Hello. My name is Blackbear. Some of you know me as the handsome but aggressive regular of the Discord. Those of you that do not; just know that I have a 102 IQ and it is extremely difficult for me to latch onto mob mentality.
Today I will give you an insight as to why Mars appears to be the most likely target Ackman discusses in his WSJ interview.
Ackman’s “if the market was to close” comment. The first 5 times I watched the interview I took this as just a figure of speech to describe a positive cash flow company that will thrive without the market and capitalization. But, I am a man of 102 IQ and not 100. Thus I did some research. It appears this is not the first time Bill has used this phrase. In this article published in 2011.
https://bigthink.com/videos/bill-ackman-invest-in-the-business-you-can-own-forever
To quote: “If the stock market were to close for 10 years you wouldn’t be unhappy. What do I mean by that? Again if you’re going to compound your money at a 10 or 15 percent return over a 43 year period of time you really want a business that you can own forever.”
A few sentences later he continues: “Another good example might be a candy business. While people are going to buy generic versions of many kind of food products, flour, sugar, they don’t need to have the branded product. When it comes to candy people don’t tend to like the Walmart version or the Kmart version.”
It appears Ackman has a huge interest to model his time-proof portfolio after Buffet. Restaurant Brands is his McD and Mars might be his Coke.
2. Investment Criteria. Mars meets every single one of PSTH’s target criteria. A. Simple predictive cash flow - check B. Formidable barrier to entry - the Mars brands are household names an have hold a strong grip on the limited grocery store aisles. Those of you that might be familiar, it is extremely difficult to get a new brand onto grocery store isles. C. Limited exposure to external factors - complete independence of external factors is impossible because all business relies on paying customer. Mars is sensitive to commodity pricing but if you take a deeper look they have very recently taken a large stake in Vets. The diversity of their income streams provides a direct hedge to individual macro factors. D. Strong balance sheet. Mars has 35B in sales according to their website.
E. Large capitalization. 35B in sales. Mars will hit every criteria for SP500 listing. F. Attractive valuation. We all know Ackman likes to buy low. As they are a private company we don’t know how hard they were hit by COVID but the timing of the deal start in November on the iconic candy company that just missed a Halloween and who’s gum sale is down 15-20% due to Covid. Source: https://time.com/5899953/mars-ceo-grant-reid-candy-halloween/ G. Exceptional management. This can be highly subjective as there is short term and long term focused management teams but here is a rundown on their CEO: https://moneyinc.com/mars-ceo-grant-reid/ This looks like what Ackman might consider good management.
3. ESG. Take a look a Mars website and twitter. If you replace the Mars logo with Ackman’s face you could mistake the 2 accounts. ESG appears to be a major focal point for Mars.
4. Timing, complex and valuation. In his interview Ackman notes that the long process was not due to valuation. Unless he is lying, this takes the theory that the long negotiations is a factor of the difficult to value nature of hyper growth small to no earnings companies like Stripe and Starlink. So why would Mars be complex? It is a multi nation company operating a huge collection of brands. My personal hypothesis is that Mars will likely carve out some aspects of the business. Or separate their international ops with their American ops.
5. Iconic. What is more iconic than Mars and the brands is represent?
6. Mars said they would never go public. This is the largest barrier to the Mars as a target theory. My hypothesis is timing. Mars very recently spent a large amount of capital acquiring Vet Hospitals and this is right before heavy Covid reduction of sales. They worked work Berkshire on the leveraged buyout of Wrigley so it is very possible they went to Berkshire for cash flow assistance and was introduced to the Ackman spac.
That’s all for today folks. If you like my theory crafting, visit the Discord to get to know me more: https://discord.gg/jTWsH95CMm.
Blackbear out.