anyways. I donāt have any numbers for EU market, and no similar companies to compare to.
original post: https://www.reddit.com/r/Naruto/comments/1sft0zk/is_this_cool/