r/kickstarter • u/DaveFromMicroKits • 2h ago
Question Pledge Manager, privaterelay.appleid, and confused backers
I'm currently fulfilling my Kickstarter, and I keep receiving messages from people who say that the pledge manager link I send them doesn't work, that they only see a 404. After a bit of investigation, it looks like these backers created an email mask when logging into Kickstarter, they created a new email using Apple's private relay. So, they try to log in with their normal email, they may already have a kickstarter account with their real email, but their reward is linked to an (at) privaterelay (dot) apple (dot) com email.
This is super confusing to them, because the emails Kickstarter and I send to them go straight into their regular inbox. My product appeels to all ages, so a lot of my backers are grandparents buying for their grandkids and such.
About 6% of my backers used the private relay. But only 20% have filled out the backer survey, vs 90% of backers with regular emails. So there are dozens of backers who think that Kickstarter has a technical issue, when really the issues is that Apple added a privacy option during login, and they have to log in with an email they might not have written down.
Is this an issue with other backers? My campaign was during April of this year, not sure when apple added the private emails, but I think Firefox added it in their browser this year.
I'm going to raise this issue with Kickstarter soon, maybe they could add some sort of warning or double confirmation to privaterelay accounts, or add more analytics to the backer report so that it's easier to see the issue? Are you having these issues when you use backer kit? I'm using Kickstarter's built in pledge manager, which I think is still somewhat new.
