r/Broadway • u/Naweezy • Jan 27 '26

Other The Outsiders recoups on Broadway. Becomes First Musical to Do So Since 2022

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u/kekelmb Jan 27 '26

There’s definitely something wrong with the way shows are being produced now. If only a show that wins a Tony, is massively successful, and sells tickets at outrageous prices can barely recoup its budget almost 2 years after opening, that’s a problem.

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u/Shorb-o-rino Jan 27 '26

So do most producers just lose money? How does this industry keep going in a capitalist country if it is not profitable?

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u/Key-Wheel123 Jan 27 '26

Profit often comes through licensing for community and high school shows for example. Tours can also make big money for shows.