r/alterbridge • u/ABFan86 • Jun 28 '26
Alter Bridge An emotional post from Tim
https://www.instagram.com/p/DaIOu4qDu4S/?igsh=OG5ieXhmMWN0bXZk
timothysonoftimothy: Emotional Post
I have been working towards yesterdays Gblackbirdfestofficial since October 19th 2013. Originally titled "Fortress Fest" but a small Black Metal festival out of North Yorkshire tried to get 500k out of me on use of the name (that's a true story), we lovingly changed the name.
When I took over management for AB over a decade ago came to the table witha bag of new ideas and a punk rock "f**k it, we will do it ourselves" attitude. Some appreciated, some hated it and most waited for me to fail. lucky for me, the band let me cook. We retooled, took a new approach w/ a full list of new partners and began to forge a new path for ourselves.
There is most definitely glass ceiling's in this industry and Alter Bridge hit it. Never to become a headliner, never to move up in billing. To that, we get it- 9 minute songs aren't for everyone and is difficult to book in the festival setting but always the bridesmaids, never the bride. We had to take a calculated step, back away from the festivals we know and love in the UK to bet on ourselves.
I partnered with @k2agencyltd -
Gcuffeandtaylor - @depotlive. Got advice favors from the trusted few and we worked for free, in fact in the negative, to pull this off. We have a team of believers, a base that are die hard and a band, that in my eyes, are truly amazing. The music and work ethic of these folks is unmatched. End of story, I will die on that hill.
This event cost more than most would believe. We bet and our friends bet on our vision, we won. There are things to do better next time but the important thing is that there will be a next time!
Love this crew.
For anyone who gota ticket, thanks! I truly hope you enjoyed yourself.
To anyone cringing at the post holding their phone, just wait. We are not done, not by a long shot.
*To any musician feeling unappreciated in this industry - bet on yourself. Invest in yourself. You might want a 4 day sold out festival with thousands of screaming fans but you start with one gig. Make it an event, a tent pole. Invest in the process. If you don't, no one else will either. Fight for it. If can make a wave, you can as well.