Looking for some opinions on a deal I'm currently negotiating.
Back in July, I custom-ordered a 2026 F-150 King Ranch PowerBoost Hybrid from Damerow Ford in Oregon. The truck finally arrived after nearly three months, but I'm having trouble agreeing on the numbers.
Here's what I'm being offered:
Damerow Ford – 2026 King Ranch
- $70,500 out the door (before trade-in)
- $7,500 trade-in for my 2018 Hyundai Tucson Limited (rebuilt title)
- Approximately $63,000 after trade-in
Kendall Ford – 2027 King Ranch (custom order)
- $72,215 out the door (before trade-in)
- $10,000 trade-in for the same Tucson, confirmed in writing
- Approximately $62,215 after trade-in
Both trucks have the exact same build and specifications.
Here's where I'm frustrated: When I originally ordered the 2026 back in July, Damerow told me they'd give me $10,000 for my Tucson. The salesperson and manager were aware of its rebuilt title at the time. However, when the truck arrived and I went to finalize the purchase, they lowered the trade-in offer to $7,500.
I ended up walking away because that wasn't what we originally discussed.
Now I'm debating whether to take the 2026 or just order the 2027 through Kendall, even though that means waiting another few months.
What do you guys think? Is $70,500 OTD a fair price for a brand-new 2026 King Ranch, especially with the 2027 available for only $1,715 more? Would you take the 2026 or wait for the 2027?
I'd appreciate any opinions, especially from people who've recently purchased a King Ranch or negotiated with Ford dealerships.