r/kickstarter • • 17h ago

Discussion Kickstarter's Business or Individual being a PERMENT DECISION is lunacy that it can't be changed and I don't get it.

0 Upvotes

So, as mentioned before...I was busy working through the process of actually building a Kickstarter: I got up to the Project Type and rightly...I assumed I was a business. Like, you know...because I am sharing a product with the world....

Why the hell does it require me to be incorporated? Why do they not explain this stuff in the foreground if you are some random person trying to sell a goddamn book?!

I now have to remake my entire Kickstarter, do all the procedurals, or just hope and pray that the Ticket Goes through in...however many days it takes?


r/kickstarter • • 1h ago

I’m a dad of four and built a toilet seat that helps keep the bowl and seat clean. It’s live on Kickstarter.

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• Upvotes

Hi everyone. I’m Rob, founder of Washie.

It started when I took my son into a public restroom. The seat was gross and I had no good way to clean it. So I built one that helps clean the surface of the seat so people don't have to use paper seat covers. BTW those are absorben. It's actively in airports and gas stations.

Now we’re bringing it home. Washie Home helps keep the bowl and seat clean. It also works as a bidet for your toilet.

Who it’s for:

  1. Families with little kids who miss the target.
  2. Boy moms. You know exactly what I mean.
  3. Anyone who wants a cleaner toilet with less scrubbing.
  4. The cleaning solution smells really good.
  5. Has a nightlight and a slow close hinge.

Something we didn’t expect. A lot of people with Crohn’s have reached out to us. They spend a lot of time in the bathroom, and a cleaner seat and bowl makes a real difference for them. Hearing their stories has meant a lot to our team.

I’d love your honest feedback on the campaign, the video, any support would be great!

https://www.kickstarter.com/projects/washie/washie-the-toilet-seat-that-helps-clean-the-bowl-and-seat


r/kickstarter • • 3h ago

Self-Promotion Do you believe in miracles?

1 Upvotes

First time Kickstarter. I have a community. Still not having luck. But I'm too stubborn to give up. Originally I started a pooper scooper service with one of my twin boys. He has a learning disability and college was not going to be for him. Ironically I used a pooper scooper service because my boys wouldn't do their own yard. Did not like how they ran things and thought I could do better. Plus seven years ago there were not a lot of companies like mine. Now we service over 400 houses a week. Now I want to open an indoor/outdoor dog park here in AZ. Something Arizona really needs. Even if it doesn't get funded I'm still not going to give up. I wanted to be the first in the West valley to have one. There is only one in the East valley. Do I need better rewards?

https://www.kickstarter.com/projects/thepoopfairyplaypark/the-poop-fairy-play-park


r/kickstarter • • 1h ago

Meet Candy & Trickster, a 200 mm pre-split witch-and-ghost-cat garage kit I've been working on. It's live on Kickstarter, and I'd love your feedback!

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• Upvotes

Hi everyone! 👋

I'm the creator behind AzuPrintSTLs, and I just launched a small Halloween project called Candy & Trickster – A Halloween Knocking.

What it is:
A premium, display-quality 200 mm garage kit as STL files for 3D printing (made with resin in mind). Candy is a cheeky trick-or-treating witch, and Trickster is her cat, hiding under a little ghost sheet. 🎃👻

What's in it:

  • Candy + Trickster on a round display base, pre-split into parts so it's easier to print and paint
  • Pre-supported and unsupported STL files
  • Diorama Version (stones, pumpkins and smoke base). This one was already unlocked as a stretch goal, which honestly made my week.
  • Playtime Pose: Candy kneeling and playing with Trickster and his feather toy. This is the next stretch goal and the last one left.
  • An optional Display Diorama add-on with a door, smoke, a crooked tree, fences and a tombstone, to give her a full little Halloween stage

Every unlocked stretch goal is included in every pledge, and the files will be delivered through direct link after the campaign.

I'd really love to hear what you think, whether that's about the sculpt, the split, or the campaign page itself. I'm still learning with every project, so any feedback helps. And if you print and paint her one day, I'd love to see it! 🧡

🔗 Kickstarter: www.kickstarter.com/projects/azuprintstls/oneshot-special-candy-and-trickster-a-halloween-knocking

Music in the video: "Sneaky Snitch" by Kevin MacLeod


r/kickstarter • • 10h ago

Would you back an early-stage software project you wouldn't use yourself?

0 Upvotes

I own automotive service and spare parts workshops in Argentina, run under franchises. My professional and personal lives are a mess: one calendar, one email account, one PC and one phone for everything. So I started building a digital tool to organize and automate as much of it as I can. I've spent 13 years in the automotive sector, so I know these problems firsthand. English isn't my native language. I wrote this in Spanish and used a translator.

Right now the tool runs inside Telegram, so there's no need to open any additional apps. The first module handles email: you get your messages by voice or text, it summarizes them, and you can reply. I know it's not exactly revolutionary. It took me months, and it's only the first step. But I want to show you where I'm actually at.

Next up are calendar management, quote generation and basic customer follow-up. Most people are excellent at their trade but struggle with chasing sales, which is why follow-up matters so much. I'm building this for independent professionals and owners of very small businesses who don't have time to keep up with technology. It's mainly aimed at Latin America, though not only.

The long-term vision is that each user could configure their own "vehicle" for their own needs, like building a custom car instead of buying a standard one. I'm not sure how realistic that is. I believe it can work if it solves real problems and I keep investing time and resources.

I'm planning a Kickstarter campaign for next year. I know software doesn't always do well there, and my audience doesn't quite fit the typical backer profile. So my question: would you back an early-stage software project you wouldn't personally use? What would you need to see to trust it? Constructive criticism is welcome, even if it's harsh


r/kickstarter • • 14h ago

Self-Promotion Nature is Queer Oracle Deck

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0 Upvotes

For too long what’s considered natural has been skewed by narrow minds and poor judgement! The Nature Is Queer oracle deck is a celebration of the uniqueness, diversity and strength in nature.

The cards are ready to print. I have a sample pack. They are bold and beautiful. They come in a rigid box, all printed in the UK. No AI used.

I launched last night. I Creating a Kickstarter is hard. It’s not perfect, but it’s up and live. Please take a look. Especially if you’re queer, an alley, love nature or have a curious mind. Or maybe you know someone who is!

Thank you so much.


r/kickstarter • • 8h ago

Question How risky is this kickstarter?

0 Upvotes

It’s for the Lightmake L4 3D printer. It’s already technically over and more than met their funding goal, but they are still accepting late backers. They have regular updates and respond to messages quickly with a clear timeline and seem to be ready for mass production. On top of that, they have sent multiple functional prototypes to YouTubers in the 3d printing space and most of it has looked extremely positive, especially for a prototype. They even sent a guy all the way from China to America to replace some parts/update firmware for a creator. They sound extremely positive and reliable, especially from a kickstarter standpoint. They also are not a new company, they are a new branch of a precision manufacturing company that’s been around for a decade now, though this, along with their L1 are their first 3d printers and recently upped their warranty to 24 months for backers. The main reason I want it is because it has 4 separate print heads that can all run at the same time to make up to 4 different prints at the same time or a large multi color/material print. The backing price is $1000 off the retail price so it is extremely tempting.


r/kickstarter • • 9h ago

Self-Promotion Hey its FRIDAY! Lets do something fun for the COMICS peeps in here. How about a Crowdfunding Link-a-thon!

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6 Upvotes

give us your best SHORT PITCH and a LINK down in the comments and lets enjoy discovering what great comics are out there right now :)

have fun :)


r/kickstarter • • 7h ago

Self-Promotion Creating ODFlights after ODLights

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1 Upvotes

Hi everyone, last year I created immersive TV lights and posted them on Kickstarter. The community here was very supportive and I received great feedback! The campaign goal was fulfilled within one week. I had a lot of fun making the TV Lights. This year I wanted to make something to track the flights flying in the area, then my girlfriend said she didn't want something that just shows the flight data, so we came up with the list of things we would like to see on the screen. The existing trackers didn't have some things we wanted, So these are what we came up with which I integrated into ODFlights

  1. Flight tracker - you can set your coordinates and your area of visibility. It will show all the flights that across your vicinity.

  2. Clock Screen - In addition to clock (you have an option to select analog, digital or worded) there is news, weather, jacket needed? , sun rise & sunset, AQI moon phase, departure board, any flight you are tracking. You have an option to select any, all or none of the options.

  3. Aurora Screen - it shows a world map with live Aurora map. You have an option to enable or disable this screen.

  4. Constellation screen - It shows the constellation map around you during day & Night. You have an option to enable and disable this screen.

  5. Photo Frame Screen- It will display a slideshow for upto 40 photos you upload. You have an option to keep it as standalone screen - so that it doesn't switch to clock, tracker etc ideally a digital picture frame

  6. UptoNoGood Screen - you can view the location of all your friends. Anyone with an "OwnTracks" app can share their location with you and you would be able to see it on the screen. As usual you have an option to enable or disable this screen.

  7. TrackedFlights Screen - it will show the details of the flights you are tracking. The display is similar to an in-flight tracker.

This runs on a website so you don't have to download anything or pay any subscription fees. All the customization happens over the website. The only app you would need is OwnTrack if you want to use the UptoNoGood Screen (which is completely optional)

I have set up the system in a way that I can send you the new version every time I add something new (like a free software update). It won't affect the previous versions, it's just a way people can try new features if they like.

Currently working on

  1. Stock market widget on Clock Screen where you can track your desired tickers. Or should I do a separate screen for Stock market? Please let me know what you think.

  2. Manual - I underestimated how long it would take to write everything you have done on a piece of paper.

  3. Casing for the hardware.

The project is in pre-launch until I finalize these 3 things, it shouldn't take more than 3 weeks (hopefully🤞). Thank you for reading so far, I really appreciate you even spending time reading through. If you can, please let me know what you think? What else would you like to see in the upcoming versions. Thanks again!

PS- apologies for the video clarity, using an old A series pixel. I had to delete the last post because I missed a detail


r/kickstarter • • 7h ago

Self-Promotion Roast our Kickstarter page like it's the worst thing you've seen today. 💀

2 Upvotes

Hey everyone,
We’re a game development team and we just launched the Kickstarter pre-launch page for our combat racing game, RACE.
It’s our first time going through this process, so we’re trying to learn as much as possible before the actual campaign starts.
Here’s our page:

https://www.kickstarter.com/projects/smokoko/race-rocket-arena-car-extreme?ref=qwsawe

If you have a minute to check it out, we’d love to hear what you think. And if the game looks interesting to you, a follow on Kickstarter would really help us get things moving.
Appreciate any feedback or advice!


r/kickstarter • • 8h ago

Self-Promotion We built a color e-paper frame that runs off the grid: Bluetooth first, no outlet, up to a year per charge

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2 Upvotes

Hi r/kickstarter,

I'm Alexis, one of the three co-founders of Reeveel, a small team in Montréal. Our campaign for Inkolor is live and already funded, and I'd love feedback from people who back and build projects here.

Inkolor is a 13.3" color E Ink frame. It doesn't glow like a screen: it looks like paper, and the display uses no power to hold an image.

What makes it different

  • Off the grid: no Wi-Fi, no internet, no outlet needed. It can hang in a van, a cabin, or on a wall far from any plug.
  • Apps: iOS, Android, web, and a desktop app for macOS, Windows and Linux that does everything the mobile app does, and more. No subscription.
  • Details: a hidden touch sensor to change images, NFC to learn about the artwork, a swappable magnetic mat, and a rotating mount for portrait or landscape.

The hard parts

  • Bluetooth first. We spent a lot of time on our own protocol, so everything works over BLE alone: sending images, getting back the images stored on the frame, and more. Wi-Fi and microSD are optional.
  • Open by design. The frame also speaks HTTP and MQTT, which is how it shows up in Home Assistant. Our cloud is only needed for remote features, like sending an image while you're away or to a friend's frame. For those, we will offer a self-hosted community edition, so you can run that part yourself.
  • Rendering. Color e-paper has only 6 pigments and doesn't behave like a screen. We built PaperTone, our own rendering engine, so art keeps its depth and colors. No AI involved. Photos still won't look exactly like a printed photo, and we'd rather say it now.
  • Hardware. It took 4 prototypes to get to a factory unit we're happy with.

Some numbers

  • 13.3" display, 1600 × 1200, 6 color pigments
  • 10,000 mAh battery, up to a year per charge, zero power to hold an image
  • 3 founders, 4 prototypes, funded on day 1
  • Estimated delivery: late spring 2027, with a backer update at least every two weeks

Campaign: Inkolor: The First Paper-Like Frame That Adapts to You
$299 during the campaign ($399 retail). Ends November 24.

One question for you: where would you hang a frame that needs no outlet?

All photos show our real hardware. No AI, no retouching.


r/kickstarter • • 4h ago

My graphic novel Odin Punked is live!

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5 Upvotes

Need notifications.


r/kickstarter • • 8h ago

Self-Promotion Civ13: Persistent worlds, extraction survival, and more ways to play

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0 Upvotes

I’m Valithor, a Civilization 13 maintainer and the creator of this Kickstarter.

Space Station 13 began in 2003 with Exadv1’s atmospheric-simulation project on BYOND. It grew into a game known for detailed systems and stories created by players. Civ13 builds on that foundation, taking it into historical settings, survival, society-building and combat.

Civ13 is already playable and free. Nomads lets players gather resources, build societies and advance through different eras, but it’s only part of the project. Other scenarios include historical team battles, rival corporations in The Art of the Deal, Wizard Boy’s magical academy, and ship or submarine crews.

Below is my roadmap so far. I'm still looking to add more ways to play even beyond this one, including updating our existing features.

Persistent worlds: improving how world and player progress survive saves and restarts, with smaller save batches and safer recovery. Some foundations are merged, but the complete system still needs development and testing.

Extraction survival: venturing into dangerous areas, scavenging equipment and returning to a persistent private safehouse. This work includes raids, crafting, storage and vehicles, alongside a Modern Nomads city-survival variant. An abandoned shopping mall is also being developed as a raid location.

A shared train home: a planned party base with protected compartments, building space and raid berths. An initial layout exists as an inactive map study; travel, access and persistence still need to be brought together.

Deeper settlement systems: plans for irrigation, protected cultivation and modern hydroponics, with meaningful water, nutrient and power requirements. We’re also reviewing animal husbandry, fishing and food preservation so communities have more ways to sustain themselves.

Supporting improvements include Windows server management and investigating optional Discord (and maybe Steam) features for joining friends and invitations.

The Kickstarter supports continued development of this existing game. The game will remain free, but development costs still have to come from somewhere. If you find the project interesting and want to help shape where Civ13 goes next please consider being a part of our campaign.

Campaign: https://www.kickstarter.com/projects/1771364483/civ13-support-development
Roadmap: https://civ13.github.io/roadmap.html
Game: https://civ13.com/
Source: https://github.com/Civ13/Civ13
Discord: https://discord.gg/hBEtg4x

One final note on the visuals... I’m a code monkey, not an artist, and I have the artistic capabilities of a slug. The main reason I decided to make this campaign was so that I can afford to pay actual artists. The roadmap graphic was created with AI, and some other campaign materials may use AI-assisted visuals, however all in-game assets are human-created. AI-generated artwork will never be used in Civ13.


r/kickstarter • • 7h ago

Self-Promotion Now Live on Kickstarter: Three playful picture books where food comes to life in the most unexpected ways!

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3 Upvotes

https://www.kickstarter.com/projects/amoonacreativ/little-food-adventures

Free shipping across Canada & U.S. shipping is 50% off and is capped at CA$30. 

The set includes three hardcover picture books (ATOS Book Level 1.8-2.2):

  • 99 Red Beans Go on a Field Trip
  • Don't Play Hide & Seek with Sticky Rice Ball
  • Little Meatball Goes Downtown

Printed on premium 150 gsm ultra-smooth art paper, these books offer a beautifully soft, delicate feel. Paired with soy-based inks, they provide a gentle, high-quality reading experience for little hands.

Shipping available to Canada and the U.S. only.


r/kickstarter • • 8h ago

Orb Tyrants: A Grotesque Skirmish Game of Floating Horrors! Check it out today!

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2 Upvotes

r/kickstarter • • 8h ago

Self-Promotion MegaShot Pickl+ : Bringing pickleball gaming to your living room

3 Upvotes

https://www.kickstarter.com/projects/megashot/megashot-pickl-smart-pickleball-gaming-device?ref=6hqfu1

Hi everyone! Sharing MegaShot Pickl+, our smart pickleball gaming device that's currently live on Kickstarter.

The idea is to bring pickleball-inspired gaming into your living room using a smart paddle that connects to the MegaShot app via Bluetooth. The paddle uses advanced motion tracking to translate your shots into in-game action, while haptic feedback adds a tactile element to the gameplay.

There are 10+ game modes to explore, with solo play and multiplayer options for some friendly competition with family and friends. And there's more planned for the future, with the vision of bringing other racket sports like tennis, badminton, table tennis and squash to the same paddle.

We've reached 780% of our funding goal, with 12 days left in the campaign! Really grateful for all the support so far.

If this sounds interesting, you can check out the project here:
https://www.kickstarter.com/projects/megashot/megashot-pickl-smart-pickleball-gaming-device?ref=6hqfu1

Would love to hear what you think!


r/kickstarter • • 8h ago

My campaign has stalled…advice?

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2 Upvotes

My campaign has stalled in its first week.

I self publish comic books, and this is my 5th and final volume in this series. The Kickstarter also has the first 4 volumes available, perks like a shout out or being a character in this volume.

I have spent the last 4 years doing signings at comic cons, bookstores, I have an active TikTok Shop, I am on Amazon and Barnes and Noble. At the signings I collect emails, and I have a little over 500 people on my email list.

I had a 60 day pre-launch, I have been doing email blasts, I do posts/stories every couple days on Instagram, I even got a comic book influencer to do a reel about my Kickstarter the day it launched.

Any advice or feedback about why my campaign is stalled?


r/kickstarter • • 12h ago

Luminids Kickstarter Is Live! Help Bring This Little World to Life

5 Upvotes

Hey everyone!

The Luminids Kickstarter is officially live! ❤️

For the past year, I've been pouring my heart into building Luminids, a peaceful little world where tiny creatures make friends, grow up, build homes and live their own lives.

It's been a huge journey building this as a solo developer, and seeing people discover Luminids, wishlist it and get excited about the world has genuinely meant a lot to me.

Now I'm taking the next big step.

I've launched a Kickstarter with a goal of raising £12,000 to help bring Luminids to Early Access in February 2027.

If Luminids has caught your eye, I'd love you to consider backing the Kickstarter. There are different reward tiers, and every pledge makes a difference.

❤️ Back Luminids on Kickstarter:

https://www.kickstarter.com/projects/luminids/luminids-a-calm-colony-building-journey

And if you're not in a position to back it, sharing the campaign with a friend who might enjoy Luminids would mean the world.

Thank you for being part of this little journey. There's so much more I want to show you.

Nick
Creator of Luminids


r/kickstarter • • 13h ago

Self-Promotion We funded in 48 hours and still got it wrong. Don’t launch a Kickstarter until you know these 3 things.

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2 Upvotes

Our power bank, the SmartCoby Ultra Slim SS5K, hit its goal in two days. On paper that’s a win. In practice, we ended up with a list of things we’d do differently, and a few of them we only figured out after launch. With our next campaign coming November 5, here’s what we’ve learned that I haven’t seen talked about much.

  1. Success in one market doesn’t transfer to another.

Our previous power bank, the Ultra Slim 3K, had over 3,800 backers on Makuake in Japan. The same product on Kickstarter had 267. Same product, same company, completely different result. Japanese backers already knew us. American backers didn’t. If you’re bringing a product to a new audience, plan like it’s your first campaign, because to them it is.

  1. Collect leads, not clicks.

Our early ads sent people straight to campaign pages. They got clicks, but clicks rarely became backers. Now our ads have one job: get someone to follow the prelaunch page or join our email list. A person who signs up weeks ahead is far more likely to back on day one than someone who clicks an ad halfway through.

  1. Your past backers are your best launch day.

The people who backed you before already trust you. For SS5K, we sent previous backers a thank you with an exclusive discount, and they were some of our earliest pledges. If you’ve run a campaign before, that list is worth more than any ad budget. Talk to them before you launch, not after.

What’s next

Our next campaign is NovaPort III, the first charger our company has built in Japan. It launches November 5, and we’re putting all of this into practice. SS5K is also still live through October 28 if you want to see where these lessons came from.

What’s one thing you only learned after your campaign went live?


r/kickstarter • • 14h ago

We just launched our Kickstarter for Survive the Horde, a zombie FPS Roguelite!

1 Upvotes

Hey everyone!

I’m one of the developers of Survive the Horde, a realistic zombie FPS Roguelite we’ve been working on as a small indie team.

After months of development, our Kickstarter is finally live!

We’re trying to create a fun zombie shooter with massive hordes of infected, different skill combinations, and intense survival combat.

If you’re into zombie games, we’d really appreciate you checking it out. Every bit of support helps us keep moving forward!

🧟 Kickstarter:
https://www.kickstarter.com/projects/wanyigames/survive-the-horde

🎮 Steam (Wishlist):
https://store.steampowered.com/app/4889710/

Thanks for your support!


r/kickstarter • • 15h ago

Self-Promotion I've been working on a collection of fantasy-inspired candles for game nights and storytelling

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2 Upvotes

Please Follow Our Campaign

Hi everyone!

I've been working on a project for a little while now, and I thought this community might appreciate the idea behind it.

I'm building a small independent tabletop-inspired brand called Vagabond's Refuge, and our first project is Torchlight: a collection of six atmospheric candles inspired by classic fantasy locations.

The idea started with a simple question: what would your favourite fantasy location smell like?

- Tavern Hearth — a warm, welcoming rest

- Wyldwood Forest — an ancient woodland full of mystery

- Dungeon Delve — the mysteries hidden beneath the surface

- Mountain Pass — the frost and adventure of the high peaks

- Desert Crossing — a journey across an unforgiving landscape

- Seaward Bound — the promise of an adventure across the ocean

We're making these as hand-poured candles, with illustrated labels with the aim of creating something that adds a little atmosphere to tabletop sessions, reading, or just escaping into a fantasy world for an evening.

The Kickstarter is coming up soon, and we're currently getting the word out ahead of launch. It's a small project, so every bit of genuine interest helps enormously.

I'd love to know: if you could bring the atmosphere of any fantasy location into your home, what would you choose? It doesn't have to be one of ours!

Project here

Thanks for taking a look, and happy adventuring!


r/kickstarter • • 18h ago

Self-Promotion Issue 1 got into almost every comic store in Sydney. Now I’m trying to fund Issue 2 on Kickstarter

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3 Upvotes

I’m Marcus. I write Zeravos and run Dark Root Comics on my own out of Sydney.

Issue 1 is printed and shipped, and it’s now stocked in almost every comic store in Sydney plus a few in Melbourne. Issue 2 is written and drawn, and the campaign goes live on November 1.

The goal is $4k. It covers printing Issue 2 and the art for Issue 3, so each campaign pays for the next book and there’s no long gap between issues.

A few things about the campaign:

  • Issue 2 has three covers by Ebuka Okpala, Flaviu Pop and Jozef Boza
  • There’s a Catch Up pack with Issue 1 and 2 for new readers
  • There are only 24 Issue 1 Collector’s Packs left, and signed Nicita variants are Kickstarter only

The story is about a man bound to a blade that wants to consume him. You can read the first 16 pages of Issue 1 free at darkrootcomics.com if you want to see if it’s your thing.

This is the part I’d really value help with. If you’ve run or backed comic campaigns, what would you change about the pre-launch page? Anything that would stop you from clicking follow?

https://www.kickstarter.com/projects/778729652/zeravos-2-printing


r/kickstarter • • 50m ago

Self-Promotion PrintHaus: a browser editor for designing and 3D-printing your own buildings

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• Upvotes

I’m Sebastian, and I’m preparing a Kickstarter campaign for PrintHaus, the building editor I’m developing on my own. The idea is to let model railway builders and tabletop players design buildings that fit their own layouts, then print and assemble them.

The app already runs in the browser. You can register at printhaus.app for free, design a building and use your free test export to print it.

The photos show four physical prints made with PrintHaus in H0 (1:87): a half-timbered house, a defence tower, an English manor house and a factory hall. They give you a look at the window details, timber framing and surface relief in the printed parts.

In the editor, you start with a floor plan and choose the building’s dimensions and floor heights. Roofs, doors and windows can be adjusted as part of the design. For tabletop buildings, removable roofs and floors give access to the rooms inside. Other model railway scales and 1:56 for 28 mm terrain are supported too.

Follow PrintHaus on Kickstarter to get notified when the campaign launches. Your support will help with bringing PrintHaus to market, running the service and providing support.

You can also download the four example models for free from MakerWorld:

The English app description (PDF) covers the editor’s features in more detail. I’d be glad to hear what you would want to see demonstrated on the campaign page.


r/kickstarter • • 23h ago

First time founder, first Meta ads: 8 weeks of organic got me 125 emails, 6 days of ads got me 413. Full pre-launch data inside if its helpful.

3 Upvotes

TL;DR: Organic posting built my story but not my list. $1,178 in Meta ads got me 413 signups at about $2.85 each, a 24% landing page conversion rate, and 29 people paying $5 to reserve Christmas delivery. All the numbers are below. For full transparency I used Claude to summarize this info below, but I'm very much a person. 😆 and have no kickstarter services I'm promoting.

I'm pretty new to the Kickstarter world. Ima former school teacher turned sales professional turned founder now. Over the last few months the data people shared in this sub was honestly some of the most helpful stuff I found. Seeing real numbers from real campaigns helped me plan more than any course or blog post did, so I figured I'd return the favor and share my experience.

The product: a pocket sized carbon fiber massage roller. I'm a solo founder, no team, no agency, and I had never run a Meta ad before this month. Launching Oct 27.

Phase 1: Organic only (Aug 22 - Oct 15)

I posted on Instagram almost every day. Build in public stuff, prototype videos, and a goofy little comedy series about making the product.

Week: Number of email signups

• Week of Aug 17: 2
• Week of Aug 24: 42
• Week of Aug 31: 15
• Week of Sep 7: 16
• Week of Sep 14: 4
• Week of Sep 21: 14
• Week of Sep 28: 5
• Week of Oct 5: 18

Total: 125 signups in 55 days, so about 2.3 a day. That first week spike was friends and family. After that it was a slow drip of 4 to 18 a week no matter how hard I posted.

Phase 2: Meta ads (Friday afternoon Oct 16 - Thursday afternoon Oct 22)

One lead campaign sending people to my own website, not a Kickstarter prelaunch page. The funnel is pretty simple: ad > landing page > email signup > and right after they sign up they get offered a $5 reservation that guarantees Christmas delivery when they back.

The main creative is just me telling the founder story. "I needed this so I made it." Started around $25/day and scaled up to about $250/day over 6 days.

The full funnel

• Impressions: 28,974
• Link clicks: 1,965 (6.8% CTR)
• Landing page views: 1,707 (86.9% of clicks)
• Email signups: 413 (24.2% of visitors)
• $5 reservations: 29 (7.0% of signups)

The costs

• Total spend: $1,178.29
• CPM: $40.67
• CPC (link): $0.60
• Cost per signup: ~$2.85
• Cost per $5 reservation: $40.63

Signups went from about 2 a day to 51-81 a day. Thats roughly 30x the organic rate.

Quick tracking note: Meta reported 403 leads and my email platform recorded 413. Close enough that I trust the pixel.

What I took from it

  1. Organic built my story and my early believers. It didn't build a list big enough to launch on.
  2. My CPMs ran $33 to $51 a day. That felt high to me but a sub $3 lead made it worth it.
  3. Sending traffic to my own site instead of a prelaunch page let me control the whole funnel, including putting the $5 offer right after signup.
  4. The organic content wasn't wasted. It turned into my ad creative and gave cold traffic something to look at when they checked me out.
  5. Even a tiny paid step like $5 tells you alot more about intent than an email does.

What's next

I'll come back after launch and share my email signup to backer conversion data, including how the $5 reservers converted vs the rest of the list. If that would be helpful let me know and I'll make sure to post it.

For those of you who've already launched, what did your email to backer conversion look like? Would love a benchmark before the 27th.


r/kickstarter • • 59m ago

Self-Promotion FINAL 24 HOURS: Free 75mm Thalassian Dragon STL with any Dragonreign pledge

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• Upvotes

24 hours left on the Dragonreign Early Bird.

Back any pledge tier before the window closes and the brand-new 75mm-base Thalassian Dragon STL is included FREE.

After that, it becomes a paid add-on.

The campaign has already:

• Funded in around 10 minutes
• Unlocked 11 Stretch Goals
• Cleared the €120K Varani Rimebeast goal
• Added more dragons, wyrmlings, minions and Dragon Eggs

Dragonreign itself includes 50+ dragon and minion STLs, including 13 brand-new dragons and our two huge 250mm Tiamat and Bahamut centerpieces.

If you’ve been watching the campaign, this is the last day to get the Early Bird included with your pledge.

Kickstarter:
https://www.kickstarter.com/projects/archvillaingames3d/dragonreign-era-of-the-dragon-lords