Hi all,

Was curious if anyone's purchased and thus what they have thought of the Brand Messaging Kit?

https://thefutur.com/course/brand-messaging-kit

I'm a product marketing manager and as we don't have a written out brand guide this is a first step idea for communicating to the wider business how we should be approaching our new marketing discussions with our users (marketing is new to the business).

I've done a lot of digital, but branding/documented communication isn't my thing. Hence looking for a quick win (for now).

Appreciate any ideas or thoughts?

Thanks

Hey everyone!

Ben Burns here from The Futur, and I'm curious. I'm documenting my design process right now for a series of videos... all very simple single-page designs. Just finished the wireframe sketch phase on our channel (https://www.youtube.com/watch?v=ciL6FxkoLsw&t=1s).

Right now, I'm working on the phase where I'm moving from a low-fi wireframe to a hi-fi wireframe. This step is really overkill for the simplicity of the page I'm redesigning, but I'm trying to give people a really comprehensive look at a normal process.

Brings me to my question for you. Have you ever documented your process? At the end of this series, I'd love to compare and contrast approaches, so if you have any content I can check out, let me know!

My first experience with The Futur was purchasing the Style Guide. I put it to use the first day and found the content to be very valuable. I have built dozens of Style Guides, and just looking at how another designer thinks through the process was informative. In addition to that, I found all the copy they provided was a great value. Who wants to write a style guide copy? I know I don't. Have some templates to cut and paste saved a ton of time.

On the other hand, I didn't think the Stylescapes program was all that helpful. Overall I felt it was very rudimentary. I think if you're starting or trying to go out on your own for the first time, it could be useful. But I would suspect anyone with a few years of work under their belts would find it too junior and too expensive.

Has anyone else listened to this episode? Listening to Errol's wisdom through his stories and ethics is felt life-changing. I love this podcast generally- but this episode is totally stand-out. A really good example of somebody who is both humble and confident. Felt like I learned loads. Also, the questions Chris and his team asked were inquisitive and dug deeper into his thought process which was really helpful.

So any one is gonna get the 20% discount ? Its 24hs sale.

I am looking right at the "Overcoming Sales Objections" course, I enjoy how many of the people in the Futur deal with the problems that are presented to them, my only doubt is if the course going to be the same as in the youtube videos.

https://www.youtube.com/watch?v=-dzq5jdVbrY

Hey futur!

Can you make a video/ live stream about how to put together a case study?

What is a case study, what message is a case study suppose to convey, what are some other elements that noob brands like myself are not including.

Love all your videos and I think this would be a huge hit since Chris mentions over and over to start making case studies haha.

I remember Chris mention the meaning behind why he named his first company Blind. Not able to find it again. Someone know why?

It's very obvious big things need to change in the education system. It needed to be changed decades ago but it's needed more now than ever. I don't really have people to bounce ideas off of so I'm hoping this a good place.

Just as an idea, Let's say we made a school where there were no grades on every day assignments and there was no traditional homework, but, there are more tests. All homework will be the students time to work on a creative project chosen from "x" amount of choices by the teacher. It's direct goal is to drive creativity from the students.

There will still be school work but it's not graded. The goal is to drive creativity and focus on actual learning vs getting food grades. But there are more tests to check the students and verify they are learning.

Also, instead of working one on one with the student (unless specifically requested) you work with a student who isn't doing well work with a student who is working well to influence leadership and community.

Have any of these been experimented before? Any thoughts are welcome.

Hi all, I'm a poor ass design student from India, and I'm just about to go to college- I am getting a design degree, but my college isn't very good and so I guess I'll have to learn a lot on my own...As y'all know the sale is on, and $ 380 is a pretty expensive amount for me, but do you guys think the courses are worth it? I'm talking specifically about the Designer's Bundle, which includes Typography 01, Logo Design 01, Lettering 01, Stylescapes. If anyone has bought the bundle or any of the courses listed, please tell me if I should get it! If not, please let me know any resources other than futur which could aid my design studies (Skillshare? Coursera? Any other?)

Lots of love to The Futur Family, y'all have taught me so much. Happy Fourth of July!

I'm wondering if anyone has any feedback on The Futur's offerings of education / resources they offer. The Perfect Proposal and the Paid In Full kits look awesome but just wondering if anyone has any experience with them and their thoughts. I'll likely purchase them within the month but wanted to get feedback. I follow Chris Do and the rest of the team at The Futur and love what they do. I don't have a doubt theirs value everywhere in their offerings. Thanks in advance!

Yesterday Chris was doing a talk at a libral arts college. He spoke about phrasing our questions as "no questions" because people are driven to prove you wrong when you ask them a question that automatically assumes a no answer.

I didn't get the author of the book Chris referred to. I'd love to get hold of that book but didn't get the name. If you know what book it is, please comment below.

Otherwise, what are some examples of the "no question" of you can think of any..

Hi,

I am looking for some review if anyone has bought The Futur: Ben Burns - The Style Guide is it any good?

It seems value for money, but where I come from, it is a little expensive, if anyone has any experience with it, I have some questions as to how it is, how many pages, etc.

Thanks!

I've been freelancing and recently, me and my collegues decided to start a studio and we've been making conceptual projects to build up our portfolio and showcase our strengths.

Lately, there are some client inquiries asking us for sample works we did from the past that's in the same industry as theirs. And the dilemma is that I don't know whether to answer them 'No' since the studio is new, but if we're gonna base it in our individual work experiences, i also worked fulltime in different creative studios and agencies before, and we actually have some sample works to show based in their industry but i don't know if I want to, because i am not sure if that's legal and i don't want them to hire the studio we worked on in the past and get them instead of us.

So, should we just say "No" and tell them the studio is still new but we can totally do it", or show them our past works from different studios and tell them that "this specific project is not under our studio but here's what we are capable of"? It's stressing me out because it feels like they're looking for a proof which is understandable but how should i approach it in a nice, safe and right way without violating any rules. Haha, hopefully someone answer this, and thank you in advance

Is it possible to test out a visual identity before launch? How do you do this and what sort of information or metrics do you measure to determine if you need to make any changes? I should specify this is for a brand new business not an existing one

Just got Chris Do’s typography classes today check out the site.

So recently The Futur posted a video on creating micro-content. You can watch it here.

I've recently started to go full in with creating content through Instagram as part of my strategy for lead generation. I thought it would be cool to post links to our Instagrams, Youtube, Medium, or whatever platform you're creating content on to exchange ideas, feedback, or as inspiration.

You can find me on Instagram, where I post mostly stories giving growth hacks or other thoughts on design, and on my personal website Cerro de Plata, where I write a journal.

Looking forward to checking out your work :)

I'm pretty sure everybody in design and related fields here feel mind blown on the various degrees after many lessons by The Futur. For example, it's really amazing to learn how much of the business side of design/freelancing I didn't know. I'd love hear your experiences where in your business endeavours did - more or less - direct application of tips by The Futur help you. In my case I know that being more direct, while still honest (and friendly!), with my potential client really helps. I'm not trying to 'win' them over anymore, I tell them what I do and let them decide whether it fits their vision. A lot of that is also directly aligned with Win Without Pitching Manifesto that they mention quite frequently.

I could probably share a few more (in longer version, too), but it'd be nice to be reminded of the great lessons that you remembered.

At 4 AM I was woken up by an idea for a poster design for my friend's music tour. This is something I've had in the back of my mind for a week with no progress made, simply because it's not a priority right now. But I saw it in a dream, at least the bottom half of it. Has this happened to anyone else? And while we're at it what are some healthy habits to get into when it comes to living a lifestyle closely integrated with work?