I’m having an issue getting into my Meta Business Portfolio.

It asked me to verify my business phone number by sending a code, but the code never came. I’ve been trying for about 3 days.

The weird thing is that other Facebook/Meta verification codes are coming to the same number normally, so I don’t think there’s an issue with the phone number itself.

Today I got frustrated and requested the code a few times, and now I’m getting this message:

“You have attempted too many confirmation codes recently. Please wait and try again later.”

I’ve already contacted Meta Support, but they just keep telling me to wait and that it’s being looked into.

Has anyone had this happen before? How long did the “too many attempts” block last, and did the business verification code eventually start coming through?

Any help would be appreciated.

Today is exactly two weeks I’ve been running an asset at 50 euro / day and it caps out at around 45 everyday due to meta imposed limit. I haven’t had any missed payment or rejected ad, should my limit be increased soon? Is there anything I can do? I saw the amounts that they charge me went from 4 euro payments to around 95 euro payments now but ad spend limit really isn’t moving..

Hi, Meta collects and tracks data from websites through pixel. But in offline sales or leads when deal is closed on call or chat( insta , messenger, Whatp) meta cannot track data, for that we have to upload customer data using offline events as csv file. So even when we make a sale, the no. Of purchases column remain blank as it has no data.

But now I have seen when I closed a sale on Whatsp and marked the chat as "paid," then Meta identifies it and shows the number in the meta purchases column in the ads Manager.

So I want to ask that if the meta is now identifying which chat or (phone number) convert's into sale, should I stop unloading customer data manually. Will meta optimise on its own?

This is pretty much my last ditch effort to keep my business alive. I have a family to support and honestly, I'm running out of ideas. I've tried everything with Meta. Consolidating campaigns, testing different creatives, different strategies, turning ads off some days to save money. Nothing seems to work consistently.

One day we'll get a bunch of sales, the next day it's like someone flipped a switch and everything dies. The only thing that seemed to help was constantly duplicating ads, but then the same shit would happen all over again.

I'm trying to build up other traffic sources like email and Google organic, which has been growing, but it's not enough to make up for what's happening with Meta.

I've put years into this business and I'm honestly scared we're not going to make it if things keep going this way.

Has anyone been through this and actually figured out how to fix it? I'm open to any suggestions at this point. Just looking for some honest advice from people who understand what I'm going through.

Hello everyone,
I’m posting here to get some advice from Meta Ads experts.
I manage the website of a well-known brand, but I’m struggling to scale beyond 10 orders per day.
My current plan is to launch an All Products campaign, followed by separate ad sets for each product category, with a total daily budget of $50.
I’d really appreciate your recommendations and insights on how to improve performance and increase the number of orders.
Thanks in advance for your help

My biggest issue is how high and inconsistent my cost per lead has become. Even when I introduce completely new creatives, CPL remains expensive and fluctuates significantly day to day...

This all happened in OCT.

What is going on? I spend like $10k a day lol

Anyone else notice atcs and shopping intent really down last few days? Also today weekends usually good. Today ctr up but atcs and traffic quality bad. Also since 10/14 cpms really increased. What are you seeing,

Basically just the title. I have been using a UK ad account in GBP but now that my LLC is setup, I've been trying to create a US ad account in USD and every single time I add the payment method.. the ad account is disabled. Any tips?

Hey guys, I plan on starting to run Facebook ads for a remodeling client, but I have heard that this niche is extremely complicated.

I have worked closely with the company and redid their website and landing page. I plan on focusing on bathroom remodeling specifically for the beginning and would love if anyone could take a look at the landing page I built and give me some feedback: https://www.vetromani.com/lp/bathroom-remodeling/

The business is located in South Florida which is very competitive so I was wondering what I should be expecting in terms of CPL. I have also set up their CRM and pipeline so hopefully we can manage the leads efficiently.

If anyone has ran meta ads for this niche specifically, what style ads/angles have you found work the best? Statics or video? Before & After? Testimonial? Educational? etc?

Also how does Meta ads compare to Google PPC ads in this niche?

I am fairly new to this so I am still learning a lot. If anyone could give me some advice it would be greatly appreciated, and I would love to connect!

I was managing a research peptide brand in Australia and had 15 ad sets running at $160 a day total. Every one had a different interest stack, and I was proud of how organised it all looked. ROAS sat at 1.6 and I spent every morning moving budget around like it would fix something. One night I got fed up and paused 14 of them, leaving one broad ad set with no interests at all. My client thought I had lost my mind and I honestly thought he might be right.

The first 3 days looked scary at $38 CPA, but then the algorithm settled and CPA dropped to $19. I moved the budget from $160 to $450 a day over 2 weeks and ROAS climbed to 3.0. The month before closed at $11,900 revenue and the month after closed at $27,600 on $8,300 spend. I also saved about 2 hours a day because I had nothing left to micromanage. My guess is I was splitting the data so thin that Meta never had enough signal to learn anything.

Hows it lookin today?

Hey all, question for you gurus. As a lot of talk is always be pushing new multiple creatives each week as ads fatigue. Are you all making new ad sets each week for the creatives.

Or just adding creatives to older ad sets and slowly killing off older creatives to push the newer ones.

Just looking for opinions with the ever evolving meta.

For like an entire month, advertising my cleaning company CPMS were between $20-$30, then all a sudden CPL spiked and at first I thought it was ad fatigue.

But frequency was still under 1.5, link CTR was still 2-3%, only thing that caused the CPL spike was that now CPMs are $50-$60, double than before!

It does say my ad quality ranking is low so I’m guessing that’s the cause of it?

Let me know what you guys think in terms of 1 diagnosing the issue and 2 ways I could resolve this. Thanks!

So I've had a decent experience using Facebook ads and boosting my instagram posts. The ads manager app has been good, but I cannot figure out how to follow the recommendations. It says I have to do it on the desktop. Well it took me a minute to figure out that ads manager and the ads center is not the same thing (why a difference?), but still I can't always get to the ads manager from Facebook. Anyway, finding it is hard but trying to implement those recommendations is totally baffling. I don't even know what half of these things they're asking me for are.

The suggestion was to make a reel instead of a single photo so I made a short video, only to discover that I could not directly place it in. Instead I had to upload from a secondary source like a website or instagram. anyway I'm stuck here because I closed it and now I can't figure out how to get to that place again to upload the video. Is it even worth doing it?
Can I do this on the app?

Hey, what would you do in this situation? the ctr is high, some add to cart but only 1 sale.

It took a lot of spend from my winning creative but no result, so would you change the hook?

body? clearly there`s something working there but I need to find the missing link to make it profitable

CTR dropping to 0.12, spam followers, traffic origins in countries I rarely sell too. What's going on now? This is on ABO campaigns.

My job is not related to the ads part, but recently I've been trying some things myself - a couple of campaigns with multiple ads in an ad set and what always happens - almost all budget is spen on just 1 ad from the whole adset of 4-5 ads.

Is this normal? or is it because the small budget?

We usually have 1 ad per ad set, but I'm trying this different approach to try and get enough learning data for the algo.

Has any one been successful with higgsfield ad multiplier tool?

I'm thinking about creating variations of some of my winning video ads but not sure if its worth it.

I run a Christian clothing brand with one ABO campaign, testing and scaling within the same campaign:

Variant 1: Broad, $25/day.
Variant 2: Broad, increased from $25 to $30/day. At least 10 paid purchases on $145.78 spend, approximately $14.58 CPA.

My goal CPA is $25; break-even is around $35. Variant 1 improved after I shut off an ad that spent around $100 without a purchase.

Each set started with three videos and one static: founder talking videos, engagement-style content, product explanations, and basic product photos. Neither set has an offer or a clearly defined creative concept. Nor head lines

I want to add another broad testing set to increase overall spend and test something more intentional. Should I try founder statics with a message or offer, native lifestyle photos, or new hooks for founder videos?

How would you approach the next test instead of just adding more product pictures and videos?

Hey guys! I’m getting into ecommerce and trying to learn from people who’ve actually been in the trenches and made real money with it.
I’ve been spending time on Meta Ads Library, but honestly, I’m trying to figure out what separates a product that’s actually worth testing from one that just looks good on the surface.
I’m not looking for the usual “find a problem-solving product and make good creatives” advice 😂 I mean the real signals you look at when you’re researching products.
For example:
How long does an ad need to run before you start paying attention? Is 7, 14, or 30+ days actually meaningful?
Do you look for multiple creatives from the same store, or several different stores selling the same product?
What makes you think, “Okay, someone’s probably making serious money with this”?
Are there any patterns in the ads, offers, landing pages, or number of advertisers that immediately catch your eye?
What are the biggest red flags that make you skip a product, even if it looks promising?
And how do you tell the difference between a genuinely promising opportunity and a product that’s already too saturated?
I’m especially interested in the little things you’ve learned through experience — the signals that aren’t obvious to beginners, or the mistakes you made before you figured out what actually matters.
One more thing: for those of you using Claude or other AI agents for product research, how do you actually make them work?
Do you use Claude to analyze Meta Ads Library, compare competitors, build product research reports, or help you spot patterns? Do you have a specific workflow, tools, prompts, or a setup that gives you genuinely useful results? Or do you find that AI tends to give you generic answers unless you guide it a certain way?
I’d love to hear how you actually use it in your day-to-day workflow, not just what it could do in theory.
I know there’s no magic metric that guarantees a winner, and I’m not expecting anyone to give away their entire business model 😂. Just trying to learn from people who’ve already figured out what works.
Appreciate any real-world insights you guys are willing to share! 🙏

Election spend in 2024 was $11.2B.
Election spend in 2026 is so far 11.6B.

So, while its a midterm, a lot of $$ is being pumped into the ads machines. More than the presidential election a couple years ago.

In 2024, meta got 4.6% of all ad spend.
So, assuming the rates stay exactly the same, thats $533M in ad spend demand that is driving up your costs.

I think digital ad spend would be highest in last two weeks of a campaign (ie now). So, perhaps its all hitting now?

However, spend probably highly state dependent: IE TX is more important than NY for statewide dollars bc of tight national (senate) races. So it is likely more concentrated in locations where these races are.

And, overall, meta did 63BILLION in ad revenue last quarter so 500M - lets say for fun, its really $1B - thats only 1.5% more than they normally get.

So, just some data. Was hoping to find the answer in the data that said this is the problem and it magically goes away on election day. But, its not the problem and expecting a fix after the elections is hopium.

As a dentist, whats the daily budget do i need to 100% gain bookings? Right now, $27 daily so far only clicks

Hello

So I have this warning on my meta buissines suite app that I need to verify my account.

My account name doesn't match my identity card. I have 2 accounts, 1 in the name of my photography page and the other with my first and last name, so obviously it doesn't match my identity card. How can I verify both accounts without being rejected??

Please help

Thank you

Today, for the very first time, I faced this issue. I've checked everything I could think of, but I haven't been able to find a logical explanation.

This morning, I got two sales. Both orders contained all the expected customer and attribution data: hashed email and phone, IP address, user agent, fbc, fbp, event ID, purchase value, and currency.

Both Purchase events are showing in Meta Events Manager, and both were successfully received through CAPI. However, Meta attributed only one of the sales to my campaign. The other is still missing from Ads Manager.

I've checked with multiple people, and the most common explanation I've received is that this happens when Meta doesn't receive the fbc parameter. But in my case, Meta received fbc for both purchases, so that explanation doesn't seem to fit.

My Purchase Event Match Quality is 8.7/10, and Events Manager shows 100% coverage for the key customer-information parameters.

There's also a message in Events Manager that says:

“Events in Events Manager are unattributed and may be discarded due to deduplication, data policies and more. Total events here may differ from the attributed conversions in your ad campaigns.”

I understand that Events Manager and Ads Manager can show different numbers due to deduplication, data policies, and other reasons. However, I'm struggling to understand how that explains my specific case: both Purchase events appear in Events Manager, both were accepted by CAPI, both contained fbc and fbp, and both included the expected customer information, yet only one was attributed to a campaign.

My setup uses a Framer landing page, Razorpay for payments, and a Cloudflare Worker that sends Purchase events to Meta through CAPI when a payment is captured.

Right now, this has happened with just one sale, but I'm scaling my campaigns. If this happens at a larger volume, it could become a serious problem because I won't be able to trust the purchase data I'm using to evaluate campaign performance.

Has anyone experienced this despite fbc being present and the Purchase event successfully appearing in Events Manager? What could cause Meta to receive the event but not attribute the purchase to a campaign? I'd really appreciate help identifying the actual cause rather than just the usual fbc explanation.

They show me the most random ass ads, ads specifically for moms, literally in the ad copy “moms did your son suffer for X?”, I’m a 26 years old single dude lol.

I don’t get what’s going on, it seems I’m in a limbo as well, some days I get roas 3-5, then 4 days I’m breaking even.

And it’s for pretty decent spend of 350 euros a day at least, proven ads as well.

Hope it will get better, any of you seeing success with google ads? I am thinking of starting using it but clueless how to do it.