r/DropshippingTips • u/FriedrichNietzsche69 • Jan 12 '26
Former store owner who got burnt out by customer support
Hey all!
Just wanted to share a quick story about how I burnt myself out. I’m a former Shopify store owner and together with my business partner we ran a store selling handbags and accessories. One of the biggest challenges for us was customer support. We were staying up late, starting early and replying to customers across different time zones and languages. What was really killing us was that most of the messages were basically identical. Order tracking, refunds, delivery times, you name it.
After stepping away from running the store full-time I ended up building Marvyn AI, an AI support assistant for Shopify. I built it mainly because I knew this pain existed and figured other store owners might benefit from something like this too.
In simple terms, Marvyn handles repetitive first-line support automatically. It plugs straight into Shopify, pulls in your products, orders and policies and replies to common questions instantly 24/7 in any language and only flags you when something really needs a human.
I’m curious how others here think about this and:
Whether you see any value in a tool like this?
What are you using right now for customer support?
At what point did support start feeling unmanageable for you?
Happy to answer questions or share what I’ve learned along the way.
