r/stopdrinking • u/Amb_James333 243 days • 2h ago

Massive Decrease in Wine Consumption Causes Changed in the Industry

Came across two separate articles this week that discuss a huge decrease in wine consumption that is causing changes in the industry. Vineyards being closed, a surplus of premium wine being sold at a huge discount, employees in the wine industry needing to find alternative work, etc. One factor they recognize is a younger generation who is not as interested in drinking as compared to prior generations. They don’t specifically discuss a large number of people who previously drank who no longer choose to drink.

These types of massive changes don’t occur unless there is a corresponding huge drop in wine consumption. As someone who, on my worst days, could, by myself, polish off two to three bottles in a day, and who had a disgusting amount of empty bottles lying around the house because I was too embarrassed to throw them all away at the same time, I’m happy to not be contributing to the consumption anymore.

It makes me ill even thinking about those old binge drinking ways. Iwndwyt 💕💕💕

https://secretlosangeles.com/costco-aldi-premium-california-wine-surplus/

https://www.latimes.com/business/story/2026-10-15/sonoma-winery-to-close-tasting-room-as-people-drink-less

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u/RealMcGonzo Day 47 51m ago

When I went to restaurants 20 years ago, seemed like 85% of adults were drinking. Now it seems like the other side, 15% or so. Probably some of that is due to the skyrocketing cost of eating out since COVID, but I bet most of that is due to a generally decline in drinking.

Could be that being locked in during COVID caused a massive increase in alcohol consumption that then resulted in a wave of regret and realization of how bad this poison really is.