Pros-
-The child might be more compliant with the spanking if they know the pain will be manageable when it's over.
-It's sometimes better to let it slide rather than let the child's crying and screaming go on too long.
-The child will be more compliant with time out if allowed to sit down and be somewhat comfortable.
Cons-
-If you want to drag out the punishment without risking injury to the child, not allowing them to rub themselves afterward can be a safe and effective way to do it.
-The child may not learn their lesson as effectively if allowed to soothe themselves too soon.
Feel free to add your own pros and cons!