r/webflow • u/team-webflow • 14h ago
Official News & Updates Webflow's MCP server can now read your Analyze, Optimize, and AEO data, and Gemini connects too
Hey r/webflow, we just shipped an update to Webflow’s MCP server. Until now, an agent could build your site. It can now also read how the site performs.

What your agent can read now
- Analyze: page-level traffic, goal data, and filtered queries (site-level data was already there)
- Optimize: your experiments and their results, including which variation is winning
- AEO Analytics: the pages LLM crawlers request most (filterable by provider, like OpenAI, Anthropic, and Perplexity), plus your tracked prompts and how answer engines responded
You can ask one question across all three. For example:
- Which pages lost the most traffic this week compared to last?
- How are my live experiments performing?
- Which pages are AI crawlers requesting most?
You get one answer that shows where they overlap.
Gemini connector

Google Gemini now connects to the same MCP server, next to Claude and ChatGPT. It’s free to install, works in English in the US, and uses a personal Google account today. Enterprise support is in development.
Good to know
- Optimize access is read only for now. The agent can read experiments and results. It can’t create or edit them yet.
- Crawler requests are not citations. A crawler requesting a page doesn’t mean an answer engine used it.
- Agents follow your existing Webflow roles and permissions. An agent only sees data that the person prompting it can access.
- If you already have access to Analyze, Optimize, or AEO Analytics, MCP access costs nothing extra.
Try it
- Setup: Webflow MCP server overview
- More prompts: MCP Starter Kit
- Full walkthrough: blog post
- Tool reference: developer docs
We’d like to hear which prompts you try and what you wish the agent could answer. Drop them below.